Blog - The Purbottar

10 Aug

Oriflame whitepaper highlights shift towards longevity science in skincare

Business BureauBusiness

Swedish beauty and wellbeing company Oriflame has released a new whitepaper titled *Beyond Anti-ageing: How Longevity Science Is Changing Beauty*, highlighting how advances in longevity science are reshaping the skincare industry by moving the focus from reducing visible signs of ageing to supporting lifelong skin health and wellbeing. The publication comes as the United Nations projects that the global population aged 80 years and above will triple by 2050, while many children born today are expected to live into their 90s. Against this backdrop, the whitepaper argues that the beauty industry must increasingly prioritise healthspan alongside lifespan through science-backed and…

09 Aug

Dibrugarh Warriors Beat Jorhat Stallions In APL 2026, Saahil Jain’s 40-Ball 60 Seals Chase

Preeti SinghAssam, Sports

Dibrugarh Warriors chased down 133 against Jorhat Stallions to secure a six-wicket win in match number 16 of the Imperial Blue Packaged Drinking Water Assam Premier League 2026 at the ACA Stadium, Guwahati on Saturday. A blazing unbeaten half-century from skipper Saahil Jain set up the chase for Warriors, as the skipper guided his side home with 14 balls to spare. Earlier, Jitumoni Kalita was the pick of the bowlers, picking up two wickets to restrict Stallions to 132/8 after a middle-order rebuild from Dyutimoy Nath. Having won the toss and opting to field, Dibrugarh Warriors struck early, removing Erik…

09 Aug

Luxury Cars, Bank Balances Attached By ED In GoMillions LLP Money Laundering Case

Preeti SinghAssam

The Enforcement Directorate (ED) has attached luxury cars, a Porsche and a Mercedes-Benz, bank balances, fixed deposits, and a stock trading account worth around Rs 15.25 crore in a money laundering case linked to GoMillions LLP, a product-based multi-level marketing entity accused of running an unregulated deposit collection scheme in Assam.The agency had begun its probe based on a CBI FIR registered by its Guwahati zonal office.According to ED, the company's promoters Rishiraj Gogoi, Joy Modak and their associates allegedly operated a marketing agency called 'TradeBull' and collected deposits from people by promising fixed daily returns of 0.85 per cent…

09 Aug

India’s Ashmita Chaliha Creates History With Korea Masters Super 300 Triumph

Preeti SinghAssam, News, Sports

Assam shuttler Ashmita Chaliha came back from a game down to beat fourth seed Han Qian Xi of China in the Korea Masters final on Sunday, becoming the first Indian in history to win the competition. The 26-year-old left-hander got the better of Han 14-21, 21-14, 21-14 in 53 minutes to clinch the biggest title of her career and join the exclusive club of Super 300 winners from India. Ashmita, who trains at the National Centre of Excellence in Guwahati, joined the list on Sunday. While former world number one Saina Nehwal and former world champion PV Sindhu have won…

09 Aug

ACF: Confiscating Assets Of NGOs For Minor Lapses Will Hurt Poor In Assam And Northeast

Preeti SinghAssam

The Assam Christian Forum has expressed deep concern over the proposed Foreign Contribution (Regulation) Amendment Bill 2026, introduced in the Lok Sabha on March 25, 2026 and expected to be reintroduced in the Monsoon Session. "We urge Members of Parliament from the Northeast and the Union Government to abandon these draconian provisions and instead amend the existing Foreign Contribution (Regulation) Act, 2010, in accordance with the norms of natural justice," Allen Brooks, spokesperson for the Forum, said. Brooks stated that the proposed amendments pose a severe threat to civil society organisations, churches, and institutions that serve the poor, Dalits, tribals,…

08 Aug

Ashmita Chaliha reaches maiden BWF World Tour final at Korea Masters

Paromita EditorNational

India’s Ashmita Chaliha stormed into the women’s singles final of the Korea Masters Super 300 on Saturday, defeating compatriot Rakshitha Ramraj in a hard-fought three-game semifinal. The 26-year-old from Assam prevailed 21-13, 16-21, 21-13 in the all-Indian contest. Chaliha dominated the opening game with aggressive strokes and precise court coverage, but Ramraj fought back strongly in the second to level the match. Chaliha regained her composure in the decider, established an early lead and maintained control to seal her place in her first-ever BWF World Tour final. The achievement marks another major milestone in Chaliha’s comeback after a lengthy injury…

08 Aug

From Ink Attack In Ranchi To Jantar Mantar: Neha Bora Becomes Voice Of Students

Preeti SinghIndia

JNU’s 29-year-old research scholar and National President of the All India Students’ Association (AISA), Neha Bora, has sparked a new wave across the country for students’ rights and transparency in examinations. Recently, in July 2026, Neha Bora, along with education reformer Sonam Wangchuk, led a 23-day hunger strike at Delhi’s Jantar Mantar against irregularities in examinations, drawing nationwide attention. Originally from Uttarakhand, Neha had earlier studied at Delhi University and Ambedkar University. During a student protest in Ranchi, she was attacked with ink. But even after such an attack, Neha did not back down and said, “I am proud of…

08 Aug

Aadhaar Linking Made Mandatory for Assam Flood Resettlement Assistance

Paromita EditorAssam

The Assam government will make Aadhaar authentication mandatory for beneficiaries receiving financial assistance under its flood resettlement programme after discrepancies were detected in bank account details collected during damage assessment surveys. Revenue and Disaster Management Minister Keshab Mahanta said the government had temporarily halted assistance payments after discrepancies, including possible duplicate or incorrect bank account details, were detected during door-to-door surveys. To prevent duplication and ensure that assistance reaches genuine beneficiaries, Aadhaar authentication will now be integrated into the payment process. Data submitted by village heads will also be verified before beneficiary lists are forwarded for approval and funds are…

08 Aug

Sennheiser rolls out discounts of up to 60% for Amazon Great Freedom Sale 2026

Business BureauBusiness

Audio technology brand Sennheiser has announced discounts of up to 60 per cent across a range of premium audio products as part of the Amazon Great Freedom Sale 2026, which begins on August 7. The company said customers will also be able to avail No Cost EMI for up to 24 months along with select bank offers during the sale. Among the featured products is the IE 100 PRO in-ear monitor, priced at Rs 6,799 with additional bank discounts. The MOMENTUM 4 wireless headphones will be available at an offer price of Rs 18,990 against an MRP of Rs 34,990,…

08 Aug

Rishabh Pant Dismissed for 2 in Colombo, Comeback Game Ends Early

sunny EditorSports

Rishabh Pant’s comeback outing ended on a disappointing note as the Indian wicketkeeper-batter was dismissed for just two runs in India’s warm-up match against Sri Lanka XI at the NCC Grounds in Colombo on Saturday. Pant walked out with his usual aggressive intent and immediately looked to attack the Sri Lankan bowlers. However, his innings lasted only five balls before he chipped a delivery straight into the hands of the mid-off fielder. Pant had earlier attempted an inside-out shot over mid-off and appeared to make decent contact, but the ball did not have enough power to beat the fielder. Two…