Business - The Purbottar

23 May

Coke Studio Bharat revives forgotten war memories through ‘Kachaudi Gali’

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Coke Studio Bharat has released the third track of its Season 4, titled Kachaudi Gali, a Bhojpuri folk-inspired composition that revisits the human cost of the First Anglo-Burmese War through the perspective of a woman separated from her husband. Set in the narrow lanes of Benaras, the song tells the story of a woman watching her husband being taken away by the British Army from Mirzapur to Rangoon during the war. The track highlights the emotional trauma faced by ordinary families whose stories remained absent from mainstream historical narratives. The song features acclaimed singer Rekha Bhardwaj alongside Utpal Udit and…

23 May

Maaza® celebrates 50 years of India’s love for mangoes

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Coca-Cola India celebrated 50 years of Maaza®, marking the journey of one of India’s most recognised mango drink brands since its launch in 1976. The company said Maaza® has remained closely connected with India’s love for mangoes, becoming a familiar part of summer memories, family gatherings and everyday celebrations across generations. Coca-Cola India said the brand has evolved over the decades while retaining its core identity rooted in the taste and experience of mangoes. From campaigns such as ‘Taaza Mango, Maaza Mango’ to ‘Maaza Ho Jaaye’, the company said the brand has continued to strengthen its emotional connection with consumers.…

23 May

Tata Motors Foundation expands rural development programme to nearly 200 villages

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Tata Motors Foundation has expanded its flagship Integrated Village Development Programme (IVDP) to nearly 200 villages across 103 gram panchayats in five states, strengthening community-led rural development in underserved tribal and agrarian regions across India. According to the Foundation, the programme impacted more than 1.15 lakh people during FY 2025-26 and converged with 50 government welfare schemes worth Rs 20 crore to improve grassroots governance, institutional capacity and access to public welfare resources. Launched in 2018 in a single gram panchayat in Maharashtra’s Palghar district, the initiative has now evolved into a wider rural transformation model focused on self-reliance and…

23 May

Indriya launches gold exchange programme to promote responsible consumption

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Indriya has launched its ‘Customer Owned Gold Exchange Programme’, allowing customers to exchange old gold jewellery for newly crafted pieces while promoting responsible gold consumption amid the ongoing nationwide slowdown in fresh gold purchases. Announcing the initiative on May 15, the jewellery brand said customers can exchange old gold of any purity and from any jeweller at 100 per cent value. The programme aims to encourage consumers to reuse existing gold instead of purchasing new gold, aligning with the broader push for mindful and sustainable consumption practices in the country. The company said the exchange process is designed to ensure…

22 May

Skoda bets on premium SUV demand with enhanced Kodiaq range

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Škoda Auto India has refreshed its flagship Kodiaq luxury 4x4 SUV range for 2026 with new technology, enhanced premium features and a wider variant lineup aimed at different customer segments. Prices for the updated Kodiaq start at Rs 36.99 lakh (ex-showroom). The updated Kodiaq lineup now includes Lounge, Sportline and Selection L&K variants, each offering a distinct focus on accessibility, sportiness and premium luxury. The company has also introduced Advanced Driver Assistance Systems (ADAS) in the Sportline and Selection L&K variants. These include adaptive cruise control, lane assist, blind spot detection, rear traffic alert and front assist with automatic braking…

22 May

V-Guard wins national quality award for manufacturing excellence

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Consumer electrical and electronics brand V-Guard Industries Limited has won the prestigious Performance Excellence Award at the IMC Ramkrishna Bajaj National Quality Award (IMC RBNQA) 2025, marking a major milestone for the company in its first year of participation. The recognition was awarded to V-Guard as a corporate manufacturing entity representing five manufacturing facilities located at Chavadi, Kashipur, Perundurai, Sikkim Unit 2, and Roorkee. The IMC RBNQA is considered one of India’s leading benchmarks for organisational excellence and is modelled on the Malcolm Baldrige framework of the United States. The evaluation process included a detailed performance review of V-Guard’s manufacturing…

22 May

Timely treatment and proper footwear can prevent chronic heel pain, say Medanta doctors

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Doctors at Medanta – The Medicity have raised concern over the increasing number of plantar fasciitis cases, warning that ignoring recurring heel pain can lead to long-term mobility issues and chronic discomfort. The advisory comes after cases like that of Sukrita, a 42-year-old corporate professional, who suffered persistent heel pain for nearly six months before being diagnosed with plantar fasciitis. Doctors said the condition, which affects an estimated 4-7% of India’s population, is often overlooked in its early stages despite causing sharp heel pain, reduced mobility, and complications in the knees or hips if left untreated. Dr. Attique Vasdev, Vice…

22 May

Vi launches flexible International Roaming Plans to suit every travel this summer

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Vi has launched a new range of flexible International Roaming (IR) plans for postpaid customers, introducing fresh 7-day, 14-day and 21-day validity packs aimed at offering greater convenience and flexibility for overseas travellers during the summer season. The telecom operator said the new offerings have been designed to cater to the growing and diverse travel needs of customers travelling abroad for business, education, medical tourism and leisure purposes. With the latest additions, Vi’s international roaming portfolio now includes 17 different IR packs with validity options ranging from one day to 30 days. According to the company, the plans cover more…

22 May

Japan Inflation Dips to 4-Year Low, But Impending Energy Shock Points to Sharp Rebound

anuprova EditorBusiness

Japan’s core consumer prices have dropped to a four-year low, intensifying concerns over stagnant economic growth but also setting the stage for a bumpy recovery. Official data showed core inflation, which strips out volatile fresh food prices, fell sharply as weak domestic demand and lingering pandemic-era subsidies pushed prices lower. The protracted period of deflationary pressure highlights the problems that the Bank of Japan still faces in achieving its elusive inflation goals on a sustainable basis. But economists warn this period of cooling is probably a temporary lull before an impending economic storm. A huge global energy shock is the…

22 May

Union minister reviews Hindustan Zinc’s tech-driven mining operations in Rajasthan

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Hindustan Zinc Ltd has hosted Union Minister for Coal and Mines G. Kishan Reddy at its Rajpura Dariba Complex in Rajasthan, where the minister reviewed the company’s underground mining operations, integrated smelting facilities and community development initiatives. During the visit, the minister toured the Sindesar Khurd Mine, one of the world’s largest silver-producing underground mines, and the Dariba Smelting Complex. He reviewed tele-remote mining systems, safety infrastructure, paste filling technology and remote-operated equipment used by the company for underground operations. The minister also witnessed a live demonstration by India’s first women mine rescue team and interacted with workers, women mining…