Business - The Purbottar

02 Jul

Sony launches BRAVIA 9II and BRAVIA 7II True RGB TVs in India

Business BureauBusiness

Sony India has expanded its premium television portfolio with the launch of the BRAVIA 9II and BRAVIA 7II, introducing its latest True RGB display technology to the Indian market. Announced on June 29, the BRAVIA 9II becomes Sony's flagship television for 2026, while the BRAVIA 7II, launched earlier, also features the company's next-generation RGB display technology. Both models are powered by Sony's proprietary RGB Backlight Master Drive Pro, designed to independently control red, green and blue LEDs for improved colour accuracy, wider colour volume, enhanced brightness and deeper blacks. The televisions are equipped with the Advanced AI Cognitive Processor XR,…

02 Jul

Tata AIA launches cancer plans with income protection and health fund benefits

Business BureauBusiness

Tata AIA Life Insurance has launched two new cancer-focused insurance solutions—Sampoorna Care - Cancer and Sampoorna Care - Cancer Fund—aimed at addressing not only treatment costs but also the financial impact of income disruption following a cancer diagnosis. The insurer said the products offer flexible payout options, including regular monthly income, lump-sum benefits or a combination of both, with coverage of up to ₹50 lakh. The plans also introduce a savings-linked health fund that allows tax-free withdrawals for health-related expenses and includes an additional accidental total and permanent disability benefit. The launch comes amid growing concern over the financial burden…

02 Jul

Norton rolls out first Atlas motorcycle from TVS Hosur plant ahead of global launch

Business BureauBusiness

Norton Motorcycles has rolled out the first Atlas motorcycle from TVS Motor Company's manufacturing facility in Hosur, marking the British brand's entry into the global middleweight adventure motorcycling segment. The Atlas and Atlas GT are scheduled for an official global launch next month, with sales expected to begin later in the third quarter. The rollout ceremony was attended by Dr. SutapaChoudhury, British Deputy High Commissioner for Tamil Nadu, Puducherry and Kerala, highlighting the collaboration between Norton’s UK-based design and engineering teams and TVS Motor Company's manufacturing capabilities in India. Designed at Norton's Solihull headquarters, the Atlas is powered by a…

02 Jul

TVS Motor refreshes NTORQ lineup with new colours ahead of festive season

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TVS Motor Company has launched refreshed versions of its TVS NTORQ 125 Disc and Race Edition scooters with new colour schemes and updated graphics, as the company looks to strengthen its presence in the sporty scooter segment ahead of the festive season. The latest update follows the recent launch of the TVS NTORQ 150 and feature enhancements introduced in the TVS NTORQ Race XP last year. The TVS NTORQ 125 Race Edition is now available in three new colour combinations—Drift Blue, Inferno Red and Rush Green—along with coloured alloy wheels designed to enhance its sporty appeal. The Disc variant has…

01 Jul

TVS Motor rolls out one millionth iQube, marks milestone in India’s EV journey

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TVS Motor Company on Thursday announced the rollout of the one millionth TVS iQube electric scooter from its Hosur manufacturing facility, marking a significant milestone in India's transition towards sustainable mobility. The company said the achievement reflects the rapid adoption of electric vehicles (EVs) and reinforces its contribution to building a smart, self-reliant and environmentally sustainable mobility ecosystem in the country. The TVS iQube, launched in 2020, has emerged as one of India's leading electric scooter brands with a portfolio offering multiple battery capacities, range options and connected features. Built on the company's in-house engineering, research and development, and manufacturing…

01 Jul

Air India Express to launch first direct Guwahati-West Asia flights

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Air India Express has announced the launch of direct flights connecting Guwahati with Dubai and Abu Dhabi, becoming the first airline to offer non-stop services between Northeast India and West Asia. The Guwahati-Dubai service will commence on August 4, while the Guwahati-Abu Dhabi flight will begin operations on August 7, expanding international travel options for the region. The airline said the new services mark its first international operations from Guwahati, one of the largest stations in its network with nearly 120 weekly flights. The direct links to the UAE's two major commercial and travel hubs are expected to strengthen tourism,…

01 Jul

Air India launches ‘Easy Connect’ flights, Guwahati among next cities to join network

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Air India on Thursday launched its first ‘Easy Connect’ flight under the Government of India’s new hub-and-spoke aviation framework, marking the beginning of a nationwide initiative aimed at enabling seamless international travel from cities across the country through the airline’s major hubs. The inaugural Easy Connect service, flight AI1111, departed from Varanasi’s LalBahadurShastri International Airport to Delhi, allowing international passengers to connect onward to nine overseas destinations, including Dubai, Colombo, Jeddah, Riyadh, Kathmandu and Phuket. The service was inaugurated by Union Civil Aviation Minister Kinjarapu Ram Mohan Naidu, who said the initiative would make international air travel more accessible by…

01 Jul

Indriya, Aditya Birla Jewellery, sets a new industry standard with diamonds of the highest sparkle

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Indriya, Aditya Birla Jewellery, has set an industry-first benchmark in natural diamond selection, bringing greater delight and trust to the diamond buying experience. Rooted in the belief that exceptional sparkle is the most visible expressions of diamond quality, this approach builds on the brand’s best-in-class selection standards. Going beyond conventional grading standards, Indriya’s approach to diamond cut and selection evaluates how effectively a diamond reflects, refracts and returns light to deliver superior brilliance, fire and scintillation. Only 1 out of 5 natural diamonds meet these rigorous standards. This shift comes at a pivotal moment for the category. India sits at…

01 Jul

AI and digital maturity reshape India’s MSME growth trajectory

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India's micro, small and medium enterprise (MSME) sector is entering a new phase of technology-led expansion, with artificial intelligence (AI), cybersecurity and digital workplace solutions emerging as critical productivity drivers, according to the Vi Business MSME Growth Insights Study 2026. Based on insights from more than 2.5 lakh MSMEs across 16 sectors, the study found that 57 per cent of enterprises now view AI as essential for scaling business, while 25 per cent have already integrated AI into their operations. The report showed India's Digital Maturity Index (DMI) rising to 60.8 from 58.0 in 2025, reflecting broader adoption of digital…

01 Jul

IndiGo Introduces Discounted ‘No Check-In Bag’ Fares as Airlines Unbundle Basic Services

anuprova EditorBusiness

In a major shift toward unbundled travel services, IndiGo has launched a new "hand-baggage-only" fare tier that offers discounted tickets to passengers traveling without check-in luggage. This strategic move directly follows Air India’s recent introduction of a cheaper "no-meal" option on select flights, signaling a broader industry trend where domestic carriers separate core travel from traditional perks. Under IndiGo's new pricing structure, flyers opting for the hand-baggage fare are permitted only the standard 7 kg of cabin luggage, allowing light travelers to bypass the cost of cargo space and enjoy cheaper base tickets. The budget carrier stated that the initiative…