Blog

KDK Software has launched a new brand campaign featuring acclaimed actor BomanIrani as the tax compliance technology company seeks to position artificial intelligence and cloud-based solutions at the centre of India’s evolving compliance ecosystem.The campaign comes amid growing digitisation of India’s tax and regulatory framework, where businesses, Chartered Accountants and finance professionals are increasingly dealing with complex requirements related to GST, TDS, Income Tax, litigation management, notices and regulatory reporting. KDK said compliance is rapidly evolving from a routine back-office function into a strategic business capability that supports decision-making, governance and operational efficiency. The company highlighted its flagship AI-enabled platform,…

Jerai Fitness Limited has announced the launch of “Last One Standing”, a national strength and endurance championship aimed at tapping into India’s rapidly expanding fitness market. The event, backed by Reebok as its merchandise and fitness accessories partner, is scheduled to make its debut in Mumbai on December 13, 2026, with registrations opening from Tuesday. The company said the one-day championship is designed as a large-scale fitness platform that brings together athletes, gym enthusiasts and fitness-conscious individuals from across the country. Participation for the inaugural edition has been capped at 500 entrants. Unlike traditional single-discipline contests, “Last One Standing” will…

West Bengal has emerged as India’s most conviction-driven crypto currency market, with nearly six in 10 crypto traders in the state identifying as long-term buy-and-hold investors, according to a new survey by crypto exchange platform Mudrex.The findings, released in the How India Trades Crypto 2026 report, are based on responses from 6,120 active crypto traders and investors across 22 states. The survey found that 60% of crypto traders in West Bengal consider themselves long-term holders, the highest proportion among all states and significantly above the national average of 41.2%. The report also highlights a broader shift in investor behaviour across…

Women’s apparel brand Kraus Jeans has expanded its retail presence into Northeast India with the launch of its first store in Guwahati, marking the company’s 31st exclusive brand outlet across the country. The new outlet, located at Roodraksh Mall on G.S. Road in Guwahati, was inaugurated on June 20 and spans 550 sq. ft. To mark the launch, the company is offering customers a promotional deal of “Buy 2 or More and Get 40% Off” on selected styles. The store will showcase some of Kraus Jeans’ popular collections, including Super Wide Leg, Straight Fit, Wide Leg denim, the Linen Collection…