Business - The Purbottar

10 Jul

Abbott Launches “Chakkar ko Check Kar” to Educate About Vertigo Symptoms

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Abbott, a global healthcare leader, has launched a campaign in India called 'Chakkar Ko Check Kar' to raise awareness about the often overlooked balance disorder, vertigo. Vertigo is a condition that can make people feel like the world is spinning around them. Through this campaign, Abbott aims to help people take control of their health and better manage the condition. To give the world a window into the disorienting reality of vertigo, Abbott kicks tarted the campaign through a digital film, which features Bollywood actor and UNICEF India Ambassador, Ayushmann Khurrana. It paints a vivid picture of how vertigo’s sudden…

10 Jul

Toyota Kirloskar Motor and IISc collaborate to establish mobility engineering lab

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Toyota Kirloskar Motor (TKM) has partnered with the Indian Institute of Science (IISc) to launch a pioneering initiative, the Mobility Engineering Laboratory. This collaboration aims to bolster research and development in advanced mobility solutions, particularly focusing on electrified vehicle powertrain technologies. Recognizing the need for academia-industry collaboration, TKM will support the lab from FY 2024 to 2027, facilitating the procurement of essential equipment such as high-speed dynamometers and vehicle simulation software. The lab, situated at IISc, will serve as a hub for interdisciplinary research in Mechanical and Electrical Engineering, among others.The Mobility Engineering Lab will feature a state-of-the-art Hardware-in-Loop (HIL)…

09 Jul

India’s safest vehicle is now an EV

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Tata Passenger Electric Mobility Ltd. (TPEM) has started FY 25 on a high as the company announced its SUVs – the Punch.ev and the Nexon.ev – achieved the coveted 5-star safety rating by Bharat-NCAP. Notably, the Punch.ev earned the highest rating by any Indian vehicle tested. With this result, all Tata.ev SUVs are 5-star certified by Bharat-NCAP. Punch.ev is the newest offering in the Tata.ev portfolio. Based on Tata.ev’s Pure EV architecture – acti.ev – it’s a versatile and multi-talented EV, elegantly packaged in a stunning, classical SUV design. The Punch.ev seamlessly brings together features like Arcade.ev, air purifier, end…

09 Jul

HDFC Life Honored as ‘Best in Industry for Life Insurance’

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HDFC Life, a prominent Indian life insurer, has been named one of 'India's Best Companies to Work For' 2024 by Great Place to Work. The company achieved the 11th position overall and was honoured as the ‘Best in Industry ’for Life Insurance’. It also features among the Laureates, marking a decade of recognition. This certification reflects the Company’s value-driven culture and commitment to delivering value to all stakeholders. One of India’s first private life insurers, HDFC Life has over 32,000 employees and upholds a strong organizational culture founded on the values of Excellence, People Engagement, Integrity, Customer Centricity & Collaboration…

09 Jul

Toyota Kirloskar Motor Leads Afforestation Push with ‘Green Wave Initiative’

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Toyota Kirloskar Motor (TKM) is accelerating its 'Green Wave Project' to commemorate this year's environment month in its commitment to environmental sustainability. Aimed at enhancing its nature conservation activity in the community, TKM distributed saplings to its employees, under its sixth challenge namely ‘Establishing a Future Society in Harmony with Nature’, contributing towards the Toyota Environmental Challenge 2050. This eco campaign continues to drive active community involvement to promote greenery, through employee engagement. The company has distributed over 7,000 saplings to its employees, achieving its 8,000-sapling target. TKM employees are encouraged to plant and nurture the saplings in their neighborhoods,…

09 Jul

International experts to explore India’s Flagship Skilling Platform SIDH

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National Skill Development Corporation (NSDC), under the aegis of the Ministry of Skill Development & Entrepreneurship (MSDE), in collaboration with International Labour Organization (ILO), World Bank and UNESCO is going to organise a webinar on Skill India Digital Hub (SIDH) to prepare the workforce for the Future of Work on July 4. Shri Jayant Chaudhary, Hon’ble Minister of State (Independent Charge), MSDE will address the webinar where approximately 120 countries are participating and around 3,000 people have already registered. The webinar- AI powered Skill India Digital Hub- will focus on the pivotal role of digital infrastructure, work-based learning models and…

09 Jul

Samsung launches ‘Bespoke AI Days’ Offers

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Samsung, India's largest electronics brand, has launched promotional deals on its Bespoke AI-powered digital appliances, aiming to democratize AI and make its products more accessible to consumers. Samsung’s new range of Bespoke appliances enable smart living by seamlessly integrating AI to streamline tasks, allowing users to reclaim time for more meaningful pursuits in life, perfectly aligning with the ethos of "Do Less, Live More." Samsung is offering 'Bespoke AI Days' from July 5-14, 2024, on its range of Bespoke AI-powered digital appliances, allowing Indian households to create smart homes and ensuring convenience for consumers nationwide through Samsung.com, leading retail stores,…

08 Jul

IIM Bangalore launches groundbreaking online undergraduate programme

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Indian Institute of Management Bangalore (IIMB) has launched a pioneering online undergraduate programme in Digital Business and Entrepreneurship, starting in September 2024. This initiative, delivered through IIMB's digital learning platform IIMBx, marks the institution's foray into undergraduate education.The three-year Bachelor of Business Administration (BBA) programme, directed by Prof. Suresh Bhagavatula, will blend digital technology, business management principles, and entrepreneurial skills. It aims to equip students with the necessary tools to thrive in a competitive business environment, offering internships and practical projects to enhance real-world learning experiences.IIM Bangalore's reputation for excellence in education and leadership in Massive Open Online Courses (MOOCs)…

08 Jul

Sony LIV unveils the teaser of Tanaav 2

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The thriller web series ‘Tanaav’ is back with Season 2. Kabir and the Special Task Group (STG) return to action when Fareed Mir aka Al-Damishq, a young man seeking vengeance, emerges as a formidable threat. What happens next and what is at stake for everyone involved? ‘Tanaav’ Season 2 is an action-packed web series encompassing stories of bravery, deception, greed, love, and revenge. Directed by the award-winning Sudhir Mishra and E. Niwas. Link: https://www.instagram.com/reel/C87TTv4so_e/?igsh=MW9wMnB5aW5sNzN1cw==

08 Jul

NIF Translation Fellowship Winners 2024-25 Unveiled in Multilingual Triumph

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The New India Foundation (NIF) is pleased to announce the winners of Round 2 of the NIF Translation Fellowships in the 2024-25 cycle. Aimed at encouraging translations from important non-fiction works across 10 Indian languages (Assamese, Bangla, Gujarati, Hindi, Kannada, Marathi, Malayalam, Odia, Tamil, Urdu) to English, the NIF Translation Fellowships showcase the country’s rich history of knowledge texts across diverse literary traditions. The NIF offers Translation Fellowships, which provide 6 months of stipends to recipients of historical Indian-language texts published after 1850 for English publication. These fellowships also offer editorial and financial support, and the chance to collaborate with…