Business - The Purbottar

25 Jun

Global yoga movement strengthens India’s wellness footprint

Business BureauBusiness

India’s growing influence in the global wellness ecosystem was on full display as the 12th International Day of Yoga (IDY) recorded widespread participation across major international cities, reinforcing the country’s position as a leading exporter of holistic health and wellness practices. Held under the theme “Yoga for Healthy Ageing,” this year’s celebrations extended to more than 2,500 venues worldwide, with over 210 Indian missions and embassies coordinating events in partnership with the Ministry of External Affairs and the Indian Council for Cultural Relations (ICCR). The main event in India was hosted in Kolkata, West Bengal. Market observers note that the…

25 Jun

Massive Participation from New York to Shanghai

Business BureauBusiness

The 12th International Day of Yoga was celebrated across the world on June 21, 2026, with unprecedented enthusiasm. While the main event in India was held in Kolkata, West Bengal, the echoes of this invaluable cultural heritage of India were heard far beyond its borders. This year’s global celebration was centered on the theme “Yoga for Healthy Ageing,” encouraging people of all ages to lead active and disease-free lives.With the joint support of India’s Ministry of External Affairs and the Indian Council for Cultural Relations (ICCR), more than 210 Indian missions and embassies worldwide organized grand yoga sessions at over…

25 Jun

Sony expands BRAVIA Theatre lineup to tap growing demand for premium home entertainment

Business BureauBusiness

Sony India has expanded its premium home audio portfolio with the launch of a new BRAVIA Theatre lineup, led by the flagship BRAVIA Theatre Trio, as the company seeks to strengthen its position in India’s fast-growing home entertainment market. The new range includes the BRAVIA Theatre Trio wireless home theatre system, BRAVIA Theatre Bar 7, BRAVIA Theatre Bar 5, BRAVIA Theatre Sub 9, BRAVIA Theatre Sub 8, and BRAVIA Theatre Rear 9 and Rear 8 speakers. The products are designed to deliver a cinema-like audio experience at home through technologies such as 360 Spatial Sound Mapping, Dolby Atmos, DTS:X and…

25 Jun

Renault expands Kiger line-up, makes turbo SUV more accessible

Business BureauBusiness

Renault India has expanded the variant portfolio of its compact SUV Kiger, introducing four new variants across naturally aspirated and turbocharged powertrains in a move aimed at making premium features and turbo performance more accessible to customers in the highly competitive B-SUV segment. With the latest update, the Renault Kiger Turbo now starts at Rs 7.89 lakh (ex-showroom), making it the most accessible turbo-powered SUV in the entry B-SUV category. The company has also introduced a new Evolution+ variant across Naturally Aspirated (manual and AMT) and Turbo (manual) versions, with prices starting at Rs 6.99 lakh (ex-showroom). The Evolution+ variant…

25 Jun

CDSL IPF launches anthem to encourage women investors

Business BureauBusiness

The Investor Protection Fund (IPF) of Central Depository Services (India) Limited (CDSL) has launched a new investor awareness anthem, ‘Bano Ms. Atmanirbhar Investor’, aimed at encouraging more women to participate in the securities market and make informed financial decisions.Sung by singer, actor and content creator SaiGodbole, the anthem forms part of CDSL IPF’s ongoing ‘AtmanirbHER’ initiative, which seeks to promote financial literacy and empower women to take charge of their financial futures. The campaign has been released through a visually engaging film that traces key milestones in a woman’s life, highlighting how confidence and informed choices can help overcome hesitation…

25 Jun

Tata AIA launches multifactor index fund to offer stability amid market volatility

Business BureauBusiness

Tata AIA Life Insurance has launched the Tata AIA Multifactor Index Fund, a new unit-linked insurance plan (ULIP) fund aimed at helping investors navigate market volatility while pursuing long-term wealth creation. The fund combines equity market participation with life insurance protection and follows a passive, rules-based investment strategy.The fund invests in 50 companies selected from the Nifty 500 universe using four key factors—low volatility, quality, value and momentum. According to the company, the low-volatility component is designed to reduce exposure to sharp market swings, while the other factors seek to support sustainable long-term returns. The fund will track the Nifty…

25 Jun

Polycab reaches over 10,000 electricians nationwide on Electricians’ Day

Business BureauBusiness

Polycab India Limited, India’s leading wires and cables manufacturer and a fast-growing player in the FMEG segment, marked Electricians’ Day 2026 with a nationwide outreach programme that engaged more than 10,000 electricians and their families across over 900 locations in the country.The initiative, held around Electricians’ Day on June 10, sought to recognise electricians as key contributors to India’s electrical ecosystem and promote awareness about their role in ensuring safe and reliable electrical systems. As part of the campaign, Polycab highlighted electricians as “Electrical Safety Experts” through a social media outreach programme encouraging consumers to acknowledge their contribution to safe…

25 Jun

Britannia expands Marie portfolio with launch of Doodh Marie Gold

anuprova EditorBusiness

Britannia Industries has announced the launch of Doodh Marie Gold, the latest addition to its Marie biscuit portfolio, reinforcing its commitment to innovation and evolving consumer preferences in the biscuit category. Made with atta and 0 per cent maida, Doodh Marie Gold has been introduced to offer consumers a milkier taste while retaining the light and crispy texture that has long been associated with Marie biscuits. The new product is designed for consumers seeking a richer and more indulgent taste experience within the category. According to the company, Doodh Marie Gold combines a distinctive flavour profile with the familiar characteristics…

25 Jun

Renault ships first batch of all-new Duster from India to South Africa

Business BureauBusiness

Renault India has commenced global exports of the all-new Duster, marking a significant milestone in the company’s efforts to strengthen India’s role in its international manufacturing network. The first shipment of 750 units of the SUV departed from Chennai for South Africa, with exports to additional global markets planned in the coming months. The export rollout highlights the growing importance of India within Renault Group’s global operations and aligns with the company’s “futuREady” strategy aimed at expanding manufacturing, engineering and export capabilities from the country. Renault said the move reinforces India’s position as a strategic production hub serving both domestic…

25 Jun

Crude Oil Prices Slide Further as Increased Middle East Output Eases Supply Concerns

anuprova EditorBusiness

Global oil prices extended their decline as rising crude production from key Middle Eastern producers helped ease fears of supply shortages in international energy markets. Investors reacted to reports indicating that several major oil-exporting nations in the region have increased output levels, adding more barrels to the market and improving overall supply availability. The additional production comes at a time when concerns over geopolitical disruptions and tight inventories had previously supported higher crude prices. Market analysts noted that the increase in supply has shifted attention away from potential risks to oil flows, encouraging traders to reassess demand and inventory expectations.…