01
Aug
ABD Maestro Pvt. Ltd., the luxury and super-premium spirits business of Allied Blenders & Distillers Limited (ABD), has advanced its nationwide bartending competition, Bar Maestro, to the second round after receiving more than 350 entries from seven cities. Organised in partnership with the Tulleeho Beverage Academy, the competition has shortlisted 160 bartenders whose creations will now compete for a place in the national finals. The inaugural round also generated significant online engagement, attracting over 7.6 million Instagram views. The opening challenge required participants to create an original highball cocktail using WOODBURNS Contemporary Indian Whisky, with entries judged on creativity, technical…
