02
May
Valvoline Global Operations has launched its global campaign for the FIFA World Cup 2026, highlighting the dedication of football fans and the mechanics who help keep their journeys running smoothly. The campaign, unveiled on Tuesday, positions the company’s engine oil products as a key companion for fans travelling long distances to witness football’s biggest tournament. The campaign is anchored by Valvoline’s first-ever FIFA World Cup-themed advertisement titled “The Original Engine Oil. For the Driven.” The film traces the emotional journeys of football supporters travelling by cars, buses, trucks and motorcycles, while also reflecting on the brand’s 160-year legacy in the…
