Business - The Purbottar

07 Jul

Honda India team is all set to competes in 2023 IDEMITSU Honda Talent

Business Bureau0 CommentsBusiness

Honda Racing India riders prepare for Round 2 of the 2023 IDEMITSU Honda India Talent Cup at Madras Motor Racetrack (MMRT) in Chennai, following their impressive performances in Round 1.Round 2 of the IDEMITSU Honda India Talent Cup will be intense, with Kevin Quintal proving his dominance in the NSF250R Open class.Rakshith secured second place, while Prakash Kamat secured third. Quintal's exceptional performance in the inaugural race solidified his position. The IDEMITSU Honda Indian Talent Cup NSF250R is a championship for young riders aspiring to enter professional motorcycle racing. It features Honda NSF250R motorcycles for Moto3 racing, offering a competitive…

07 Jul

Bajaj Allianz General Insurance Sets GUINNESS WORLD RECORDS

Business Bureau0 CommentsBusiness

Bajaj Allianz General Insurance hosted the first-ever General Insurance Festival of India (GIFI) in Pune, setting a Guinness World Records title for the largest attendance for an insurance conference. With 5235 attendees, the event created history in the insurance industry. An independent process reviewer and a third-party panel of judges assessed the entries, and winners and runners-up were announced at the General Insurance Festival of India. The GIFI Awards recognized top-ranked health and general insurance advisors in the insurance industry. Over 2000 entries were submitted across five categories. The GIFI awards recognize the winers in categories- Best health insurance advisors…

07 Jul

Everything you need to know about Sarcopenia, and why muscles matter as you age

Business Bureau0 CommentsBusiness

A multi continental study found 17.5% Indians experience advanced muscle loss, higher than Asian and European countries. Sarcopenia, or advanced muscle loss, occurs when individuals lose significant muscle mass, strength, and function as they age. It starts early in life, with adults losing up to 8% of muscle mass per decade at 40. The prevalence of sarcopenia is high in India, with an estimated 50 million people affected globally, and it is expected to increase to over 200 million in the next 40 years. Sarcopenia, or advanced muscle loss, affects every 3rd man or 5th woman in India and affects…

07 Jul

Twitter threatens to sue Meta over Threads

Priyanka Bhowmick0 CommentsBusiness, IndiaBusiness, INDIA

In a letter sent by Twitter lawyer Alex Spiro to Facebook's parent CEO Mark Zuckerberg, Twitter threatened to sue Meta Platform over its new Threads platform. Meta, which launched Threads on Wednesday and has more than 30 million signups, wants to take advantage of Elon Musk's Twitter and Instagram's billions of users. Spiro, in his letter, accused Meta of hiring former Twitter employees who "had and continue to access Twitter's trade secrets and other highly confidential information," news website Semafour first reported. “Twitter intends to strictly enforce its intellectual property rights, and demands that Meta take immediate steps to stop…

07 Jul

Toyota Kirloskar Motor celebrated Silver Jubilee “by creating a new “Wetland Ecosystem”

Business Bureau0 CommentsBusiness

Toyota Kirloskar Motor (TKM) celebrated its Silver Jubilee "Environment Month" in Bangalore by creating a new "Wetland Ecosystem" at the Toyota Technical Training Institute (TTTI) Pond. The initiative aims to enhance native biodiversity and restore an existing natural pond.Toyota's 25th Environment Month celebration celebrated wetland ecosystems, which play a crucial role in maintaining ecological balance and mitigating climate change through carbon sequestration. Wetlands store carbon within their communities and soil, allowing them to moderate global climate conditions. They also protect water quality, provide fish and wildlife habitats, store floodwaters, and maintain surface water flow during dry periods. Toyota's Global Environmental…

07 Jul

Hero MotoCorp and Harley-Davidson jointly develop premium motorcycle ‘HARLEY-DAVIDSON X440’

Business Bureau0 CommentsBusiness

Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, and iconic American motorcycle-maker Harley-Davidson launched their co-developed premium motorcycle – the Harley-DavidsonX440 in India. The Harley-Davidson X440 becomes the first premium motorcycle to be introduced under the licensing agreement between the two brands. The Harley-Davidson X440 was unveiled by Dr. Pawan Munjal - Executive Chairman of Hero MotoCorp and Mr. Jochen Zeitz - Chairman, President &Chief Executive Officer (CEO) of Harley-Davidson in the presence of investors, media, dealers and partners. Hero MotoCorp and Harley-Davidson enter India's 440cc segment with the Harley-Davidson X440, co-developed at HeroCIT. Made at the company's…

07 Jul

Almonds enhance natural health and combat non-communicable diseases

Business Bureau0 CommentsBusiness

India has a high burden of non-communicable diseases (NCDs) such as diabetes, hypertension, obesity, and dyslipidemia, a cross-sectional and population-based survey of 33,537 people aged over 20 in urban and 79,506 in rural areas across 31 states and Union Territories has found. The study shows that metabolic NCDs are more common in urban areas, but rural areas have higher prevalence rates than previously reported. NCDs can be prevented and controlled through healthier lifestyles, regular physical activity, and improved dietary habits. A well-balanced diet, including natural foods like almonds, can boost overall health. Incorporating almonds daily can promote overall well-being in…

07 Jul

Motorola announces Kriti Sanon as brand ambassador

Priyanka Bhowmick0 CommentsBusiness, IndiaBusiness, INDIA

Smartphone brand Motorola has signed actress Kriti Shannon as its brand ambassador. The company said he was brought on board to announce its 'Motorola Razer 40 Ultra' and 'Razor 40' products. Shannon will appear in two television commercials. To kick off their collaboration with Kriti Sanon, Motorola worked on two television commercials (TVCs), focusing on the 'Flip the Script' offering for the newly launched range. The campaign showcases Kriti Sanon teaming up with Motorola to explore the many possibilities of the latest Motorola razr phone while showcasing its flip side. Speaking about the partnership, Shivam Ranjan, Marketing Head, APAC, Motorola,…

06 Jul

Kia launches new premium RV, the New Seltos to expand premium segment

Business Bureau0 CommentsBusiness

Kia, India's leading mass premium carmaker, is launching the New Seltos, a premium RV offering a smarter, safer driving experience for modern customers. The innovative vehicle features stunning exteriors and interiors. Seltos, a major Kia brand, is set to expand the mid-SUV segment with its innovative features and stunning design. Currently contributing 55% to Kia India's overall sales, the new Seltos will offer best-in-segment features and a stunning design. The New Seltos in India features extensive design enhancements inspired by 'Opposites United', resulting in a sportier, muscular, and futuristic exterior. It boasts a best-in-segment Turbo 1.5L turbo GDi petrol engine,…

06 Jul

Taco Bell promotes “Taco Tuesday” worldwide with LeBron James’

Business Bureau0 CommentsBusiness

Tuesdays are better than Mondays due to the observance of "Taco Tuesday." Taco Bell's iconic Crunchy Taco, a globally recognized and craveable item, is set to make a name for itself. The brand is spreading awareness of the "Taco Tuesday" ritual globally, with the help of global icon LeBron James.The four-time champion, MVP and, most importantly, longtime “Taco Tuesday” enthusiast iscommitted to spreading the word about Taco Tuesday far and wide, so everyone can celebratethe best day of the week. Taco Bell's Crunchy Taco is a crowd favorite, available in two delectable variants: veg and non-veg. The veg variant is…