21
Oct
Bayer’s Consumer Health Division has launched Bepanthen, the world’s leading skincare brand, in India, addressing the growing concern of dry skin that affects nearly 1 in 2 Indians. A recent survey by Ipsos reveals that 82% of dermatologists report their patients feel anxious about public appearances due to dry skin, while 88% link skin flare-ups to environmental factors, highlighting an urgent need for specialized skincare solutions. The Bepanthen Dry Skin Survey conducted across seven cities underscores a significant knowledge gap among adults regarding the management of recurrent dry skin conditions, with 75% of dermatologists identifying individuals aged 25 to 40…
