01
Oct
Flipkart, India’s homegrown e-commerce marketplace, launched the 11th edition of its highly anticipated The Big Billion Days (TBBD) 2024 on September 27, with early access beginning on September 26 for Flipkart VIP and Plus customers. Over 33 crore user visits were recorded on Flipkart during Early Access and Day 1 combined, reflecting festive enthusiasm from shoppers from across India. Early trends suggest a promising festive season ahead, with growing demand being observed across mobiles, food & nutrition, and grooming categories. Speaking on the 11th edition of The Big Billion Days, Harsh Chaudhary, Vice President, Growth, Flipkart, said, "Every year, the…
