Business - The Purbottar

24 Jan

Senco Gold & Diamonds marks Saraswati Puja with festive jewellery collection inspired by learning and new beginnings

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On the occasion of Saraswati Puja, also known as Vasant Panchami, Senco Gold & Diamonds has unveiled a special festive jewellery collection that celebrates learning, creativity and fresh beginnings. Observed across India as a day to seek blessings for knowledge, clarity of thought and progress, the festival also marks the arrival of spring and is considered auspicious for starting education, marriages, new homes and other important life milestones. The Saraswati Puja collection draws inspiration from spiritual symbolism and traditional craftsmanship. According to the company, each piece is designed to be worn during moments of devotion and transition, reflecting the belief…

24 Jan

Senco Gold & Diamonds earns IAGES accreditation across 100+ stores nationwide

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SENCO Gold & Diamonds, one of India’s largest jewellery retail chains, has received accreditation from the Indian Association for Gold Excellence and Standards (IAGES) across more than 100 stores pan India, reinforcing its focus on ethical, fair and transparent business practices. With a legacy spanning over eight decades, Senco Gold & Diamonds is a well-established name in gold, diamond, platinum and silver jewellery, serving customers through a wide retail network across the country. The IAGES accreditation marks a significant step as the Indian gold industry moves towards greater accountability and formalisation. IAGES is a self-regulatory organisation created by the Indian…

24 Jan

AI Engineer tops fastest-growing jobs in Kolkata: LinkedIn Jobs on the Rise 2026 Report

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Artificial Intelligence Engineer has emerged as the fastest-growing job role in Kolkata, according to the latest Jobs on the Rise 2026 report released by LinkedIn. The findings come at a time when Indian professionals are increasingly open to career change, with 72 per cent looking for new roles this year, even as many express concerns about rapidly changing skill requirements and rising competition. The report highlights Kolkata’s growing tilt towards digital capability-building. After AI Engineer, the top roles in the city include Data Analyst, Hotel Manager, Content Strategist and Marketing Coordinator, indicating steady hiring across technology, hospitality, marketing and academic…

24 Jan

Samsung launches Fit India Walk-a-thon ’26 on Samsung Health app ahead of Republic Day

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Samsung has announced the launch of Fit India Walk-a-thon ’26, a nationwide step-count challenge on the Samsung Health app aimed at promoting personal well-being through everyday physical activity. The initiative is open exclusively to users in India and coincides with Republic Day celebrations. Registrations for the challenge opened on January 22, while the walk-a-thon will run from January 26 to February 24, 2026. Participants are required to complete 2,00,000 steps within 30 days to qualify for rewards. Users can track their daily progress on the app, with a live leaderboard enabling participants to compare their performance with others across the…

24 Jan

Tata Motors unveils 17 next-generation trucks, raises bar on safety, profitability and green mobility

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Tata Motors has launched its next-generation portfolio of 17 trucks ranging from 7 to 55 tonnes, marking a major step in redefining India’s commercial vehicle landscape. The launch includes the all-new Azura series for the intermediate and light commercial vehicle segment, the Tata Trucks.ev electric range, and significant upgrades to the Prima, Signa and Ultra platforms. The new trucks are engineered to meet stringent European crash safety norms (ECE R29 03) and feature upgraded cabins with frontal, side and rollover protection. The company said the vehicles also come equipped with up to 23 advanced active safety technologies, along with real-time…

24 Jan

Mahindra upgrades Bolero Camper, Bolero Pik-Up range, strengthens position in pickup vehicle market

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Mahindra & Mahindra Ltd. has launched refreshed versions of its Bolero Camper and Bolero Pik-Up range, adding updated styling along with new comfort, convenience and connected technology features. The company said the new Bolero Camper is now equipped with the advanced iMAXX telematics solution on select variants, offering real-time vehicle insights to improve operational efficiency and fleet management. The Camper also gets a bolder exterior with new decals, body-coloured ORVMs and door handles. On the comfort front, it now offers rear-seat headrests, air conditioning, a heater and a Bluetooth-enabled music system. Mahindra has also standardised several features across all Bolero…

24 Jan

Ganesh Consumer Products launches ‘Taste of Purity’ campaign to boost Sooji, Maida sales in East India

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Ganesh Consumer Products Limited has rolled out a new marketing initiative titled ‘Taste of Purity’ to strengthen the market position of its flagship Sooji and Maida across East India. The campaign, which will run through February 2026, targets families—especially mothers and homemakers—by linking purity in ingredients with better taste and everyday happiness. The campaign’s core message, “Purity ka aisa taste ki jo khaye wo udd jaye,” focuses on the lived experience of purity rather than only hygiene claims. Ganesh said the idea is to show how superior ingredients translate into lighter, tastier dishes that bring joy to the whole family.…

24 Jan

Tetley expands slim care green tea range with L-carnitine for everyday wellness push

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Tetley has introduced its Green Tea Slim Care range with added L-Carnitine, aiming to offer consumers a simple, everyday option to support weight management and overall wellbeing when combined with a balanced diet and regular physical activity. The new range blends premium green tea antioxidants with L-Carnitine and is positioned as a practical addition to daily routines rather than a short-term solution. The product is available in two flavours — Lemon & Honey, and Ginger, Mint & Lemon — designed for consumption at different times of the day. While Lemon & Honey is positioned as a mid-morning or afternoon beverage…

22 Jan

Godrej Agrovet, MSRLM partner to empower over 5,000 women farmers in Maharashtra

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Godrej Agrovet Limited on Monday announced a three-year partnership with the Maharashtra State Rural Livelihoods Mission (MSRLM-UMED) to empower more than 5,000 women farmers across nine major cotton-growing districts of Maharashtra. The collaboration comes in line with the United Nations’ declaration of 2026 as the International Year of the Woman Farmer, focusing on strengthening the role of women in agriculture and improving rural livelihoods. Under a Memorandum of Understanding signed on January 19, Godrej Agrovet Limited will work closely with Maharashtra State Rural Livelihoods Mission to promote Good Agricultural Practices and Integrated Pest Management among women farmers. In the first…

22 Jan

Zuventus Healthcare denies closure speculation, says operations continue uninterrupted

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Zuventus Healthcare Limited on Tuesday issued a formal clarification dismissing reports and messages circulating about the company’s alleged closure or rebranding, calling them false and misleading. In a statement, the pharmaceutical firm said there has been no closure, suspension, or transfer of its business operations. It also clarified that its field staff remains fully operational across the country and business activities are continuing as usual. The company categorically denied rumours suggesting any disruption to its functioning or future plans. Zuventus further stated that it has no association or affiliation with any entity named Zorvia Healthcare Limited, adding that such claims…