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Music has quietly become one of the most powerful forces shaping travel choices among young Indians. Airbnb’s new Experience-Led Travel Insights has revealed that Gen Z are increasingly planning trips around live concerts and festivals, turning gigs into gateways for discovering new cities, extending stays, and spending time exploring local neighborhoods well beyond the main event. For this generation, travel decisions are being driven less by calendars and more by culture. Live events and IRL experiences influence where they go, who they travel with and how deeply they engage with the destination. In 2026, music is set to play an…

Shyam Steel, one of India’s leading producers and manufacturers of primary TMT bars, has announced the appointment of Harmanpreet Kaur, Captain of the Indian Women’s Cricket Team, as its brand ambassador. The association marks a significant step for the brand, reinforcing its progressive outlook by aligning with one of India’s most respected women leaders in sport. With this partnership, Shyam Steel highlights its belief that strength today goes beyond infrastructure, it reflects mindset, inclusion, and shared responsibility. Guided by its core philosophy, “Maksad Toh Hai India Ko Banana Hamesha Ke Liye Strong”, the brand continues to evolve its narrative by…

Nuvoco Vistas Corp. Ltd., one of India’s leading building materials companies, has launched Nuvoco Concreto Tri Shield, a high-performance Ready-Mix Concrete engineered to enhance structural durability and longevity. Part of the company’s flagship Nuvoco Concreto portfolio, the newly introduced product is positioned as a three-in-one durability solution aimed at protecting buildings exposed to harsh environmental conditions across India. The company said the product has been specifically developed to counter rising challenges such as high chloride levels in borewell water and coastal air, rapid carbonation due to urban pollution, and sulphate-rich soil and groundwater. These factors are widely known to accelerate…

With the New Year underway and health goals taking centre stage, weight management often tops resolution lists. As people reset their routines and look for sustainable ways to feel fitter and more energised, mindful eating and balanced nutrition take on renewed importance. Reflecting this shift, a new YouGov survey conducted in association with the Almond Board of California reveals that Indian consumers are increasingly embracing healthier choices, from exercising regularly to choosing nutrient-dense foods like almonds that support everyday wellness. Among these, California Almonds continue to feature prominently in morning routines and breakfast habits, with many associating them with improved…

Fenesta, India’s most trusted brand for premium windows and doors, has strengthened its presence in East India with the launch of a new showroom in Howrah. Operated by Easy Construction, the showroom is located at Belur, Girish Ghosh Road, Swamiji Apartment, Ground Floor, Howrah – 711202, further reinforcing Fenesta’s commitment to delivering world-class fenestration solutions across key growth markets. The newly launched showroom offers customers an immersive experience of Fenesta’s comprehensive product portfolio, including uPVC and Aluminium Windows and Doors, Solid Panel Doors and Facades. Designed to cater to the region’s evolving architectural preferences and modern lifestyle needs, the showroom…