Business Bureau

TECNO, the global premium smartphone brand, has introduced a special festive price of Rs.69,999 for the much-appreciated PHANTOM V Fold, originally priced at the disruptive pricing of Rs.88,888, adding a touch of cheer to the upcoming festivities. The announcement was made at an event at the prominent tech retailer, The Prime Mobile and Gadget Store in Kolkata in the presence of celebrated actor Jisshu Sengupta, to further establish and strengthen the brand’s connect and positioning in the dynamic and ever-evolving eastern region.  The PHANTOM V Fold, a foldable phone from India, is the first under 100K foldable phone. It features…

Amazon Fashion's 13th edition offers up to 80% off on top fashion and beauty brands, and 65% off on luxury brands, making your 'Har Pal Fashionable'. From December 8thtill 13th, this six-day shopping extravaganza promises irresistible deals and offers on an array of top international and homegrown fashion brands, including Van Heusen, Levi's, Vero Moda, Adidas, Puma, Fossil, Titan, American Tourister, Mokobara, GIVA, Zeneme, Lakme, L’Oreal Paris, Forest Essentials, The Body Shop and many more. As 2023 draws to a close, consider enhancing your wardrobe for year-end events with over 45 lakhs styles from 1200+ brands, including apparel, handbags, watches,…

Sonam Kapoor is set to star as the new brand ambassador for ITC Vivel, a brand known for its soft and well-nourished skin products. Kapoor's youthful energy and youthful energy make her a symbol of natural beauty, appealing to the sensibilities of young, contemporary Indian consumers, who have grown up with the richness of aloe vera. Conceptualized by Brand David's campaign showcases Vivel's Aloe Vera Soap, highlighting its gentle and nurturing properties. The delightful film with Sonam showcases the freshness of the campaign, making it suitable for individuals of all ages. Commenting on her association with ITC Vivel, actor Sonam…

BD India launched its Safety-First Initiative at the 11th Infusion Nurses Society (INS) annual conference in Kolkata to emphasize the importance of safety engineered devices in infusion therapy. The initiative saw participation from over 300 healthcare workers.BD India and Infusion Nurses Society held a panel discussion on the Road to Zero Sharps Injuries, emphasizing the need for healthcare professionals to be aware of safety-enabled devices and the importance of adequate training in handling complex situations in accordance with key safety standards and protocols in infusion therapy. The discussion aimed to achieve zero needle stick injuries. Atul Grover, Managing Director, BD…

Tata Trusts launched 'Gaanth Pe Dhyaan' in Kolkata to promote early breast cancer screening through a unique event at the Tata Medical Center. A part of the larger ‘Kaise Ka Cancer’ campaign, ‘Gaanth Pe Dhyaan’ aims to build awareness, encourage open conversations, and drive community action towards breast cancer by using the metaphor of ‘lumps in food’ and emphasizing on the importance of breast self-examination amongst women. Breast cancer in India is a significant issue, with over 50% of cases being diagnosed in late stages due to lack of awareness. Tata Trusts is working to address this by educating women…

Scottie Scheffler secured the Tiger Trophy after two consecutive close calls in the Hero World Challenge, securing his spot in the third round. It was a brilliant 7-under 65 round that had two eagles and four birdies but ended with a bogey. Scheffler is currently 16-under and three strokes ahead of Matt Fitzpatrick, who has struggled with a single par in his last eight holes. Justin Thomas, co-leader of the overnight round, was tied fourth with Tony Finau, Jason Day, and Colling Morikawa, all tied for fourth, with the four tied for 10th place. Tiger Woods expressed excitement about his…

The Tata Steel Kolkata 25K, India's largest running festival and World Athletics Elite Label Road Race, will feature Ethiopian Yalemzerf Yehualaw in the women's category and Kenyan Daniel Simiyu Ebenyo in the men's category. The US $100,000 prize money race will feature equal prize money for men and women winners, with the first three in each race earning $7500, $5000, and $3500. International Elite runners will receive an Event Record Bonus of US $3,000. Yehualaw broke the world 10km record in the Castellón 10K, clocking 29:14 at the World Athletics Label Road race in Spain. She also became the first…

DSP Mutual Fund has launched the DSP Nifty Smallcap250 Quality 50 Index Fund (DSP NSQ50IF), an open-ended scheme tracking the Nifty Smallcap250 Quality 50 Index. The index filters out companies with higher return on equity and lower leverage compared to the Nifty Smallcap250, using exclusion and stock selection criteria. The fund aims to track 50 stocks that fit the quality filters, ensuring a more comprehensive portfolio. Investors are advised to buy DSP NSQ50IF via the SIP route due to its consistent 10-year returns, better returns compared to the broader Index, and similar returns regardless of market fluctuations. In fact, during…

ICICI Prudential Life Insurance achieved the highest claim settlement ratio of 97.9% in Q2 2024, outperforming all private sector life insurers, demonstrating its commitment to delivering on customer promises. Significantly, for FY2023 the Company’s claim settlement ratio was 98.7% and the average time taken to settle a genuine death claim was 1.2 days. This ensures the claimants get immediate access to the claim amount. The top life insurance companies with the highest claim settlement ratios in Q1-FY2024 were ICICI Prudential Life Insurance at 97.9%, TATA AIA Life Insurance at 77.3%, and HDFC Life at 96.7%, Bajaj Allianz Life Insurance at…

Nissan India successfully launched the Big, Bold, Beautiful Nissan Magnite in December 2020, marking a significant turnaround during the Covid-19 pandemic. Nissan Magnite, with its innovative value proposition,became an instant customer favouritewith 32,800 customer bookings in the first month of launch. It broke boundaries by attracting customers from the SUV, sedan, and hatchback segments and won multiple awards from auto journalists and media farternity. The Indian Institute of Management Ahmedabad (IIMA) has documented the success story of Nissan Magnite's launch, which reached the production milestone of 100,000th in 2023, highlighting the strategy behind its success. The case study, titled 'Launching…