Business Bureau

India’s Naga Sadhus have earned global acclaim with the ‘Naga Saint Eye Test’—a unique diabetes and blindness awareness campaign that bagged the Silver Lion at the Cannes Lions International Festival of Creativity 2025. The initiative, conducted during Maha Kumbh 2025 at Prayagraj, was led by Godrej Consumer Products Ltd. (GCPL) and Eyebetes Foundation. With diabetes affecting nearly 100 million Indians and being a major cause of preventable blindness, the campaign transformed Naga Sadhus into living eye charts by painting bold Hindi letters on their backs in Devanagari script. Those unable to read them were offered free eye screenings. The campaign…

As the world gears up to celebrate International Yoga Day on June 21, health experts and fitness icons are urging people to complement their yoga practice with a balanced diet—highlighting almonds as an ideal choice. Known for their high protein content and 15 essential nutrients, almonds have emerged as a natural ally for yoga enthusiasts seeking improved performance and muscle recovery. Commenting on this International Yoga Day, Bollywood actress Soha Ali Khan said, “As a mother and a working woman, yoga has been my anchor for years. It not only helps me stay centered but has also brought incredible health…

Mastercard has joined hands with premier live entertainment firm EVA Live to roll out over 20 high-profile music and performing arts events across India between October and December 2025. The landmark collaboration, Mastercard’s first-ever performing arts sponsorship in South Asia, promises electrifying performances from global icons like Enrique Iglesias, A.R. Rahman, and DJ Tiësto. The series kicks off in Mumbai on October 30 with Enrique Iglesias’ return to Indian stages after 13 years. Mastercard cardholders from India, Sri Lanka, Bangladesh, and abroad will enjoy early ticket access, exclusive lounges, meet-and-greets, and a 10% post-presale discount. Tickets are available to all…

KBC Global Ltd, a key player in India’s infrastructure and EPC sector, has announced the establishment of a wholly owned subsidiary—Dharan Infra Solar Private Limited—to deepen its commitment to renewable energy. The move, approved by the board on June 13, marks a strategic expansion into solar and hybrid energy solutions under its rebranded identity, Dharan Infra-EPC Limited. The new subsidiary will focus on the design, development, and execution of solar modules, photovoltaic systems, and hybrid energy solutions. It will also undertake manufacturing, trading, importing, exporting, and maintenance of solar energy components, aiming to deliver comprehensive, end-to-end clean energy solutions. “This…

Birla Fertility & IVF has unveiled Fertility Circle, India’s first toll-free, stigma-free fertility support line, at 1800 123 1515. Designed to provide unrecorded and confidential fertility guidance, the service is available in English and Hindi on weekdays from 9 AM to 6 PM. The initiative aims to offer judgment-free support to individuals and couples navigating fertility-related concerns—whether planning for parenthood or undergoing treatment. The support line addresses a critical gap, as an internal study revealed that 90% of people facing fertility challenges feel emotionally exhausted, yet only 29% seek timely help. Fertility Circle ensures callers get compassionate, expert-led counselling without…

Behind the rising numbers of pediatric liver ailments in India lie the silent struggles of families—battling misdiagnoses, delayed treatment, and lack of awareness. Medanta – The Medicity, India’s leading private healthcare institution, recently conducted an awareness session in Siliguri to address these growing challenges. Speaking at the event, Dr. B.C Roy National Awardee - Dr. Neelam Mohan,Senior Director Gastroenterology and Liver Transplant, Medanta said,“Awareness of pediatric liver diseases in Siliguri remains relatively low among both physicians and parents. This often results in delayed diagnosis, especially in conditions like biliary atresia—the most common liver disease in children presenting as jaundice in…

Tinder has launched a new feature called Double Date, aimed at transforming solo swiping into a fun, low-pressure group experience. The feature allows users to team up with a friend and match with other pairs, offering a new way to socialize and connect in the dating world. Building on previous tools like Tinder Matchmaker™ and Share My Date, Double Date brings a shared adventure to the forefront of online dating. According to Tinder, women using the feature during testing were three times more likely to hit “Like” on a pair versus a single profile. It also resulted in 35% more…

Sony India has launched its latest BRAVIA 8 II QD-OLED TV series, setting new benchmarks in home entertainment with cutting-edge technology and cinematic precision. Available in 65-inch and 55-inch variants, the series is powered by the XR Processor™ with AI, delivering lifelike visuals, superior contrast, and immersive sound. The BRAVIA 8 II supports Dolby Vision, Dolby Atmos, and Studio Calibrated Modes including Prime Video Calibrated Mode, ensuring content is displayed exactly as creators intended. With perfect blacks, XR Contrast Booster, and XR Triluminos Max, viewers experience vivid colours and sharp details. Acoustic Surface Audio+ turns the screen into a speaker,…

Moneyboxx Finance Ltd., a BSE-listed NBFC known for empowering underserved micro and small enterprises, has announced its association as an Associate Sponsor for Team Sobisco Smashers Malda in the ongoing Bengal Pro T20 League 2025. The move marks a strategic push by the company to build brand equity at the grassroots level by tapping into regional cricket’s growing popularity. As part of the sponsorship, Moneyboxx will enjoy prominent trouser branding on both legs of the team’s kit during the league, which runs from June 11 to 28 with eight teams competing in 31 matches. The partnership, according to Moneyboxx Co-founder…

Nissan Motor India Pvt. Ltd. has taken a major step in strengthening its regional presence by launching five new customer touchpoints across Rajasthan in a single week. With this expansion, the company now boasts 283 touchpoints nationwide and 19 in Rajasthan alone, reflecting its aggressive network growth strategy in high-potential markets. The newly inaugurated facilities include a showroom and workshop in Jaipur, a 3S (Sales, Service, Spare Parts) centre in Udaipur, and a showroom in Ajmer. These modern centres are equipped to deliver a seamless and enriching customer experience and were inaugurated by Nissan India Managing Director Saurabh Vatsa, who…