Business - The Purbottar

12 Aug

Mahindra announce the launch of e-Alfa Super rickshaw with higher range

Business Bureau0 CommentsBusiness

Mahindra Last Mile Mobility introduces the Mahindra e-Alfa Super, India's top electric 3-wheeler, to its lineup. This new e-rickshaw, along with the reliability of brand Mahindra, will continue to be the most viable self-employment option for driver partners with its higher range, best-in-class safety and comfort features. The e-Alfa Super boasts a higher range of 95+ km on a single charge, achieved through Mahindra's extensive driving validations. Its 140 Ah lead-acid battery offers a 20% increase in certified range, and its motor generates 1.64 kW peak power and 22Nm torque for exceptional performance. Over 50,000 e-Alfa customers trust the e-Alfa…

12 Aug

Coca-Cola India appoints Irene Tanas as Vice President, Human Resources for INSWA

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Coca-Cola India announced the appointment of Irene Tan as the Vice President, Human Resources for India & Southwest Asia (INSWA). In her new role, Irene will be accelerating INSWA’s growth by recruiting future-ready talent, performance enablement and employee development for the company in India and Southwest Asia. Irene joined the company in 2012 as a talent sourcing consultant for the Asia Pacific Group. She became the lead talent acquisition partner for Greater China & Korea and moved to Shanghai. She initiated campus recruitments for management trainees, advancing gender and generational diversity. In 2015, she became Executive Recruiting Director in Singapore,…

12 Aug

HC Pranay Verma Attained BIMSTEC Energy Conclave in Dhaka

Business Bureau0 CommentsBusiness

The Indian Chamber of Commerce (ICC) held the BIMSTEC Energy Conclave in Dhaka, with High Commissioner Pranay Verma as Chief Guest. Verma emphasized the importance of enhancing energy cooperation and electricity trade among BIMSTEC countries, and the signing of a MoU on Grid Interconnection is a step towards this goal. The India-Bangladesh relationship is characterized by increasing cooperation in power and energy, as seen in the India-Bangladesh Friendship Pipeline, which transports one million metric tonnes of high-speed diesel annually to Bangladesh in a sustainable and reliable manner. The High Commissioner highlighted the importance of regional cooperation under BIMSTEC in the…

12 Aug

MG Motor India celebrates 100th anniversary with 100-day customer campaign

Business Bureau0 CommentsBusiness

MG Motor India, with 100 years of rich history that stands as a testament to its resilience, innovation, and customer-centricity, is preparing to mark its centenary. Driven by Technology and Smiles, the brand takes pride in its India growth story, fostering communities, promoting diversity, and bolstering the electric vehicle (EV) ecosystem. MG Motor India has been at the forefront of CASE mobility since 2019, with the introduction of the MG Hector and MG ZS EV. The brand has introduced connected technology and Autonomous level 2 for all cars. MG Motor India is celebrating its 100th anniversary with a 100-day customer…

12 Aug

Reliance Jewels celebrates 16th anniversary with Aabhar Collection 2023 launch

Business Bureau0 CommentsBusiness

Reliance Jewels celebrates 16th anniversary with Aabhar Collection 2023, showcasing trust and excellence in the jewellery industry. This special anniversary collection is a tribute to the remarkable 16 years of success and carving a niche for Reliance Jewels in the hearts of its patrons. Reliance Jewels, a leading jewelry brand, offers the Aabhar Collection, featuring gold and diamond earrings, as a gesture of gratitude. The collection is designed to make subtle yet powerful statements, exuding confidence, personality, and uniqueness. It offers versatile styling options, including minimalistic looks and extravagant styles for grand occasions. The diverse range of earring designs, including…

12 Aug

Spark Minda upgrades filter range with new features and packaging

Business Bureau0 CommentsBusiness

Spark Minda, enhances its Air and Oil filters range with upgraded features in new packaging, to meet the evolving needs for two and three-wheeler customers. The new range of filters offer superior filtration and enhanced engine protection to improve the overall performance of the vehicle. Spark Minda's redesigned packaging focuses on user experience, using durable materials and protective features to prevent damage during transportation and storage. This ensures that customers receive filters in an optimal condition and also offers an extended lifespan, reducing the frequency of filter replacements. New packaging features user-friendly design elements for easy identification of Spark Minda…

12 Aug

BeatXP onboards Bollywood star Hrithik Roshan as brand ambassador

Priyanka Bhowmick0 CommentsBusiness, Entertainment, IndiaBusiness, entertainment, INDIA

BeatXP has boarded Hrithik Roshan to approve its line-up of massagers. The partnership comes at a juncture as demand for fitness and health gadgets grows. Hrithik Roshan's alignment with BeatXP is poised to strengthen the brand's position in the body massage domain. Hrithik will be at the centre of the promotion of an array of massagers through the upcoming #BeatTheLimits campaign. Functional #BeatTheLimits campaign incorporates BeatXP's mission to revolutionize fitness, relaxation, and vitality. At its core, the campaign is an invitation to break boundaries and cross personal lines. With the launch of the '#BeatTheLimits' campaign, we aim to inspire individuals…

12 Aug

Meet Nikita Markanday: Military Veteran who successfully transitioned to Amazon India corporate role

Business Bureau0 CommentsBusiness

On Independence Day, the nation celebrates freedom and the contributions of individuals who have contributed to its growth. Amazon's military veterans drive innovation and improve customer experience, applying their knowledge, skills, and leadership abilities in various roles. Amazon offers a structured program for Military Veterans, helping them transition smoothly into successful corporate careers. Military veteran Nikita Mark is an inspiration and a shining example of resilience. She has successfully navigated her journey from managing avionics in the Indian Armed Forces to Amazon India's corporate rooms.Nikita, an Air Traffic Controller in the Indian Airforce, has experience in modern aviation advancements and…

11 Aug

US President Joe Biden orders ban on US investments in China’s sensitive high-tech industries

Business Correspondent0 CommentsBusiness

U.S President Joe Biden on Wednesday gave a nod(signed) to an executive order which will prohibit U.S from investing in China's sensitive technologies. The order will prevent the investments in three fields: microelectronics and semiconductors, quantum information technology and certain artificial intelligence systems. It will also restrict venture capital and private equity industries from providing cash into Chinese firms which will help strengthen Beijing's military capabilities that may undermine U.S national security. This action may weaken the relationship between the two emerging superpowers and hence can affect the economy of the rest of the world.

11 Aug

Himani Best Choice Refined Soyabean Oil in a new pack design

Business Bureau0 CommentsBusiness

Himani Best Choice, a popular range of edible oil brand, manufactured and marketed by Emami Agrotech Limited, reintroduces its Refined Soyabean Oil variant in a brand new pack design. Mr Debasis Bhattacharya, President-Marketing, Emami Agrotech Limited said, “We have introduced a smart, contemporary look for our brand Himani Best Choice Refined Soyabean Oil to offer the consumers a fresh perspective as a growing and progressive brand. We believe that this new change will help us to bolster our market leadership and capture a wider consumer base.”The new pack of Himani Best Choice Refined Soyabean Oil has introduced a new design…