Business - The Purbottar

08 Dec

Nissan India Turnaround been incorporated as a case study in IIMA on success of Nissan Magnite

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Nissan India successfully launched the Big, Bold, Beautiful Nissan Magnite in December 2020, marking a significant turnaround during the Covid-19 pandemic. Nissan Magnite, with its innovative value proposition,became an instant customer favouritewith 32,800 customer bookings in the first month of launch. It broke boundaries by attracting customers from the SUV, sedan, and hatchback segments and won multiple awards from auto journalists and media farternity. The Indian Institute of Management Ahmedabad (IIMA) has documented the success story of Nissan Magnite's launch, which reached the production milestone of 100,000th in 2023, highlighting the strategy behind its success. The case study, titled 'Launching…

07 Dec

National highways totalling 43,856 km under construction stage across India: Gadkari

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National Highway projects totalling 43,856 kms are under construction phase in the country, Parliament was updated about it on Thursday. The costs of construction of these national highways are over ₹9,60,103 crore, confirmed by Minister for Road, Transport and Highways Nitin Gadkari said in the Lok Sabha. As per the data shared by the minister, as of October 31, the total length of national highways in the country is about 1,46,145 km, compared to 91,287 km as of March 31, 2014. The total counting of under-construction national highway projects is 1,609. These projects are in line across different states and…

07 Dec

Renowned Cardiologist Dr. Radha Priya to extend expertise with new centers in Krishnanagar

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Dr. Radha Priya Y, a distinguished Consultant Interventional Cardiologist at Apollo Main Hospital, Greams Road, announces her presence with a grand inauguration at Krishnanagar, on 10th of December, 12 pm onwards. Dr. Radha Priya, an expert in Advanced Interventional Cardiology, specializes in a wide range of heart disorders, including advanced coronary and structural interventions. Her extensive experience encompasses managing conditions like coronary artery disease, valvular heart disease, heart failure, and rhythm disorders. Dr. Radha Priya's proficiency extends to various interventional procedures, including Percutaneous Coronary Interventions (PCI), left main stem stenting, intravascular lithotripsy, and structural heart disease interventions such as TAVI and…

07 Dec

Dr. Radha Priya to be available at Duttapukur on 9thDecember

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Dr. Radha Priya Y, a distinguished Consultant Interventional Cardiologist at Apollo Main Hospital, Greams Road, announces her presence at Apollo Hospitals Chennai Information Centre at Duttapukur on December 9th. Dr. Radha Priya, an expert in Advanced Interventional Cardiology, specializes in a wide range of heart disorders, including advanced coronary and structural interventions. Her extensive experience encompasses managing conditions like coronary artery disease, valvular heart disease, heart failure, and rhythm disorders. The new Apollo Hospitals Chennai Information Centre in Duttapukur, located near Amantran More, Duttapukur, will not only host OPDs on various super specialty areas but also book prior appointments for…

07 Dec

TCS and Karnataka Government announces the winners of the 24th TCS Rural IT Quiz

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Tata Consultancy Services and the Department of Electronics, IT, BT and Science and Technology, Government of Karnataka, announced the winners of the 24th edition of TCS Rural IT Quiz, held on November 30, 2023. Udit Pratap Singh from BSP Senior Secondary School, Bhilai Chhattisgarh was the winner in the national finals and Vignesh Nauso Shetye from Dr. K.B. Hedgewar Vidyamandir, Bicholim Goa was the runner up. TCS awarded educational scholarships of Rs 100,000 to the Winner and Rs 50,000 to the Runner-up. The finalists also received scholarships from TCS.The finalists received scholarships from TCS and awards were presented by Hon'ble…

07 Dec

Vi and EaseMyTrip forge alliance to redefine travel experience for users

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Vi, the leading Indian telecom operator, has entered into a strategic partnership with EaseMyTrip.com, one of the largest online travel tech platforms. The collaboration aims to elevate user experience by offering exclusive deals on flights, hotels, trains, buses, and cab bookings through the Vi App.Under this alliance, Vi customers will enjoy zero convenience fees on all flight bookings as an introductory offer. Additionally, exclusive offers on domestic and international hotels, holidays, buses, activities, and cab bookings will soon be available. The partnership extends beyond conventional travel services, as users can access exclusive benefits on activities, experiences, and holiday packages via…

07 Dec

Durex The Birds and Bees Talk Takes center stage as official health and hygiene partner at the 24th Hornbill Festival

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In a continuation of their impactful collaboration, Durex's The Birds and Bees Talk (TBBT) proudly assumes the role of the Official Health and Hygiene Partner at the 24th Hornbill Festival. Following a successful partnership during the 23rd edition, the health-focused initiative by Durex continues its commitment to community well-being. The grand opening ceremony on December 1, 2023, witnessed the participation of distinguished dignitaries, including Nagaland's Governor La Ganesan, Chief Minister Neiphiu Rio, and Minister for Tourism & Higher Education, Temjen Imna Along. Noteworthy international figures like the US Ambassador to India, Eric Garcetti, British High Commissioner to India, Alex Ellis,…

06 Dec

IBM introduces Next-Generation Quantum Processor & IBM Quantum System Two

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IBM has unveiled the IBM Quantum Heron, the first utility-scale quantum processor, at the annual IBM Quantum Summit. The processor has been designed to deliver the highest performance metrics and lowest error rates of any IBM Quantum processor to date. IBM also unveiled the IBM Quantum System Two, the company's first modular quantum computer, which has started operations in Yorktown Heights, New York, with three IBM Heron processors and supporting control electronics. IBM's Quantum Heron processor is released, offering a five-fold improvement in error reduction over its predecessor, Quantum Eagle. IBM Quantum System Two is launched with three Heron processors,…

06 Dec

Debunks five myths about traumatic brain injury

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People often ignore head injuries without noticing any visible damage, disregarding the unseen, invisible damage beneath the surface. The brain's contents are precious, and it's crucial for those who hit their head to get a proper diagnosis to eliminate or identify potential traumatic brain injuries (TBIs), ensuring a safe and healthy lifestyle.Dr. Kumar Raj, Consultant and Head Emergency Medicine at ILS Hospital, Kolkata, states that India has the highest rate of Traumatic Brain Injury (TBI), injuring nearly 500,000 people annually. Despite being common, 71% of TBI cases are mild. He stated "TBI can be serious, and when undiagnosed and untreated,…

06 Dec

AnywhereJobs, Baton Transport, and NSDC International are partners to fill Europe’s truck driver shortage with skilled Indian workforce

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NSDC International (NSDCI), Baton Transport, a European road transport company and Anywhere Jobs are partnering to address Europe's shortage of skilled trailer drivers by mobilizing Indian drivers and empowering women in the trucking industry. Europe is facing a significant shortage of trailer drivers, with demand outpacing the workforce. Anywhere Jobs has onboarded 30 highly qualified drivers for Baton Transport through a hiring drive in Delhi, highlighting the need for innovative solutions. On the partnership, Mr. Ved Mani Tiwari, CEO of NSDC and MD of NSDC International, offered his valuable insights on this initiative, highlighting the great opportunities for women to…