Business - The Purbottar

13 Feb

Kenvue unveils dual hydration strategy with ORSL and eRZL brands in India

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Kenvue has strengthened its presence in India’s hydration segment by announcing a dual-brand strategy featuring ORSL and the newly introduced eRZL, aimed at addressing both diarrheal dehydration and everyday hydration needs. The company said the move supports its “Double Power for Complete Hydration” approach as dehydration continues to emerge as a major public health concern. Under the strategy, ORSL will serve as the company’s oral rehydration salts (ORS) portfolio based on the World Health Organization formula, available in ready-to-drink and powder formats to manage diarrheal dehydration. Meanwhile, effective January 2026, eRZL becomes the new brand name for the company’s electrolyte…

13 Feb

Bajaj General Insurance launches ‘NRInsure’ add-on with 35% premium discount for NRIs

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Bajaj General Insurance Limited has launched ‘NRInsure’, a new add-on to its flagship retail health insurance product, My Health Care Plan (MHCP), offering a 35% discount on the base premium for Non-Resident Indians (NRIs) and Overseas Citizens of India (OCIs). The initiative aims to address the long-standing requirement of Indians living abroad who wish to maintain health insurance coverage in India. The add-on can be selected at the time of purchasing a new MHCP policy. Eligible customers can avail the discount by declaring their NRI or OCI status and submitting prescribed documents. While the discount applies to the base premium,…

12 Feb

Toing launches in Guwahati, promises lowest food delivery prices with zero extra charges

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Affordable food delivery platform Toing has officially launched its services in Guwahati, expanding its presence to six emerging cities across India, including Pune, Agra, Vadodara, Nagpur and Nashik. The app, introduced in the second half of 2025 with Pune as its first market, guarantees the lowest item prices by matching or beating restaurant table menu prices while charging no packaging or platform fees. Designed primarily for students, early job-goers and value-conscious Gen Z consumers, Toing aims to make food delivery an everyday option rather than an occasional indulgence. Users can order a wide range of dishes such as biryanis, burgers…

12 Feb

Kerala Tourism launches ‘Travel Now, Post Later’ campaign, plans nationwide roadshows ahead of summer season

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Kerala Tourism has launched a nationwide campaign titled “Travel Now, Post Later”, promoting mindful travel and encouraging travellers to experience destinations fully before sharing moments online. The initiative, positioned as a global movement, highlights presence-led travel experiences and is being promoted across official digital platforms along with a dedicated microsite. Tourism Minister P. A. Mohamed Riyas said Kerala has witnessed a strong post-pandemic surge in tourist arrivals, with new experiential tourism products gaining significant response from domestic and international visitors. He expressed confidence that the upcoming inbound season would sustain the growth momentum. To attract travellers ahead of the summer…

12 Feb

Tata AIA launches Enhanced Value Index Funds to boost long-term wealth creation with life protection

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Tata AIA Life Insurance on Tuesday announced the launch of two new value-focused equity funds Enhanced Value Index Fund and Enhanced Value Index Pension Fund aimed at helping investors build long-term wealth while benefiting from integrated life insurance protection. The new fund offer (NFO) will remain open from February 9 to 16, 2026, with policies issued at a Net Asset Value (NAV) of ₹10 on February 16. The funds track the BSE 500 Enhanced Value 50 Customised Index, providing diversified exposure to 50 large-, mid-, and small-cap companies selected using key valuation parameters. The pension variant is available exclusively through…

12 Feb

CDSL hosts ‘Reimagine’ Symposium, highlights data-driven future of securities markets

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Central Depository Services (India) Limited (CDSL) hosted the third edition of its annual symposium, “Reimagine: Securities Market through Data Synergy,” bringing together policymakers, regulators, market infrastructure institutions and technology leaders to discuss the growing role of data in shaping India’s securities markets. Central Depository Services (India) Limited said the event also marked the launch of the inaugural Reimagine Ideathon, rewarding five student teams with prizes worth ₹12 lakh. Tuhin Kanta Pandey, Chairman of Securities and Exchange Board of India, who attended as Chief Guest, emphasised that “data is the new plumbing of capital markets,” highlighting the importance of governance, security…

12 Feb

SEBI chief launches multilingual comic series to boost investor awareness

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The CDSL Investor Protection Fund (CDSL IPF), in collaboration with Amar Chitra Katha, has launched a new investor education comic series aimed at simplifying financial concepts and strengthening awareness among investors. The series was unveiled by SEBI Chairman Tuhin Kanta Pandey at CDSL’s 3rd Annual Symposium, Reimagine: Securities Market through Data Synergy. Developed under the guidance of SEBI, the initiative translates complex financial topics into engaging story-based narratives designed to encourage informed participation in India’s capital markets. The comics will be available in both digital and print formats and distributed through investor protection programmes in 12 languages, including English, Hindi,…

12 Feb

Kotak Mahindra Bank expands CSR healthcare push with ‘Sehat Ka Safar 4.0’ across key transport corridors

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Kotak Mahindra Bank has launched the fourth edition of its flagship CSR initiative, ‘Sehat Ka Safar 4.0,’ reinforcing its focus on preventive healthcare for India’s transport workforce. The programme, running from December 18, 2025, to March 31, 2026, will organise 45+ health and eye check-up camps across major logistics corridors, targeting nearly 4,500 truck drivers, transporters, and their families. Market observers note that the initiative highlights the growing role of corporate-led healthcare outreach in strengthening workforce productivity within India’s logistics ecosystem. The latest edition introduces key enhancements such as Ayushman Bharat Health Account (ABHA) card issuance, expanded laboratory diagnostics, and…

12 Feb

India hosts first BRICS Sherpa/Sous-Sherpa Meeting in New Delhi under its Chairship

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India hosted the first BRICS Sherpa/Sous-Sherpa Meeting in New Delhi under its current chairship, marking an important step toward shaping the grouping’s priorities for the year. The three-day meeting, which began on February 9 and concludes on February 11, has brought together senior representatives from BRICS member and partner countries to deliberate on coordination, cooperation, and key global issues. According to the Ministry of External Affairs, India’s BRICS Sherpa and Secretary (Economic Relations) Sudhakar Dalela participated in the discussions, which were also attended by China’s Vice Foreign Minister Ma Zhaoxu and Belarus Ambassador M. Kasko. Ambassador Kasko expressed appreciation to…

12 Feb

Amazon, IIT Roorkee partner to develop eco-friendly packaging from agricultural waste

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Amazon India has partnered with the Indian Institute of Technology (IIT) Roorkee to develop innovative packaging materials made from agricultural waste, aiming to reduce dependence on virgin wood pulp while tackling the issue of stubble burning in the country. Under the collaboration, researchers will work on converting crop residues such as wheat straw and bagasse into high-quality pulp to produce strong, lightweight paper mailers that are recyclable and home-compostable. The research, led by IIT Roorkee’s Department of Paper and Packaging Technology, will begin with laboratory-scale testing over a 15-month period. If successful, the project will move to industrial trials and…