07
Sep
ITC Ltd.’s Sunrise Spices has launched Sunrise Fish Narasingha Pat Masala in Assam, aiming to simplify the preparation of the traditional Assamese fish dish while retaining its distinctive regional flavour and aroma. Fish Narasingha Pat, widely enjoyed in Assamese households, is traditionally prepared using fresh Narasingha leaves, which are ground and combined with spices. The process can be time-consuming and may result in variations in taste and consistency, while the limited availability and shelf life of fresh leaves can add to the challenge. According to the company, the new masala combines the signature aroma, vibrant green colour and earthy flavour…
