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The Ministry of Skill Development and Entrepreneurship (MSDE) has launched its DBIM-compliant website, marking a major step toward India’s digital governance transformation. The new platform aligns with the Digital Brand Identity Manual (DBIM) Version 3.0, introduced by the Ministry of Electronics and Information Technology (MeitY), ensuring seamless accessibility, uniformity, and ease of navigation for users. The AI-powered website features multi-language support through Bhashini, persona-led navigation, and centralized content management. With its three-click approach, citizens can quickly access essential skilling resources and government services. Launching the website, the Hon’ble Minister of State (Independent Charge), MSDE, stated, "The DBIM framework strengthens the…

Tata AIA Life Insurance has introduced two new fund offerings (NFOs) to capitalize on India’s rising consumption trends, fueled by recent tax reforms. The Tata AIA Life Tax Bonanza Consumption Fund and Tata AIA Life Tax Bonanza Consumption Pension Fund aim to provide investors with long-term growth opportunities while ensuring financial security. The NFOs will be available from March 24 to 31, 2025, with units priced at ₹10 each. The Union Budget 2025 has reduced tax liabilities, increasing disposable incomes and boosting spending across sectors like FMCG, retail, e-commerce, and automobiles. With over 50% of India’s population under 25, the…

As the seasons shift from winter to spring, Ayurveda expert Dr. Madhumitha Krishnan emphasizes the importance of a balanced diet to prevent seasonal health issues. According to Ayurveda, this transitional period, known as Sandhi Kala, disrupts the body's Doshas—Vata, Pitta, and Kapha—leading to digestive issues, weakened immunity, and respiratory problems. Dr. Krishnan recommends consuming warm, well-cooked meals and incorporating natural immunity boosters like homemade ghee, vegetable soups, and a handful of almonds. She has outlined a 7-day Ayurvedic meal plan designed to support digestion, boost immunity, and maintain overall well-being. The diet includes nutrient-rich dishes such as methithepla with curd,…

Natraj Pipes, a leading name in PE and uPVC piping solutions under Prabhu Poly Pipes Limited, proudly announced the onboarding of cricketing legend Sourav Ganguly as its brand ambassador. The milestone announcement was made on World Water Day at an exclusive press conference at Taj Bengal, Kolkata, reinforcing the company’s commitment to innovation, sustainability, and nation-building. In line with India’s infrastructure growth and the government’s vision for a “Viksit Bharat,” Natraj Pipes is significantly expanding its manufacturing capacity. The company is increasing its uPVC pipe and fittings production from 8,000 to 12,000 tons annually and its HDPE pipes and fittings…

Johnson’s Baby has launched a new digital campaign featuring Bollywood’s Anil and Sonam Kapoor, emphasizing the science behind baby eye care. The campaign highlights that babies blink less frequently than adults, making their eyes more vulnerable to irritants. https://www.youtube.com/watch?v=sCFKEyF57L4 Conceptualized by DDB Mudra, the ad film showcases a playful staring contest between Anil Kapoor and a baby, creatively demonstrating the importance of using gentle, tear-free products. Johnson’s Baby, a market leader in baby skincare, pioneered its No More Tears® formula to ensure irritation-free cleansing. The company will drive engagement through influencer partnerships and retail activations. Manoj Gadgil, VP Marketing at…