Business Bureau

Saudi Arabia has launched its first-ever integrated consumer campaign for the Indian market, titled 'Spectacular Saudi,' under its national tourism brand 'Saudi Welcome to Arabia.' The campaign, designed to captivate Indian travelers, showcases the Kingdom's unique blend of ancient heritage and modern marvels, highlighting its warm hospitality that resonates with Indian culture. The 'Spectacular Saudi' campaign, rolling out across India in English on various platforms including social media, TV, and OTA channels, invites Indian tourists to explore Saudi Arabia’s iconic landscapes and rich history. From the mud-brick architecture of Diriyah’s At-Turaif to the historic streets of Al Balad in Jeddah…

Nissan Motor India has achieved a significant milestone with the Nissan Magnite surpassing 1.5 lakh cumulative sales as of August 2024, since its debut in December 2020. The company reported its highest monthly wholesale figure for FY24, with 10,624 units dispatched in August, including 8,361 units for export—a record high for the past five years. Domestic sales also showed robust performance, with 2,263 units sold, reflecting a 12.5% month-on-month growth. Nissan’s success is marked by a remarkable 336% year-on-year and 91% month-on-month increase in exports, aligning with its 'Make in India, Make for the World' philosophy. This growth underscores Nissan’s…

The CEAT Indian Supercross Racing League (ISRL) is revving up for its highly anticipated second season, with registrations showing a significant 20% increase. A total of 145 riders from around the globe have signed up, setting the stage for a competitive and dynamic season. The impressive roster includes athletes from the USA, Spain, France, Germany, and several other countries, reflecting the league's growing international appeal. Season 2 will feature fan favorites such as 9x Australian Champion Matt Moss and MxON World Champion Jordi Tixier, alongside new stars like AMA Pro Motocross Champion Mike Alessi and French Supercross Champion Greg Aranda.…

The media industry is one of the most challenging businesses to succeed in. It’s a field full of challenges, Where generating revenue and meeting return on investment (ROI) is challenging and staying profitable is tough. This profession is not easy, especially when it involves learning an entirely new set of skills. To achieve success, one must work hard and make many sacrifices. Over time, experience and expertise grow, and those who persevere often become leaders and inspirations for future generations. Assam has its share of such successful individuals, and one of them is Moonjyoti Saikia. Moonjyoti Saikia has been the…

Toyota Kirloskar Motor (TKM) and Union Bank of India have announced a groundbreaking partnership that promises to revolutionize vehicle financing across India. This dynamic collaboration introduces up to 90% financing on the on-road price of Toyota vehicles for private use, removing traditional barriers such as foreclosure or part-payment charges. The new financing initiatives, including the Union Vehicle Scheme and the Union Parivahan Scheme, are designed to enhance accessibility and affordability. The Union Vehicle Scheme offers flexible tenures up to 84 months with competitive interest rates starting at 8.80% per annum, while the Union Parivahan Scheme provides financing options for commercial…

The Retina Centre (TRC) in Guwahati has proudly announced the addition of two distinguished eye surgeons, Dr. Anamika Nath and Dr. Pranamee Das, to its esteemed medical team. This significant development underscores TRC’s ongoing commitment to enhancing its eye care services and providing top-notch treatment to the community. Dr. Anamika Nath, a Vitreo Retina Surgeon with an MS in Ophthalmology, brings a wealth of experience to TRC. She earned her master's degree from the Regional Institute of Ophthalmology, Guwahati Medical College and Hospital, and completed her fellowship at ARAVIND Eye Hospital, Pondicherry. Dr. Nath joins TRC to collaborate with her…

Dynamic Services & Security Limited (DSSL) has secured a deal to acquire Bharat Battery MFG Co Private Limited for ₹45 crore, sending its stock to the upper circuit in today’s trading session. The acquisition, formalized through a Memorandum of Understanding (MoU), is anticipated to significantly boost DSSL's earnings per share (EPS) starting from the current financial year. Bharat Battery MFG Co, with a legacy since 1941, posted a revenue of ₹22.82 crore and a Profit after Tax of ₹4.78 crore for FY 2023-2024. The company, an approved supplier for Indian Railways, enhances DSSL’s strategic portfolio with its established market presence.…

Shopsy by Flipkart has launched its much-anticipated Grand Shopsy Mela, transforming its platform into a vibrant virtual fair. Running from September 1 to 8, this sale offers over 50 lakh products priced under Rs. 199, capturing the essence of traditional Indian melas while providing an immersive shopping experience. This year’s event features an expanded range of 150 categories, including fashion, beauty, home, mobiles, and large electronics, more than double last year’s offerings. Customers can enjoy limited-time deals starting at just Re. 1 and stand a chance to win grand prizes worth Rs. 1 lakh. Engaging activities like treasure hunts and…

Tata AIA Life Insurance is setting new standards in term insurance with the launch of Sampoorna Raksha Promise, a groundbreaking plan designed to address the evolving needs of today’s policyholders. This innovative product offers a host of advanced features that blend financial security with modern flexibility. At the heart of Sampoorna Raksha Promise is its commitment to immediate relief—policyholders can receive an instant payout of INR 3 lakhs upon claim notification, ensuring that families have access to critical funds when needed most. For those diagnosed with a terminal illness, the plan accelerates 50% of the base sum assured, waiving future…