Dream Sports has announced the launch of DreamStreet, a new-age broking platform aimed at simplifying investing and expanding demat account penetration across India. The platform integrates AI-driven insights with access to SEBI-registered Research Analysts and Investment Advisors to help users make informed investment decisions. Designed primarily for first-time investors, DreamStreet will initially offer investments in stocks and ETFs, with Futures & Options (F&O) and IPO services expected to be rolled out in the coming weeks. Key features include expert-backed stock insights, AI-enabled data access, and an in-built AI assistant “Veda” to provide analysis and guidance.
Rahul Mirchandani, Co-Founder and CEO of DreamStreet, said India’s growing financial literacy, rising disposable income, and increasing smartphone usage present a major opportunity to bring new investors into financial markets. He added that the platform aims to address hesitation among potential investors by simplifying complex processes and improving access to reliable information. The platform offers a fully digital account opening process, transparent fee structures, and data-driven insights, while emphasising that all investments remain subject to market risks.
In Guwahati, platforms like DreamStreet could significantly boost retail participation in the Northeast, where awareness of equity markets is steadily rising. With increasing smartphone penetration and interest in financial products among young investors, simplified and AI-backed platforms may help bridge the gap between intent and actual investment activity in the region.