Business - The Purbottar

24 Oct

2nd North East Medical Expo 2021

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Guwahati gears upto welcomes Northeast No 1 exhibition on medical equipments and hospital needs for the second time at Maniram Devan Trade Centre Guwahati.Post COVID private and government healthcare center about to get upgraded. The two days free entry expo aims to serve a platform for Medical equipments manufacturer's, dealers and distributors , Doctors, Hospital, Management teams, Medical Association members, Medical colleges and institutes,All state Medical Departments etc.2nd edition will witness Exhibitors turn up from all parts of India - Delhi , Gujarat, Kolkata, Mumbai and chennai . There will be around 75th exhibitors and 1000+ visitors according to the…

23 Oct

Huggies’ new campaign shows the power of a mom’s instinct

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Huggies, the iconic brand by Kimberly-Clark, launches its new campaign #SahiWaliFeeling in its quest to partner with new moms in their inexplicable expedition of ‘motherhood’. The brand aims to champion the power of a mom’s instinct by advocating the belief that #MomWaliFeelinghai #SahiWaliFeeling.Introduced through a TVC, the launch of the campaign will be supported by a high decibel integrated marketing overture, rooted in the product promise of softness and brand philosophy of further tightening the bond between a mother and her baby through the ties of trust and assurance. Commenting on the campaign, Saakshi Verma Menon, Marketing Director, Kimberly-Clark India…

23 Oct

Webinar organized by Sikkim Unit, DoT, WBLSA

editor0 CommentsBusinessDoT, wblsa, webinar

India is celebrating 75th year of Independence as Azadi Ka Amrit Mahotsav and this session was organized as part of DoT’s public advocacy programme to commemorate the monumental occasion and to build a new Atmanirbhar Bharat by ensuring a robust telecom network with state of art technology and the best quality of service.As part of this celebration, Department of Telecommunications (DoT), Sikkim Unit, West Bengal License Service Area (LSA) organized a Webinar on 16th October, 2021 on two topics namely, “Impact of USOF Project on Village Coverage in Sikkim”&“Bursting Myths on Electromagnetic Radiation”.The webinar was attended by Government officials, Telecom…

23 Oct

IndiaFirst Life Introduces ‘Saral Bachat Bima’ Plan

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IndiaFirst Life Insurance Company Limited (IndiaFirst Life), promoted by Bank of Baroda and Union Bank of India has introduced IndiaFirst Life Saral Bachat Bima Plan, a savings and protection cover for the entire family. This non-linked, non-participating, individual, limited premium policy provides a shorter pay commitment of five or seven years while keeping you and your entire family protected for 12 or 15 years.IndiaFirst Life claims that the Saral Bachat Bima Plan is a competitively priced plan that helps in saving for future financial needs. It secures family’s future of the plan holder in case of an unfortunate event. Furthermore,…

23 Oct

Signify launches Philips HexaStyle

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Signify (Euronext: LIGHT), has launched its Philips unique, first-of-its-kind HexaStyle LED downlight in India. The light is hexagonal shaped that can be arranged in different patterns to create unique designs in the ceiling. The downlight offers high energy efficiency of 100 lumens per watt and is available in both warm white and cool white options and three wattages - 8W, 12W and 15W. It also features the company’s Eye Comfort Technology which is designed to be easy on the eyes.Downlights are a growing category in India and are very popular amongst people building new homes or making structural renovations. Commenting…

23 Oct

Western Union’s multi-generational study

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Western Union, has released a new multi-generational study on ‘Education Overseas – An Evolving Journey’, to understand the collective journey Indian families go through as they strive toward their child’s international education and a global future. The study, commissioned by Western Union to NielsenIQ, provides a 360-degree perspective on the rapidly changing landscape, evolving priorities, key barriers and emerging trends that impact the decision-making process of students planning to study abroad.The findings highlight a considerable shift in perspective of how students and parents are now viewing options for education abroad. Per data available from the Ministry of External Affairs, students…

23 Oct

Nokia C30 Lanuches in India

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HMD Global, the home of Nokia phones, has launched Nokia C30 in India with a strategic partnership with Jio in India. This is the fourth Nokia smartphone which comes with the benefits of the special JioExclusive program. Nokia C30 packs a large 6.82” HD+ display and 6,000mAh battery. The budget phone has a dual 13MP camera - highest resolution on a C-series device till today and the added depth sensor will give the portraits the highest quality.Customers who choose to avail the JioExclusive offer will get an instant price support of 10% or a maximum of Rs. 1000 on the…

23 Oct

Vi and Athonet partner for trials of Industry 4.0 solutions

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Leading telecom operator, Vodafone Idea Limited (VIL) announced its partnership with Athonet, a private LTE and 5G solutions platform provider, to test 5G-based solutions to build Industry 4.0. The partnership with Athonet includes demonstration of enterprise use cases on 5G in several areas including smart construction, smart warehouse, smart agriculture and smart workplace. This collaboration will validate industrial use cases demonstrating high reliability, critical monitoring and control applications in primary product industries like construction, railways, warehouse, factories, etc. The trials will be conducted on 5G spectrum allocated by Department of Telecom, Government of India for establishing relevant use cases for…

23 Oct

Amazon India rolls out ‘Delivering Smiles’ initiative

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Amazon India announced its aim to bridge the prevailing digital divide in the country, increase accessibility of digital devices for students from underprivileged communities. In line with this focus, and to strengthen the spirit of the festive cheer, the company launched ‘Delivering Smiles’ initiative, alongside the Amazon Great India Festival 2021. Amazon will directly provide 20,000 digital devices to underprivileged young people, in partnership with over 150 large and small non-profit organizations, impacting over 100,000 students. Additionally, customers are encouraged to either contribute in cash or give their old mobile phones that will be refurbished and distributed to provide digital…

22 Oct

Seagram’s Royal Stag campaign #InItToWinItMovement

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Seagram’s Royal Stag has announced the new high energy campaign, #InItToWinIt, for the ICC Men’s T20 World Cup. The campaign not only celebrates the game of cricket, but also supports team India in their endeavour to bring home the cup. The campaign features celebrated Indian cricketers Rohit Sharma, Jasprit Bumrah and Surya kumar Yadav as well as global super stars like Kane Williamson, Andre Russel, Mitchell Starc and Faf Du Plessis. InItToWinItcampaign was rolled out with an exciting consumer promotion where fans can get an opportunity to watch the T20 WC live in UAE by participating either through social media…