Business - The Purbottar

03 Jul

Fastrack announces Ranveer Singh as brand ambassador

Priyanka Bhowmick0 CommentsBusiness, India, LifestyleBusiness, INDIA

Ranveer Singh, the epitome of talent and brilliance in the Indian film industry, proudly announces his association with Fastrack Smart as the brand ambassador. Known for his daring fashion choices, electric energy, and magnetic charm, Ranveer Singh embodies everything that Fastrack Smart stands for. With his larger-than-life personality, he fearlessly pushes style boundaries and sets new fashion benchmarks with every look. Fastrack has collaborated with Smart to mark a significant milestone for the dynamic and versatile performing brand, leading it to become the largest fashion-tech brand in India. Expressing his enthusiasm about this new initiative, Superstar Ranveer Singh said, “Fastrack…

03 Jul

Honda India celebrates 3 crore Activa sales milestone

Business Bureau0 CommentsBusiness

HMSI announced that Activa, India's top-selling scooter brand, achieved a 3 crore customers mark, marking a historic milestone in the two-wheeler industry. This highlights HMSI's dominance in the market and their commitment to providing reliable and top-notch two-wheeler mobility. Honda Activa has become the undisputed leader in the scooter segment in India, with a 3 crore Indian family dreaming of owning one. In just three years, the company crossed the 10 lakh cumulative customers milestone. The Activa brand achieved a 1 crore customer milestone in 15 years, leading the scooter market in India. As demand for scooters increased, the brand…

03 Jul

World MSME Day: Vi publishes findings from India’s largest MSME assessment

Business Bureau0 CommentsBusiness

Vi Business, the enterprise arm of leading telecom operator Vodafone Idea (Vi), has once again reiterated its commitment to catalyse the digitalization of MSMEs on the occasion of World MSME Day, for enabling inclusive growth of the economy. Having conducted the largest assessment of India’s MSME sector, covering nearly 1-Lakh respondents across 16 industries - Vi Business shared insights on the digital readiness of MSMEs. The study is aimed at understanding the digital maturity of MSMEs and their level of digital adoption. The 16 industries include Media & Entertainment, Manufacturing, IT & ITes, Education, Logistics, Professional Services, Banking, Construction, Mining…

01 Jul

Bihar’s first transgender restaurant ‘Satrangi dostana Restro’ opens in Patna

Business Correspondent0 CommentsBusiness

LGBTQAI community in Bihar's Patna took an initiative to uplift themselves in the society and created an atmosphere of employment by setting up a restaurant called "Satrangi dostana Restro" in Patna today. The inauguration ceremony of restaurant was performed on 23rd of june by US consulate-general Melinda Pavek and Patna Mayor Sita Sahu. The idea behind establishing the restaurant-cum-cafe was given by the secretary of a transgender NGO " Dostana Safar" Reshma Prasad. Talking to The Statesman, Reshma Prasad said, "Our organisation is very active vis-a-vis the LGBTQAI people in the entire state. Way back in 2012, we had organised…

01 Jul

Officer’s Choice Whisky launches 35-year Limited-Edition Scotch

Business Bureau0 CommentsBusiness

Allied Blenders & Distillers Limited (ABD India) has released a Limited Edition Officer's Choice Blended Scotch Whisky to celebrate its 35-year journey since 1988. Made in Scotland, the whiskey pays tribute to the brand's global top 3 ranking since 2013. The Limited-Edition Officer’s Choice Blended Scotch Whisky to mark the 35-year milestone is only of a single batch, comprising 12,156 bottles fully imported from Scotland. The blend is sweet and spicy, yet light for bouquet, with an exceptional mouthfeel. The brand will be available in exclusive stores in select states of India. Shekhar Ramamurthy, Executive Deputy Chairman at ABD India…

01 Jul

Shyam Metalics introduces New Business Model

Business Bureau0 CommentsBusiness

Shyam Metalics, India’s leading integrated metal producer recently hosted a business partners meeting to acknowledge exceptional accomplishments while unveiling an innovative business model in the burgeoning North-East India market. With a strong presence in West Bengal, Odisha and recent launch into Central India - Shyam Metalics is poised to fortify its market position in the region. The New Busines model introduced by Shyam Metalics, is a novel business approach in the northeastern region. This model offers several advantages and incentives to its business partners. One of the key benefits is the price protection guarantee, ensuring stability in dealer prices for…

01 Jul

Indian Sufi artiste got featured on Times Square billboard

Business Bureau0 CommentsBusiness

Indian Sufi artiste Bismil’s ‘dream come true moment’ appeared when his ‘Bismil ki Mehfil’ got featured on the iconic Times Square billboard in New York City. The billboard showcases the successful completion of the artiste’s sufi music tour that took place in a 10-city tour in 9 US cities and one Canadian city. Owing to the huge success of the US-Canada tour, there’s also a UK tour that’s currently in talks and will be finalised soon. Bismil is the first Indian artiste who took on the charge to promote Sufi-fusion music around the globe. Bismil Ki Mehfil is an assemblage…

01 Jul

9 out of 10 customers in India want cars with a safety rating: Study

Business Bureau0 CommentsBusiness

A survey by Škoda Auto India and NIQ BASES revealed that customers strongly prefer safety features in personal cars. 9 out of 10 customers believe all cars in India should have a safety rating. Crash-ratings and airbags were the top two features driving consumer car purchase decisions, with fuel-efficiency being a popular feature. A survey of 67% of respondents, aged 18-54, found that car crash rating was the top driver of customer car purchase decisions, with 22.3% importance. Airbags and fuel efficiency were the third most important drivers. A maximum preference of 22.2% was observed for 5-star ratings, followed by…

01 Jul

Royal Challenge Packaged Drinking Water promotes hydration with “Choose Bold. Choose Water”

Business Bureau0 CommentsBusiness

Did you know, it takes about an hour to process a standard unit of alcohol, which is generally 10 grams?*As part of its ongoing commitment to promote responsible consumption, and drinking better, not more, Royal Challenge Packaged Drinking Water has launch edits latest campaign, “Choose Bold. Choose Water”, which emphasizes on the importance of staying hydrated when consuming alcohol. Through this campaign, the company aims to promote responsible drinking with a simple yet compelling narrative: Often, choosing water is the bold choice. Royal Challenge Packaged Drinking Water is promoting healthy drinking habits through its campaign and social engagement. It aims…

01 Jul

Alcon Expands Plastic Bank Partnership in 2023

Business Bureau0 CommentsBusiness

Alcon, the global leader in eye care dedicated to helping people see brilliantly, today announced the expansion of the partnership with Plastic Bank – an organization that builds recycling ecosystems in under-developed communities to fight plastic pollution while providing collection members with a path out of poverty. For each ton of plastic introduced in the marketplace, Plastic Bank will collect an equivalent amount of ocean-bound plastic in vulnerable coastal communities. In 2022, Plastic Bank removed more than 649,000 kilograms (kg) of plastic waste from the environment to offset the plastic used by Alcon forselect Surgical and Vision Care products. Alcon…