Business Bureau

Ahead of International Day of Sign Languages, KFC India is using its most distinctive brand asset, the iconic bucket, to raise awareness for Indian Sign Language. The specially designed Sign Language Bucket features step-by-step visual tutorials of commonly used words and phrases, giving consumers a chance to learn how to communicate in Indian Sign Language (ISL). Terms such as ‘Hello’, ‘Please’, ‘Good Morning’, ‘How are you’, ‘Have a good day’, ‘Lol’, ‘What’s up?’ as well as numbers and sizes take center stage on the bucket. The specially designed Sign Language Bucketswill be available across all KFC restaurants in India this…

Vi, the leading telecom operator, announced a special celebratory offer for its prepaid customers - ‘Recharge & Fly’, in association with EaseMyTrip. As part of the proposition, Vi users recharging through the Vi App between 26 to 30 September, will stand a chance to win a free flight ticket every hour, valued upto Rs. 5000. Alternatively, user can also book a ticket of higher cost and avail a discount of Rs. 5000. Simultaneously, during this 5-day offer period, enabling its customers to do more on the internet, Vi is offering upto 50GB data at no extra cost on select recharges…

Samsung India's Samsung Opera House in Bengaluru has become a hub for technology, innovation, art, and culture after five years of operation. Samsung celebrated this milestone with an exhilarating K-Pop themed cultural event called K-Fiesta where young Samsung and K-Pop fans performed to bring alive the spirit of cross-cultural unity. Samsung Opera House hosted a 'Korea Pop Culture Extravaganza' event, showcasing Korean culture through entertainment and culinary traditions. Over 5K Samsung and K-Pop fans attended, which included a Trivia Quiz and Games session, Dance Battle, exclusive Korean movie screening, and Chef's Kitchen zone. Prizes were awarded to winners. Other attractions…

Axis Mutual Fund, a rapidly growing mutual fund house in India, conducted an investor survey to gauge the level of risk comprehension among its Indian investors. The survey received responses from over 1700 Axis MF investors from across the country. The objective of the survey was to receive insights on investors’ attitude and understanding of risks in mutual fund investing. The survey revealed that investors are increasingly aware of the importance of investing their money to appreciate it, leading to Mutual Funds becoming a preferred investment avenue. 59% of investors still consider past performance as a key benchmark for investing…

Indian Hotels Company (IHCL), India’s largest hospitality company, announced the opening of Taj Guras Kutir Resort & Spa in Gangtok. There sort nestled in the alpine landscape of Sikkim is set amidst lush greenery and offers panoramic views of the majestic Kanchenjunga. The grand inauguration ceremony in Sikkim was attended by prominent dignitaries, with Hon' Chief Minister Shri Prem Singh Tamang (Golay) in attendance. Taj Guras Kutir Resort & Spa is a serene 14-acre resort with a blend of Sikkimese aesthetics and contemporary design. Each room features a unique Thangka, local Buddhism-inspired painting, and offers a unique gastronomic experience with…

A study by Nielsen Media India on behalf of Amazon India has found that Indian consumers are bullish, excited, and more eager-than-ever to shop online during this festive season. 81% of consumers indicated strong sentiment and intent to shop online, with 78% trusting online shopping and 1 in 2 intending to increase online spending compared to last year. Consumers expect a wide selection, unmatched value with competitive pricing, and the convenience of easy returns and exchange, which is driving the core online shopping experience. The study also revealed that for 68% of consumers, Amazon.in is their go-to and convenient online…

Tata AIA Life Insurance (Tata AIA), one of India's leading life insurance companies, has been ranked among the Top 5 Insurers in the world for the highest number of MDRT qualified Advisors. The Company recorded 1,978 Advisors qualifying for the MDRT (Million Dollar Round Table) league as on July 1, 2023. MDRT qualified Advisors are considered the best in the industry, given their level of knowledge and expertise in the field of life insurance. They are thus best equipped to offer the right advice to consumers and enable them to meet their life stage needs.In another milestone, Tata AIA ranked No.9…

Honda Motorcycle and Scooter India (HMSI) has extended its National Road Safety Awareness Campaign to Midnapore, West Bengal, to promote safe riding culture. Road safety holds global significance for Honda. In a two days event held at Govt. ITI, Midnapore, HMSI reached out to more than 1000college students and staff members to raise awareness about safe riding practices. The company's road safety instructors utilized age-appropriate road safety learning programs to ensure that road safety awareness is effectively retained among all participants. Since inception, in the state of West Bengal, HMSI has imparted education to over 1.55lakhs adults and children, focusing…

Max Life Insurance Company Ltd. has launched the Secure Earnings & Wellness Advantage Plan (SEWA), a unique offering that combines health, protection, savings, and holistic wellness benefits. The comprehensive plan covers hospitalization, ICU, surgeries, critical illness, disability, and life cover. To encourage insurance adoption among women and transgender customers, Max Life offers a 5% discount on the first year premium. This is the first of its kind in the industry. Max Life is offering customers access to a digital app called Max Fit, which encourages a healthier lifestyle and offers enhanced maturity benefits. By registering on the app, customers can…

Varanium Cloud Limited, a Mumbai-based technology solutions company, plans to raise Rs. 49.46 crore through a rights issue on 28th September 2023, priced at Rs. 123/- per share. The funds raised through the issue will be utilized to meet the working capital requirements, fund company's expansion plans and for general corporate purposes.Rights Issue will close on 4th October 2023. The company plans to issue 40,20,574 fully-paid equity shares of face value of Rs. 5 each at a price of Rs. 123/- per rights share, totaling Rs. 49.46 crore. The rights entitlement ratio is 1:10, with 1 rights equity share for…