Business Bureau

3496 Posts
Panasonic unveils 2025 AC line-up in East India, eyes strong growth in Guwahati

Panasonic unveils 2025 AC line-up in East India, eyes strong growth in Guwahati

Panasonic Life Solutions India has introduced its 2025 range of residential air conditioners (RACs) in East India, designed to withstand extreme temperatures of up to 55°C. With 61 new models across 1.0, 1.5, and 2.0-ton capacities, the latest lineup aims to enhance smart living through advanced technologies like Matter, Miraie, AI-driven features, and nanoe air purification. The new range is now available across leading retail stores, e-commerce platforms, and the Panasonic Brand Store. Abhishek Verma, Business Head, Air Conditioners Group, PMIN, PLSIND, highlighted the growing demand for air conditioners in India, where penetration remains at 7-8%. "Panasonic ACs recorded a…
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MSDE launches DBIM-compliant website to enhance digital governance

MSDE launches DBIM-compliant website to enhance digital governance

The Ministry of Skill Development and Entrepreneurship (MSDE) has launched its DBIM-compliant website, marking a major step toward India’s digital governance transformation. The new platform aligns with the Digital Brand Identity Manual (DBIM) Version 3.0, introduced by the Ministry of Electronics and Information Technology (MeitY), ensuring seamless accessibility, uniformity, and ease of navigation for users. The AI-powered website features multi-language support through Bhashini, persona-led navigation, and centralized content management. With its three-click approach, citizens can quickly access essential skilling resources and government services. Launching the website, the Hon’ble Minister of State (Independent Charge), MSDE, stated, "The DBIM framework strengthens the…
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Tata AIA launches tax bonanza funds to tap India’s consumption boom

Tata AIA launches tax bonanza funds to tap India’s consumption boom

Tata AIA Life Insurance has introduced two new fund offerings (NFOs) to capitalize on India’s rising consumption trends, fueled by recent tax reforms. The Tata AIA Life Tax Bonanza Consumption Fund and Tata AIA Life Tax Bonanza Consumption Pension Fund aim to provide investors with long-term growth opportunities while ensuring financial security. The NFOs will be available from March 24 to 31, 2025, with units priced at ₹10 each. The Union Budget 2025 has reduced tax liabilities, increasing disposable incomes and boosting spending across sectors like FMCG, retail, e-commerce, and automobiles. With over 50% of India’s population under 25, the…
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Ayurveda expert recommends 7-day diet plan for seasonal change

Ayurveda expert recommends 7-day diet plan for seasonal change

As the seasons shift from winter to spring, Ayurveda expert Dr. Madhumitha Krishnan emphasizes the importance of a balanced diet to prevent seasonal health issues. According to Ayurveda, this transitional period, known as Sandhi Kala, disrupts the body's Doshas—Vata, Pitta, and Kapha—leading to digestive issues, weakened immunity, and respiratory problems. Dr. Krishnan recommends consuming warm, well-cooked meals and incorporating natural immunity boosters like homemade ghee, vegetable soups, and a handful of almonds. She has outlined a 7-day Ayurvedic meal plan designed to support digestion, boost immunity, and maintain overall well-being. The diet includes nutrient-rich dishes such as methithepla with curd,…
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Natraj Pipes welcomes Sourav Ganguly as brand ambassador, expands production capacity

Natraj Pipes welcomes Sourav Ganguly as brand ambassador, expands production capacity

Natraj Pipes, a leading name in PE and uPVC piping solutions under Prabhu Poly Pipes Limited, proudly announced the onboarding of cricketing legend Sourav Ganguly as its brand ambassador. The milestone announcement was made on World Water Day at an exclusive press conference at Taj Bengal, Kolkata, reinforcing the company’s commitment to innovation, sustainability, and nation-building. In line with India’s infrastructure growth and the government’s vision for a “Viksit Bharat,” Natraj Pipes is significantly expanding its manufacturing capacity. The company is increasing its uPVC pipe and fittings production from 8,000 to 12,000 tons annually and its HDPE pipes and fittings…
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Johnson’s Baby eyes market growth with new campaign featuring Anil & Sonam Kapoor

Johnson’s Baby eyes market growth with new campaign featuring Anil & Sonam Kapoor

Johnson’s Baby has launched a new digital campaign featuring Bollywood’s Anil and Sonam Kapoor, emphasizing the science behind baby eye care. The campaign highlights that babies blink less frequently than adults, making their eyes more vulnerable to irritants. https://www.youtube.com/watch?v=sCFKEyF57L4 Conceptualized by DDB Mudra, the ad film showcases a playful staring contest between Anil Kapoor and a baby, creatively demonstrating the importance of using gentle, tear-free products. Johnson’s Baby, a market leader in baby skincare, pioneered its No More Tears® formula to ensure irritation-free cleansing. The company will drive engagement through influencer partnerships and retail activations. Manoj Gadgil, VP Marketing at…
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Kerala launches nationwide tourism campaign to boost summer footfall

Kerala launches nationwide tourism campaign to boost summer footfall

Kerala Tourism is set to launch an all-India campaign to attract domestic tourists ahead of the summer holidays, focusing on families and school vacationers, announced Kerala’s Tourism Minister Shri P.A. Mohamed Riyas. This year’s campaign will spotlight North Kerala’s emerging destinations such as Wayanad, Bekal, Kannur, and Kozhikode, along with lesser-known locales that have seen significant infrastructure upgrades. “Domestic tourists have always been integral to Kerala’s tourism industry. Our efforts aim to establish Kerala as a year-round experiential destination,” said Shri Riyas. New attractions, including heli-tourism and a sea-plane initiative, will enhance connectivity, while Kerala’s hallmark experiences—beaches, hill stations, backwaters,…
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Toyota Kirloskar Motor Marks World Forest Day and World Water Day, Emphasizing Dedication to Eco-Friendly Practices

Toyota Kirloskar Motor Marks World Forest Day and World Water Day, Emphasizing Dedication to Eco-Friendly Practices

Toyota Kirloskar Motor (TKM) has reiterated its commitment to environmental stewardship on World Forest Day and World Water Day, aligning with the Toyota Environmental Challenge 2050 (TEC 2050). Through extensive water conservation and afforestation initiatives, the company continues to drive sustainable development while strengthening its long-term business strategy. At its Karnataka facility, TKM follows a ‘4R’ water strategy—Reduce, Reuse, Recycle, and Recharge—ensuring that 89.3% of its total water requirement is met through rainwater harvesting and recycled water. With 51,000 cubic meters of rainwater storage and 18 groundwater recharge pits, TKM is progressing towards Zero Liquid Discharge. The Toyota Greenwave Project…
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Vi expands prepaid offerings with JioHotstar bundles to tap cricket viewership

Vi expands prepaid offerings with JioHotstar bundles to tap cricket viewership

As India’s cricket season drives data consumption, Vi has introduced new prepaid plans bundled with JioHotstar subscriptions to cater to growing demand for uninterrupted match streaming. The plans offer flexible pricing and extended validity options, aiming to enhance the digital viewing experience. The newly launched plans include: ₹101 Pack: 5GB data with a three-month JioHotstar (Mobile) subscription, valid for 30 days. ₹239 Pack: Unlimited calls, 2GB data, 100 SMS/day, and one-month JioHotstar (Mobile) subscription, valid for 28 days. ₹399 Pack: Unlimited calls, unlimited data from 12 AM to 12 PM, an additional 2GB daily data, 100 SMS/day, and one-month JioHotstar…
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H&M launches S/S 2025 collection with Tyla, FKA twigs & Caroline Polachek, eyes strong market demand

H&M launches S/S 2025 collection with Tyla, FKA twigs & Caroline Polachek, eyes strong market demand

H&M has unveiled its Spring/Summer 2025 collection, merging bohemian elegance with rock-inspired fashion. The collection, fronted by Tyla, FKA twigs, and Caroline Polachek, will launch in two phases, with the first drop hitting stores and online platforms on March 20, 2025. With a strong emphasis on festival-ready fashion, the collection features sheer blouses, crocheted dresses, pleated ruffle skirts, studded blazers, and multi-pocket leather jackets. Accessories, including slouchy shoulder bags, snake-print slippers, biker boots, and antique-style jewellery, add to its versatility. Eliana Masgalos, H&M’s Design Director, emphasized the collection’s homage to different stages of femininity, blending 70s, 90s, and modern-day aesthetics.…
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