Business Bureau

5138 Posts
Mogu Mogu launches global Gen Z campaign in India, expands product portfolio

Mogu Mogu launches global Gen Z campaign in India, expands product portfolio

Mogu Mogu, the pioneer of the snackable drink category, has launched its latest global campaign in India, targeting Generation Z consumers with a message that encourages them to “chew through” awkward real-life situations instead of looking for a digital-style skip button. Titled “Wanna Skip? You Gotta Chew”, the campaign went live across India on June 1 and is built around common awkward moments identified through research conducted by Thailand-based beverage company SAPPE, the parent company of Mogu Mogu. The campaign highlights scenarios such as uncomfortable eye contact with strangers, being the only single person on a couples’ trip, and disappointing…
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Sony launches BRAVIA 7II with True RGB technology in India

Sony launches BRAVIA 7II with True RGB technology in India

Sony India has launched its new BRAVIA 7II television series in the country, introducing its first True RGB LED technology aimed at delivering enhanced colour accuracy, deeper contrast and a more immersive home entertainment experience. The company announced that pre-bookings for select BRAVIA 7II models have commenced from May 28. The new BRAVIA 7II series is powered by Sony’s RGB Backlight Master Drive Pro technology, which independently controls red, green and blue LEDs to improve colour precision, brightness and black levels. Combined with the Cognitive Processor XR, the television is designed to reproduce visuals and sound in a way that…
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Generali Central Life Insurance donates life-support ambulances to strengthen healthcare in Sikkim

Generali Central Life Insurance donates life-support ambulances to strengthen healthcare in Sikkim

Generali Central Life Insurance has donated two fully equipped life-support ambulances to Sir ThutobNamgyal (STNM) Hospital in Gangtok, strengthening emergency healthcare services and improving access to critical medical care across Sikkim, particularly in remote and hilly areas. The ambulances, equipped with advanced life-support systems, are expected to enhance the hospital’s emergency response capabilities and facilitate faster patient transfers from regions where access to healthcare remains challenging. The initiative is part of the insurer’s efforts to support healthcare infrastructure in the state, where it has served as the lead insurer since 2022. Speaking on the occasion, Generali Central Life Insurance Managing…
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TVS Motor clocks highest-ever monthly sales at 5.67 lakh units in May

TVS Motor clocks highest-ever monthly sales at 5.67 lakh units in May

TVS Motor Company reported its highest-ever monthly sales performance in May 2026, registering total sales of 5,66,585 units, marking a 31 per cent growth compared to 4,31,275 units sold during the same month last year. The company said total two-wheeler sales rose 31 per cent to 5,43,111 units in May 2026 from 4,16,166 units a year ago. Domestic two-wheeler sales also recorded strong growth of 24 per cent, increasing to 3,84,565 units from 3,09,287 units in May 2025. Motorcycle sales grew 30 per cent to 2,73,802 units, while scooter sales rose 32 per cent to 2,20,740 units during the month.…
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Renault extends growth streak with ninth consecutive month of wholesale gains

Renault extends growth streak with ninth consecutive month of wholesale gains

Renault India, a wholly owned subsidiary of the Renault Group, continued its strong growth trajectory by recording its ninth consecutive month of wholesale growth in May 2026, extending a positive run that began in September 2025. The automaker reported cumulative wholesale sales of 38,225 units between September 2025 and May 2026, marking a significant 46 per cent increase compared to the corresponding period last year. The performance highlights the company’s steady expansion in the Indian passenger vehicle market amid intense competition. According to VAAHAN data, Renault was among only two passenger vehicle manufacturers in the country to register positive retail…
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India Skills Accelerator roundtable charts roadmap to bridge skills gaps

India Skills Accelerator roundtable charts roadmap to bridge skills gaps

The Ministry of Skill Development and Entrepreneurship (MSDE), in collaboration with the World Economic Forum (WEF), on Monday convened the High-Level Roundtable of the India Skills Accelerator (ISA) in New Delhi to discuss measures for closing emerging skills gaps and strengthening India's position as a global talent hub. Held under the theme “From Insight to Action: Closing Skills Gaps for Growth”, the roundtable brought together leaders from government, industry, academia, international organisations and development partners. The discussions focused on workforce readiness, skills financing, emerging technologies and aligning skilling systems with evolving labour market demands. The India Skills Accelerator, announced in…
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Nissan posts 118% domestic sales growth in May, marks third straight month of gains

Nissan posts 118% domestic sales growth in May, marks third straight month of gains

Nissan Motor India Pvt. Ltd. (NMIPL) reported a strong performance in May 2026, registering a 118 per cent year-on-year increase in domestic wholesales as the company continued its growth momentum in the Indian market. The company said domestic wholesales stood at 2,948 units during the month, while exports reached 5,023 units. Total wholesales for May were recorded at 7,971 units. The latest figures mark Nissan India's third consecutive month of year-on-year domestic sales growth. Commenting on the performance, Saurabh Vatsa, Managing Director of Nissan Motor India, said the sustained growth reflects increasing customer trust in the brand. He attributed the…
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Gen Z travellers ditch annual holidays for spontaneous getaways, says Airbnb report

Gen Z travellers ditch annual holidays for spontaneous getaways, says Airbnb report

India's Gen Z travellers are redefining the country's travel landscape, moving away from traditional annual vacations in favour of shorter, more frequent and highly personalised trips, according to a new report released by [Airbnb]. The report, titled *Never the Same: The New Rules of Gen Z Travel in India*, found that seven in 10 Gen Z travellers prefer taking three short trips instead of one long annual holiday, while 87 per cent favour trips lasting less than a week. The study, conducted by YouGov among 2,012 respondents aged 18-29 across 11 Indian cities, highlights a growing preference for spontaneous travel,…
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Mother’s Recipe launches new pickle campaign with refreshed identity

Mother’s Recipe launches new pickle campaign with refreshed identity

Mother’s Recipe has launched a new national campaign for its iconic pickle range while unveiling a refreshed identity for the portfolio, marking the first major visual transformation since the range was introduced. The campaign centres on the idea that while pickle-making traditions vary across regions and households, the love and care of mothers remain a common thread. The film showcases the journey of pickle-making across different Indian homes, highlighting regional methods and traditions before bringing the product to the family dining table. Through authentic visuals of selecting raw mangoes, slicing, drying, spicing and preserving, the campaign celebrates India’s rich pickle…
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Tata Motors posts 17% growth in May commercial vehicle sales

Tata Motors posts 17% growth in May commercial vehicle sales

Tata Motors reported a 17 per cent year-on-year increase in commercial vehicle sales in May 2026, with total domestic and international sales rising to 32,850 units compared to 28,147 units in the same month last year. According to the company, domestic sales stood at 30,784 units in May 2026, registering a robust 19 per cent growth from 25,872 units in May 2025. However, international business sales declined by 9 per cent to 2,066 units from 2,275 units a year ago. Among vehicle segments, small commercial vehicle (SCV) cargo and pickup sales recorded the highest growth at 30 per cent, increasing…
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