Business - The Purbottar

18 Jul

Nissan launches Nissan Magnite RED Edition in India

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Nissan Motor India announced the launch of its Big, Bold, Beautiful SUV, the Nissan Magnite RED Edition, with prices starting at Rs. 7,86,500 lakh (ex-showroom, Delhi). The exteriors feature red accent that covers the front grille, front bumper cladding, wheel arch and body side cladding. The interiors feature a premium red-themed dashboard, a red accent on the door side armrest and centre console. Major design additions include bold body graphics, a tail door garnish and a prominent RED Edition-specific badge. It comes in 1.0-litre MT, 1.0-litre Turbo MT and 1.0-litre Turbo CVT variants to offer option of full range. It…

15 Jul

Hero Dirt Biking Challenge – talent-hunt program by Hero MotoCorp

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The world’s largest manufacturer of motorcycles and scooters Hero MotoCorp announced Hero Dirt Biking Challenge - the first-of-its-kind pan-India talent-hunt program by an OEM (original equipment manufacturer). It aimed at providing the much-awaited platform for budding riders, enthusiasts and amateurs who want to pursue their passion in off-road racing. The HDBC will reach as many as 45 cities to find India’s top amateur off-road riders. The winner and two runners-up will receive the popular Hero Xpulse 200 4V motorcycle and sponsorships contracts from Hero MotoCorp worth Rs. 20 lakh. It will be telecast over MTV and streamed over Voot in…

15 Jul

Sony’s Mobile ES™ amplifiers offer exceptional experience

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Sony India announced the newest additions to its premium Mobile ES car amplifier line-up, XM-5ES, XM-4ES, and XM-1ES. Compatible with High-Resolution Audio, XM-5ES and XM-4ES users can hear the subtle nuances of studio-quality sound in higher than CD quality. The Mobile ES line-up helps customers experience their high-quality music without worrying about the logical control or connection placement. The unrivalled sound engineering is achieved with high power output and high-quality speaker terminal. A DC converter with a toroidal core transformer is chosen for less electromagnetic interference. The upgraded inductors with OFC wires are selected for lower internal resistance and improved…

15 Jul

Synchrony launches Regional Engagement Hubs

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Synchrony, a leading financial services company, has announced a permanent work-from-home option for all its employees. This decision reflects the company’s firm commitment towards supporting the workforce and embracing an agile, industry-leading workplace model that directly benefits the employees and their families – and Synchrony's business – thus fostering a conducive working environment for all. It helps the company widen its candidate pool, reaching out to the best talent across the country and encouraging its employees to offer their best at work without compromising on work-life balance. The policy is in effect June 27, 2022 onwards. The Synchrony main office…

15 Jul

Glenmark launches new Sitagliptin based drugs – SITAZIT

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An innovation-driven global pharmaceutical company Glenmark Pharmaceuticals Limited has launched sitagliptin and its Fixed Dose Combinations (FDCs), at affordable price for adults with Type 2 diabetes in India. The company has introduced 8 different combinations of sitagliptin based drugs under the brand name SITAZIT® and its variants at affordable price. It will help the patients to manage their glycemic level effectively and bring better compliance. These medicines have low risk of hypoglycemia, provide beta cell protection, offer cardio-renal benefits and are safe for patients with kidney or liver conditions and senior citizens. The medicines will be available under the brand…

15 Jul

Amazon’s annual Prime Day on July 23 & 24

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To help Prime members in India‘Discover Joy’, Amazon is here again with its annual Prime Day! Two days of great deals, savings, blockbuster entertainment, new launches, and much more kicks off July 23, 2022, at 12:00 AM and runs through July 24, 2022. Amazon will offer its Prime members the best deals and savings across categories. From Smartphones, Consumer Electronics, TVs, Appliances, Fashion & Beauty, Groceries, Amazon Devices, Home & Kitchen, Furniture to everyday essentials and more. Prime members can enjoy new launches, never-heard-before deals, and the best entertainment benefits. Amazon will continue to support Small and Medium Businesses and…

14 Jul

New TECNO CAMON 19 and TECNO CAMON 19 Neo

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TECNO Mobile the premium smartphone brand of TRANSSION India announces the launch of a pioneering and premium, TECNO CAMON 19 series in India, under its camera-focused CAMON product line. The initial phase of the launch will witness two products - TECNO CAMON 19 & TECNO CAMON 19 Neo under the series. TECNO CAMON 19 features the segment-first RGBW camera sensor with a 64MP triple rear camera, 2MP Bokeh lens, 16MP Selfie Camera, AI lens and quad flashlight, 6.8” LTPS display certified by TÜV Rheinland for Eye Protection, 180Hz touch sampling rate, 5000mAh battery with 18W flash charger, 11GB RAM with…

14 Jul

ICICI Bank distributes food and non-food supplies in Assam

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ICICI Bank announced that it has extended relief and assistance to the flood affected people in Assam. In consultation with the Assam State Disaster Management Authority, the Bank has distributed essential food and non-food supplies worth Rs. 2 crore in the nine districts - Cachar, Nagaon, Dima Hasao, Morigaon, Barpeta, Nalbari, Bajali, Goalpara and Dhubri, severely impacted by the flood. It has provided essential food supplies like rice, pulses, mustard oil and puffed rice, and other items like kitchen utensils. The Bank has also provided Galvanised Iron sheets for re-construction of roofs of damaged houses. These initiatives have supported over…

14 Jul

Flipkart introduces Alia Bhatt as ‘FlipGirl’

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India’s homegrown e-commerce marketplace Flipkart has strengthened its communication as a trusted e-commerce partner for millions of consumers across the country as it unveiled its promise of ‘Super products at super prices with super speed’. The brand is bringing Alia Bhatt in the avatar of a ‘FlipGirl’, as the ‘superhero’ protagonist, for the Indian shopper seeking a saviour to affirm their ‘wishlist’. The new campaign aims to communicate Flipkart’s commitment to democratizing e-commerce and premium brands, making them accessible through faster delivery across the country, establishing itself as the go-to destination for consumer needs. The campaign brings forward the fact…

14 Jul

‘Born to Shine’ nurtures female child prodigies across India

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Zee Entertainment Enterprises, India’s largest entertainment conglomerate, and Give India, the largest and the most trusted giving platform in India, have joined hands in realizing their mission of being “prodigy incubators, by identifying exceptionally gifted children and nurturing them to fulfill their potential. Born to Shine is a CSR initiative by Zee Entertainment Enterprises Limited, with the vision to nurture female child prodigies across India. Under professionally trained mentors, these young minds would be exposed to the optimum level of guidance, which shall safeguard the angels from being overworked, and/or being forced to be champions. A child with unmatched talent…