Business - The Purbottar

04 Apr

Smt. Nirmala Sitharaman Acknowledges Taneeshree Dutta’s Contributions at Swiggy Event

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At the launch of Swiggy's groundbreaking "She The Change" initiative, Taneeshree Dutta, hailing from Dibrugarh, Assam, received prestigious recognition from the Hon’ble Minister of Finance and Corporate Affairs, Smt. Nirmala Sitharaman. The initiative, dedicated to celebrating women entrepreneurship in India's food and beverage industry, aims to highlight the remarkable contributions of women entrepreneurs like Dutta. Dutta, the proud owner of Atelier Patisserie, stands as a testament to the success and potential of women-led ventures in India. Swiggy's initiative underscores the significance of women-led businesses, with over 50,000 such establishments already thriving on its platform. These enterprises are not only driving…

04 Apr

Bihar engineer lands dream job with four-figure salary hike after upskilling with Scaler

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Pankaj Kumar, a software engineer hailing from Bihar, has achieved a significant career milestone by securing his dream job as a Senior Software Engineer at OATI, accompanied by a substantial four-figure salary increase. Pankaj's journey from a humble background to professional success showcases the power of determination and upskilling, as facilitated by Scaler Academy. Growing up in the village of Sheikh Parsa in Gopalganj district, Pankaj's ambitions soared beyond his circumstances. Despite facing obstacles and juggling part-time jobs, he pursued a B.Tech in electronics and telecommunications from the Cochin Institute of Science and Technology. The outbreak of the COVID-19 pandemic…

04 Apr

‘Amaze’ launches new brand campaign Hamesha #ReadyToPerform features Brand Ambassador Virat Kohli

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Amaze, India's fastest-growing energy solutions brand, unveils its latest brand campaign Hamesha #ReadyToPerform and showcased its extensive range of inverters, batteries, and solar products in Lucknow. Amaze's launch demonstrates its commitment to providing superior energy solutions and inspiring consumers to pursue their dreams. The company offers a range of products designed to withstand power cuts, extreme weather, and fast charging. As a part of its new Hamesha #ReadyToPerformcampaign, Amaze unveiled its first-ever brand thematic and product film that aims to inspire consumers to push their boundaries, overcome challenges, and strive for excellence relentlessly. Virat Kohli, a Indian cricketer known for…

03 Apr

Oil India unveils its ambitious plan to boost its capabilities

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Oil India, has recently unveiled its plans to increase refining capacity and bolstering production capabilities, including the launch of its Numaligarh refinery in the northeastern state of Assam by December 2025. Chairman Ranjit Rath announced that the company is also aiming to meet the remaining crude requirement through local production, showcasing its dedication to supporting domestic resources. Additionally, the company Oil India has reported reaching a record 6.5 million ton oil equivalent (mtoe) an increase from 6.36 mtoe during fiscal year, 2023.

03 Apr

Ayouthveda introduces the skin-aiding campaign of #ExpertKiSunoExperimentMatKaro

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Ayouthveda is launching a skin-aiding campaign, #ExpertKiSunoExperimentMatKaro, combining ancient Ayurvedic wisdom with modern science to assist millions struggling with skin care. With Ayouthveda, you can trust the experts and embrace a skincare regime rooted in ancient wisdom and modern science. The Ayouthveda face care campaign, featuring actress Genelia Deshmukh as its brand ambassador and Dr. Sanchit Sharma founder of Ayouthveda and an expert scientist, offers skincare solutions that nourish the skin, reaffirming Ayouthveda's commitment to providing advanced Ayurvedic solutions for the youth, marking a pivotal moment in the brand's history. Genelia Deshmukh, Brand Ambassador of Ayouthveda, invites everyone to join…

03 Apr

Arvind Limited and His Highness Dr. Lakshyaraj Singh Mewar Forge Alliance to Elevate Primanté Luxury Fabrics

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Arvind Limited proudly announces a strategic collaboration with His Highness, Dr Lakshyaraj Singh Mewar of Udaipur, as the brand ambassador for Primanté, its premium suiting & shirting brand. Maharaj Kumar Sahib Dr. Lakshyaraj Singh Ji Mewar of Udaipur is a remarkable individual with diverse talents and achievements. His endeavors span across philanthropy, education, sports patronage, business leadership, captivating TED talks, and an impressive array of Guinness World Records. Since his youth, he has dedicated himself tirelessly to public service, championing noble causes with unwavering passion and selflessness. His Highness Dr Lakshyaraj Singh Mewar of Udaipur said, "I am honored to…

03 Apr

Abbott’s conduct a Survey on ‘Healthy Living: The Role of Vitamin C’

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Post-pandemic, global health consciousness is on the rise, prompting individuals to make lifestyle changes. Abbott, in collaboration with IPSOS, has released the results of its pan-India survey, 'Healthy Living: The Role of Vitamin C,' to better understand people's health needs. The survey highlighted that nearly 7 out of 10 consumers associate good health with immunity, high energy levels, and performing daily activities without difficulty. Most people also seek to maintain adequate levels of vitamin C for better health outcomes. Vitamin C is an essential micronutrient involved in maintaining several body functions and is known to have many health benefits. The…

03 Apr

Haier launches its latest range of Super Heavy-Duty air conditioners, Featuring Hexa Inverter technology

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Haier Appliances India, the global leader in major appliances, has introduced its latest Super Heavy-Duty air conditioner range for the 15th consecutive year. Featuring Hexa Inverter and Supersonic cooling technology the new range is equipped to deliver a 20 X faster cooling experience and enables 65% energy savings. Haier India continues its dedication to crafting customer-inspired innovations while adapting to their evolving needs. The new range sets a high standard in the industry as it pivots on advanced features like HEXA Inverter Technology, Supersonic Cooling in just 10 seconds, Frost Self-Clean Technology and Intelli Convertible 7-in-1. Catering to the demand…

03 Apr

Škoda Auto India accelerates digital strategy, surpasses milestones

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Škoda Auto India is revving up its digitalization strategy, embarking on a new era of growth in the Indian market. The automotive giant has launched innovative customer engagement initiatives, marking a significant step forward in its digital journey. From garnering over 1,50,000 name suggestions for its upcoming compact SUV to achieving a record-breaking 709 car bookings in a 24-hour online sales program, Škoda is blazing a trail in the digital landscape.The company's groundbreaking 'Name Your Škoda' campaign invited users, customers, and fans to participate in naming the upcoming compact SUV, receiving an overwhelming response of over 1,50,000 entries. The campaign,…

02 Apr

India Predicts Searing Heat in Threat to Lives, Power Supply

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India forecast hotter-than-usual temperatures over the coming months, increasing the grave concern over the risk of water shortages, crop damages as well as rise in coal use to curtail power blackouts in the planet's most populous nation. The forecasting results comes at a time when the country is preparing for general elections between mid-April and early June - a period when the mercury often crosses 45C (113F). There could be a increased threat to human lives as heat strokes, which kill dozens of people every year in the South Asian nation, could hit participants at political rallies. Climate change is…