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Medanta – The Medicity, recently recognized as India’s Best Private Hospital by Newsweek for six consecutive years, has launched a year-long campaign titled “Jaanta Hai Medanta” aimed at raising awareness and promoting action against cancer across India. The initiative begins with a focus on Breast Cancer, which constitutes one in four cancers among women worldwide. Highlighting the urgent need for early detection, Dr. Naresh Trehan, Chairman and Managing Director of Medanta, said, “Cancer care must be evidence-based, humane, and accessible. We leverage cutting-edge technologies and medical research to ensure that every patient receives the best possible care, regardless of their…

ITC’s Bingo! Tedhe Medhe is set to electrify Assam’s Durga Puja celebrations with Rockanjali, a high-voltage music-on-wheels festival that will transform Guwahati’s streets into pulsating concert arenas. The initiative blends the vibrant spirit of Puja with live rock performances, promising an unprecedented festive experience for music lovers across the city. The Rockanjali tour will feature Assam’s iconic bands, Barnali Collective and Blue Wings, performing at popular city hotspots. The schedule kicks off on Sasthi (28 September) at Latasil Park from 3 PM to 8 PM and continues on Saptami (29 September) at Nehru Park during the same hours. Each show…

DSP Mutual Fund has unveiled India’s first Flexi Cap Exchange Traded Fund (ETF) – the DSP Nifty 500 FlexiCap Quality 30 ETF – aimed at simplifying long-term investing while ensuring exposure to quality companies across large, mid, and small caps. The ETF tracks the Nifty 500 FlexiCap Quality 30 TRI, a benchmark that dynamically adjusts allocations based on market momentum, automatically increasing exposure to mid and small caps when they outperform and shifting towards large caps in leading phases. The ETF offers investors a low-cost, single-product solution that combines flexibility, quality, and transparency. Since its inception in October 2009, the…

Siemens Healthineers India has launched its nationwide ‘Knowing is Comforting’ campaign to address Scanxiety – the stress and fear experienced by patients before, during, and after medical imaging scans. The initiative aims to raise awareness about diagnostic procedures such as Mammography, MRI, CT, and PET CT, while highlighting advances in imaging technology that make scans more comfortable and patient-friendly. The campaign features awareness videos in English and nine regional languages, including Assamese, Bengali, Hindi, Gujarati, Kannada, Marathi, Malayalam, Tamil, and Telugu. According to Hariharan Subramanian, Managing Director of Siemens Healthcare Pvt. Ltd., “Early and precise diagnosis leads to better outcomes…

Sri Aurobindo Society’s Rupantar, in partnership with Zuventus Healthcare Limited, has introduced Project Inclusion (PI) along with AuroScholar and Project-Based Learning (PBL) in 15 government schools of Pakyong district. The initiative marks a milestone in creating classrooms that support neurodiverse learners while strengthening foundational skills. Under Project Inclusion, 197 teachers enrolled in inclusive education training, with 95 completing the course. Teachers have already identified 35 neurodiverse students and designed 57 personalized intervention plans to meet their needs. This approach, aligned with the National Education Policy and the Rights of Persons with Disabilities Act, 2016, equips teachers with practical strategies without…

Shopsy by Flipkart has kicked off the festive season with its Grand ShopsyMela 2025, witnessing a surge in value-driven shopping across smaller towns. Over 70% of app installs and orders originated from Tier 3 and 4+ cities, reflecting Bharat’s growing appetite for affordable, quality products. Millennials and Gen Z shoppers led the festive cheer, driving strong demand for household essentials, men’s fashion, and footwear. Repeat buyers surged by 44%, signaling growing loyalty among value-conscious consumers. The sale highlighted Shopsy’s expansive assortment of over 1 crore products priced under ₹149 across 1,300 categories, including festive kurtas, home décor, earbuds, and men’s…

Nutrition has emerged as a critical solution for pig farmers in North East India, where nearly 28% of India’s total pig population is concentrated. Since the outbreak of African Swine Fever (ASF) in 2020, farmers have struggled without a vaccine, turning to high-quality feed to build immunity and maintain productivity. Addressing this challenge, Godrej Agrovet has introduced its upgraded ‘Pride Hog’ pig feed range, fortified with Immuno-modulators and essential nutrients. The range offers tailored solutions for piglets, growers, and finishers, aiming to reduce production costs while ensuring resilience across the pig lifecycle. Early field trials have shown rapid growth, higher…