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The National Institute for Entrepreneurship and Small Business Development (NIESBUD) organized the second Capacity Building Workshop, focusing on financial inclusion, market access, and digital competence for entrepreneurs. The two-day event, held in New Delhi, saw participation from over 100 entrepreneurs from Odisha, Bihar, Jharkhand, and Chhattisgarh, primarily trained under the SANKALP program. Ms. Hena Usman, Joint Secretary, MSDE, highlighted the government's commitment to strengthening the entrepreneurial ecosystem, emphasizing digital linkages and marketing connections as crucial growth drivers. Panel discussions featured experts from IIM Lucknow, IIIT Delhi, and SIDBI, who explored key challenges and policy interventions. The workshop also provided hands-on…

The Levi’s® brand has continued to push the boundaries of style and culture with its latest campaign, ‘Easy in Levi’s®’ Featuring Global Brand Ambassador, music icon and fashion trailblazer, Diljit Dosanjh, the campaign brings relaxed and loose fits to the forefront, redefining effortless style with confidence and ease. This association isn’t just about style—it’s a cultural moment. Few stars today shape trends like Diljit Dosanjh. From sold-out world tours to turning heads in film and fashion, his influence transcends borders. Denim trends are evolving, and relaxed & loose silhouettes are taking centre stage. The ‘Easy in Levi’s®’ campaign introduces a…

A recent survey by Bajaj Allianz Life Insurance, titled 'Underinsurance Survey 2025', has revealed that a staggering 81% of Indians believe a life insurance coverage of less than 10 times their annual income is sufficient for their financial security. However, the actual coverage held by individuals is significantly lower, averaging just 3.1 times their annual income—well below the recommended 10x benchmark. The study, conducted in collaboration with NielsenIQ, surveyed 2,000 individuals across various Indian cities, uncovering a concerning gap in financial preparedness. Despite this shortfall, 82% of respondents remain confident that their current life insurance will be enough to secure…

Bandhan Mutual Fund has redefined the concept of a Systematic Withdrawal Plan (SWP) through its new IAP campaign, dubbed ‘#Salary Wala Plan.’ The campaign seeks to present SWP as a structured, salary-like income stream that allows investors to receive regular cash flows from their mutual fund investments, while the remaining corpus continues to stay invested for potential growth. Vishal Kapoor, CEO of Bandhan AMC, emphasized the importance of SWPs, saying, “While SIPs are widely accepted for disciplined investing, SWPs remain underutilized as a tool for financial independence. Through this campaign, we aim to show how SWP offers a steady income…

While cervical cancer remains a major health concern for Indian women, uterine fibroids, a more common yet often ignored condition, affect nearly 40% of women across the country. Despite causing heavy menstrual bleeding, pain, and discomfort, fibroids are frequently misdiagnosed or dismissed as routine menstrual issues, delaying timely treatment. Dr. Dibyamohan  Hazarika, Senior Consultant in Interventional Radiology at Nemcare Hospital, Guwahati, highlighted the need for greater awareness, stating, “Many women in Assam and across India silently endure the discomfort of uterine fibroids, unaware of non-surgical treatment options like Uterine Fibroid Embolization (UFE). This procedure offers a safe and effective alternative…