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Sony India has launched the second-generation ULT POWER SOUND lineup, featuring ULT TOWER 9, ULT TOWER 9AC, ULT FIELD 5, ULT FIELD 3, and ULTMIC1, promising deep bass, immersive sound, and festival-like energy. Each product comes with the signature ULT button for enhanced bass modes. Sony India Managing Director Sunil Nayyar said the launch reflects the company’s vision of transforming music experiences, adding that brand ambassador Karan Aujla’s youth connect amplifies the appeal. Aujla called the range “par excellence,” delivering “deep, soul-stirring bass and crystal-clear sound.” In Guwahati’s electronics market, dealers expect strong interest from youth and music enthusiasts, particularly…

Nissan Motor India has unveiled the country’s first 10-Year Extended Warranty Plan for its flagship SUV, the New Nissan Magnite, which recently earned a Global NCAP 5-star rating for adult occupant safety. The initiative positions Nissan as a forward-thinking player, aligning with international best practices in customer retention and brand loyalty. The plan, applicable only to vehicles with the standard 3-year warranty, offers flexible coverage — 3+7, 3+4, 3+3, 3+2, and 3+1 years — at just 22 paise per km or INR 12 per day. For the last three years, coverage is limited to engine and transmission, following seven years…

Rasna Pvt. Ltd., the world’s largest manufacturer of instant beverages, has officially launched the all-new Jumpin, a 100% Indian-made ready-to-drink (RTD) fruit juice, coinciding with India’s 79th Independence Day. The launch aligns with Prime Minister NarendraModi’s call to promote Swadeshi products under the “Be Indian, Buy Indian” campaign. With this move, Rasna enters the RTD segment, aiming to capture a share of the growing INR 1000 crore market. As part of the celebrations, Rasna distributed Jumpin beverages to Border Security Force (BSF) personnel and their families, honoring their dedication to national security. Speaking at the launch, Rasna Group Chairman Piruz…