Business Bureau

Tata Salt has launched a new edition of its beloved ‘Namak ho Tata Ka… Tata Namak’ campaign, building on last year's success. This fresh iteration features eight heartwarming films that highlight the importance of iodine for children's mental development, reinforcing Tata Salt's reputation as "Desh Ka Namak." Conceptualized by Ogilvy, the campaign captures everyday moments in diverse Indian households, blending nostalgia with education. The films showcase scenarios from classrooms to family gatherings, all emphasizing Tata Salt's integral role in home cooking and child well-being. Deepika Bhan, President of Packaged Foods at Tata Consumer Products Ltd., expressed that the campaign strengthens…

Shopsy by Flipkart has launched its much-anticipated End of Season Sale (EOSS), running from May 30 to June 8, offering over 1 crore latest styles starting at just ₹99. The sale aims to empower value-conscious shoppers across Bharat with fresh daily fashion trends and deep discounts. Highlights include the Under ₹199 Bazaar for essentials, ₹299 Super Savers for fashion sets and footwear, and ₹499 Premium Picks featuring sarees and men’s formal wear. Daily clearance sales offer up to 50% off, complemented by new “Trending Now” and “Monsoon Cool Styles” collections featuring breathable fabrics and stylish rain gear. The sale also…

Flipkart has launched a fresh new campaign for its hyperlocal service Flipkart Minutes, offering quality vegetables delivered to doorsteps in just minutes — and starting at only ₹9. Inspired by the iconic film 3 Idiots, the ad film revives household drama to highlight the rising cost of groceries and Flipkart’s promise of value, speed, and convenience. Conceptualised by Leo Burnett, the film humorously portrays a family grappling with soaring vegetable prices until a Flipkart flyer brings hope — and ₹9 bhindi. As disbelief turns to joy, the family orders fresh produce through Flipkart Minutes and receives the delivery within minutes.…

Nissan Motor India has launched a government-approved CNG retrofitment kit for its popular SUV, the New Nissan Magnite. Priced at ₹74,999, the kit—developed and quality-assured by Motozen—offers an eco-friendly and fuel-efficient alternative to traditional fuels. This retrofitment is initially available across seven states, including Delhi-NCR, Haryana, Uttar Pradesh, Maharashtra, Gujarat, Kerala, and Karnataka, and will expand nationwide in a phased rollout. Available exclusively for the 1.0L naturally aspirated petrol engine with manual transmission, the kit provides enhanced fuel economy and complies with all local safety and regulatory standards. Retrofitment will be conducted only at government-authorised centres, with a 3-year or…

Sattva Sukun Lifecare Limited, a leading manufacturer of aroma and home décor products, has declared a ₹48 crore rights issue to fuel its next phase of expansion following robust financial results for FY25. The company will issue up to 48 crore equity shares at ₹1 each, offering 5 rights shares for every 2 fully paid equity shares held as of the record date, May 9, 2025. The rights issue opens on May 28 and closes on June 26, 2025, with no extension planned. Shareholders can renounce their rights fully or partially through the stock exchange until June 20, 2025. All…

Biswarup Seal, a tenth grader from PM Shri Kendriya Vidyalaya in Howrah, has secured the first rank nationally in the prestigious National Science Olympiad (NSO) for the 2024-25 academic year. Awarded a gold medal and a merit certificate, Biswarup stood out among millions of students across 72 countries who participated in this year’s SOF Olympiad exams. This year’s Olympiad witnessed participation from approximately 96,499 schools across 4,000 cities, including over 22,300 students from Howrah. Renowned local institutions such as Don Bosco School, Oxford High School, Chandanapara Children’s Academy, and The Holy Child also took part. Mahabir Singh, Founder Director of…

Pioneer India, a subsidiary of global automotive electronics leader Pioneer Corporation, officially inaugurated its new Research & Development (R&D) center in Bengaluru, reinforcing its commitment to advancing automotive and mobility technologies. The state-of-the-art facility focuses on cutting-edge solutions including automotive vision systems, advanced driver assistance (ADAS), digital cockpits, AI-powered mobility platforms, and connected two-wheeler technologies. Designed to support OEMs, aftermarket, and B2B sectors like fleet operators and insurers, the center aims to accelerate product development tailored for both Indian and global markets. “India’s talent and mobility ecosystem make Bengaluru an ideal hub to lead innovation in connected and intelligent vehicle…

On the eve of World Milk Day, Godrej Jersey unveiled a nationwide consumer insights report titled “Bottoms Up… India Says Cheers to Milk!”, revealing that one in every three Indians prefers milk as a beverage. Conducted by YouGov, the survey sheds light on the evolving preferences of Indian consumers, with 50% opting for flavoured milk or adding flavour at home. The findings also highlight a significant shift among Indian parents, with 45% offering flavoured milk during the day and 44% during playtime as a refreshing and nourishing option for children. Bhupendra Suri, CEO of Godrej Jersey, said, “We’re redefining what…

Hooghly witnessed outstanding academic achievements as three local students secured top ranks in the prestigious Science Olympiad Foundation (SOF) exams for 2024-25. Sourik Nayak of K.D. Memorial School clinched first place in the International Mathematics Olympiad, earning a gold medal and merit certificate. Saptajit Ghosh from Explore International School secured the second rank in the National Science Olympiad, receiving a silver medal, while Kaustav Debnath of Techno India Group Public School took third place in the International Social Studies Olympiad with a bronze medal and merit certificate. This year’s SOF Olympiad attracted millions of participants from 72 countries, with over…

Toyota Kirloskar Motor (TKM) has crossed a significant milestone with cumulative sales of its premium SUVs—Fortuner and Legender—reaching 3 lakh units in India. This achievement highlights Toyota’s dominance in the segment, driven by its reputation for reliability, performance, and customer-centric innovation. The Fortuner, launched in 2009, continues to be a benchmark with its 2.8L diesel engine delivering 204 PS and 500 Nm torque, coupled with Toyota’s robust ladder-frame architecture and advanced 4x4 capabilities. Its bold exterior, premium interiors, and commanding road presence have made it a preferred choice for performance-focused SUV buyers. The Legender, launched in 2021, builds on this…