Business Bureau

Aashirvaad Atta, India's top-selling packaged atta brand, continues to honor the vibrant spirit of Rongali Bihu in Assam. The 4-day event witnessed an overwhelming response from over 9000 participants, creating the record of Longest Relay Bihu Dance acknowledged by India Book of Records. The Aashirvaad ShudhChakki Atta pandal at Latasil Ground showcased Assam's tapestry, featuring iconic symbols like Japi, Dhol, and Gamosa, while the reverberating Dhol beats captivated participants and spectators. The brand added a modern twist to the traditional celebrations by giving away participants their AI-generated Bihu avatars,personalized memorabilia relevant to the festival. The Aashirvaad Atta pandal, a celebration…

Apraava Energy, India’s leading integrated energy solutions provider, partnered with CII Foundation, a leading non-profit fostering inclusive development pan India, to honour 15 women change makers from Assam. These women leaders have uplifted over 1000 women from disadvantaged communities in the state. Under the ‘Empowering Champions of Change’ initiative led by Apraava Smart Meter Private Limited, a subsidiary of Apraava Energy, these women were recognized for their contribution in bringing grassroots-level transformation to society. Women leaders from eight Assam districts namely, Bongaigaon, Chirang, Dhubri, Goalpara, Golaghat, Jorhat, Kokrajhar, and South Salmara Mankachar are working to address issues like domestic violence,…

Nissan showcased its in-construction all-solid-state battery pilot line to media at its Yokohama Plant in Kanagawa Prefecture. The pilot line is aimed to further promote development and innovative manufacturing technologies for the batteries. Nissan is advancing research and development in various fields, including molecular-level battery material, electric vehicle development, and city development using EVs as storage batteries. Utilizing this experience, Nissan is stepping up development with the goal of practical implementation. Nissan plans to use all-solid-state batteries in its EVs, including pickup trucks, to enhance competitiveness. These batteries offer twice the energy density of conventional lithium-ion batteries, shorter charging times,…

Bajaj Allianz Life Insurance, one of India’s leading private life insurers, introduced premium payment options on WhatsApp through a partnership with Meta. Connecting millions of Indian consumers, WhatsApp stands out as the go-to app for communication and service. Bajaj Allianz Life has enhanced its premium payment services via WhatsApp, allowing customers to manage their policies and payments in one place. They can pay premiums through Net banking, Credit card, or UPI directly within the WhatsApp interface. Bajaj Allianz Life is enhancing its customer experience by introducing premium payments on WhatsApp, leveraging the app's widespread use. The initiative streamlines the payment…

The literary world awaits with bated breath as Dr. Rita Chowdhury, the distinguished writer and recipient of the esteemed Sahitya Akademi Award, prepares to embark on a momentous journey to Bangladesh. From April 19 to 23, Dhaka will play host to a series of high-profile events, headlined by the official launch of Dr. Chowdhury's latest literary gem, "Zero Hour." "Zero Hour" stands as a testament to Dr. Chowdhury's narrative prowess, offering a compelling portrayal of the Bangladesh Liberation War. Originally penned in Bengali, the novel has garnered widespread acclaim, resonating deeply with audiences both locally and internationally. The launch event,…

CIFDAQ  is a new-age fintech company that offers integrated solutions spanning the blockchain layer 1, native coin, exchange services, MPC Wallet, DeFi, NFT, gaming, and other products. It is proud to announce the launch of its India operations. CIFDAQ's innovative solutions bridge the gap between traditional frameworks and blockchain technology, enabling businesses to thrive in Web 3.0, balancing centralized government, decentralized economy, and user interests with transparency, security, scalability, and synergy. Speaking on the occasion, Mr.Himanshu Maradiya, Founder & Chairman of CIFDAQ, expressed his enthusiasm for CIFDAQ's entry into India, stating, "We aim to empower businesses and individuals with enhanced…

GE Aerospace has officially launched as an independent public company, marking the future of flight, following the completion of the GE Vernova spin-off, and will trade on the NYSE under the ticker "GE". On April 2, 2024, GE Aerospace and GE Vernova will jointly open the NYSE at 9:30 a.m. ET. GE Aerospace, built on a century of learning and innovation, is focusing on inventing the future of flight, lifting people up, and bringing them home safely. With FLIGHT DECK, their proprietary lean operating model, they are confident in achieving their full potential in service to customers, employees, and shareholders.…

Indian Institute of Commerce Lakshya with a new feat to their pan-India expansion plans has opened its 9th latest online educational portal in Kolkata on February 12, 2024. The new branch aims to provide commerce professional courses for both students and working professionals, including ACCA, CA, and CMA USA. The classes for students will be conducted entirely online, with a hybrid model incorporating live mentor support with personalized assistance and guidance. The Indian Institute of Commerce Lakshya, has announced admissions for the pre-result batch starting on April 22, 2024. Orwell Lionel, Managing Director and Co-Founder, Indian Institute of Commerce Lakshya…

Toyota Kirloskar Motor (TKM) has rolled out its latest offering, the Innova HyCross Petrol GX (O) grade, aimed at meeting the evolving needs of customers. Priced competitively at Rs 20,99,000/- (ex-showroom), the GX (O) grade promises to elevate the driving experience with over 10 advanced comfort and technology features. The new grade comes equipped with a range of enhancements, including front LED fog lamps, rear parking sensors, and a panoramic view monitor. Inside, customers will find chestnut-themed interiors, soft-touch materials, and a 10.1-inch infotainment system with wireless Apple CarPlay. Powered by a 2L TNGA Gasoline Engine delivering 128 kW (174…

Byatikram MASDO, a beloved socio-cultural organization rooted in Assam, is gearing up to host an unprecedented event that transcends boundaries and touches lives. The 'Medical Tourism Conclave,' set to unfold at the Dhaka Club in Dhaka, Bangladesh, on April 21, is not just about medical advancements but about forging connections that heal. For Dr. Saumen Bharatiya, President of Byatikram MASDO, this event is a labor of love. "We've always believed in the power of unity, and this conclave is a testament to that belief. It's about bringing people together, regardless of borders, to find healing and hope," shares Dr. Bharatiya…