Business Bureau

Oriflame, a prominent Swedish holistic well-being brand, recently made a significant impact at the Swedish Networking Reception hosted by the Swedish Embassy. The event highlighted sustainability and featured renowned Swedish brands like Ikea, Volvo, H&M, and Tetra Pak, emphasizing their roles in strengthening India-Sweden relations. Oriflame showcased its dedication to sustainability with a 100% biodegradable stall, reflecting its close-to-nature philosophy. Notably, 80% of Oriflame's brand partners are women, and an impressive 85% of its products sold in India are locally produced. These achievements underline the brand's commitment to both the economic and social development of the country. Edyta Kurek, Senior…

Air India Group has successfully completed the operational integration and legal merger of Air India Express Ltd and AIX Connect Pvt Ltd, marking a significant step in its ambitious Vihaan.AI transformation program. The newly unified airline will operate under the Air India Express name and code IX, effectively merging two low-cost carriers to enhance operational efficiency and passenger services. The merger, completed in under a year since AIX Connect's brand refresh, involved the harmonization of operational manuals, transfer of aircraft, and acquisition of necessary operational and safety approvals from the Directorate General of Civil Aviation (DGCA) and other regulatory bodies.…

ICICI Bank has kicked off its much-anticipated annual Festive Bonanza, offering an impressive range of deals across electronics, fashion, and more. Customers can enjoy discounts of up to ₹40,000 on leading brands such as LG, Samsung, and Sony, alongside attractive offers from retail outlets like Croma and Reliance Digital. In a special highlight, customers purchasing the new iPhone 16 will receive an instant cashback of ₹5,000. Additionally, there are enticing cashback offers of up to ₹10,000 on popular laptops from brands like Macbook Air, HP, and Dell. The festive season is further enhanced with exclusive deals on Myntra’s Big Fashion…

Minister of State for External Affairs, Pabitra Margherita, has commenced a nine-day official tour to four countries, starting with Mexico from September 30 to October 2. During this visit, he will represent India at the presidential inauguration of Dr. Claudia Sheinbaum, marking a significant step in enhancing bilateral relations with Mexico, a key political and economic partner in the region. Following Mexico, Margherita will travel to Grenada (October 2-4), Barbados (October 4-6), and Antigua and Barbuda (October 6-8). This tour aims to solidify India's ties with Latin American and Caribbean nations. The Ministry of External Affairs emphasized that this is…

Tilaknagar Industries Limited (TI), a major player in the Indian-Made Foreign Liquor (IMFL) market, has set its sights on the whisky segment with the launch of Mansion House Gold Barrel Whisky. This meticulously crafted blend of Select Scotch Malts and Indian Grain Spirits arrives first in Assam, a strategic move targeting the region's substantial whisky market. The launch marks a significant expansion for TI, known for its leadership in brandy with brands like Mansion House and Courrier Napoleon. "This aligns with our plan to diversify our portfolio and establish a strong presence in the whisky segment," stated Amit Dahanukar, Chairman…

Since its inception in 1960, TAFE has produced, built, and nurtured the Massey Ferguson brand, offering a wide product portfolio of over 500 models in India on the back of strong indigenous R&D and quality control. With a total annual production of over 180,000 tractors, over 100,000 Massey Ferguson are produced by TAFE in India, with over 3 million satisfied customers in its fold. TAFE and Massey Ferguson are synonymous in India. TAFE is the second largest producer of tractors in India and the third largest in the world, having established a reputation for itself for its reliability in quality,…

BASIC Home Loan, a leading fintech platform for mortgage distribution, has secured $10.6 million in a Series B funding round led by Bertelsmann India Investments. The investment will fuel the company's growth and expansion into new markets. BASIC plans to use the fresh capital to broaden its market presence, develop its lending portfolio, and enhance its technological capabilities. The company aims to make homeownership more accessible for millions of people across tier 2 and 3 cities in India. Since its inception, BASIC has helped nearly 2.5 lakh families in 650+ districts to own their homes and has indirectly employed 15,000…

Johnson's® Baby, a leading name in baby skincare, launched its latest television campaign, "Irresistible Cheeks," under the broader umbrella of "Protection Pehle Din Se" (Protection from Day One). Featuring Bollywood celebrities Anil Kapoor and his daughter Sonam Kapoor, the campaign emphasizes the importance of protecting a baby's delicate skin from the very beginning. The heartwarming film, conceptualized by DDB Mudra and produced by Flirting Vision, captures a playful interaction between a doting grandfather (Anil Kapoor) and his adorable grandchild. The story unfolds from the baby's perspective, showcasing their playful resistance to having their "irresistible cheeks" pulled by grandpa. Sonam Kapoor…

Vodafone Idea has teamed up with Nokia to deploy the NetGuard Endpoint Detection and Response (EDR) system. This initiative aims to protect Vodafone Idea’s consumer and enterprise subscribers across India from escalating cyber threats and security vulnerabilities. NetGuard EDR, a cutting-edge threat detection suite, will be integrated into Vodafone Idea’s core network. This system offers real-time, automated monitoring, enabling swift detection and mitigation of endpoint-related security incidents. By minimizing security gaps, reducing the need for extensive testing, and optimizing operational costs, NetGuard EDR ensures continuous service availability and performance across the entire Operational Technology (OT) network. Jagbir Singh, Chief Technology…

Marking the World Environment Health Day, Toyota Kirloskar Motor (TKM) has reaffirmed its long-standing commitment to environmental sustainability. Over the years, TKM has consciously adopted sustainable business practices and transforming from a carmaker to a mobility company. Keeping with its principle of ‘Respect for the Planet’, Toyota globally announced the ‘Toyota Environmental Challenge 2050’ (TEC 2050) in October 2015, comprising six environmental challenges. The first set of 3 challenges focuses on achieving carbon neutrality from our products, and its entire value chain including the manufacturing activities. The latter 3 challenges aim to create a net positive impact. Aligning with the…