Bengal’s startup ecosystem is set to get a major boost with the launch of Tigers’ Pitch, the state’s first large-scale startup reality show, presented by Wow! Momo in partnership with the Rajiva Sinha Foundation. The 10-episode programme will premiere on Zee 24 Ghanta on July 25 and aims to provide entrepreneurs with investment opportunities, mentorship and national visibility.
The initiative is expected to facilitate investments worth Rs 48.98 crore during its first season, making it one of the largest startup enablement platforms to emerge from Bengal. A total of 27 startups have been shortlisted from 248 applications received across the state following a multi-stage evaluation process conducted with IIM Kolkata, including business assessments, mentor interactions, boot camps and pitch auditions.
Participants will present their business ideas before a panel of investors and industry experts, competing for funding, strategic mentorship and wider market exposure. As the presenting partner, Kolkata-born QSR chain Wow! Momo will also institute the Best Pitch Award to recognise outstanding innovation, scalability and entrepreneurial excellence.
Wow! Momo Co-founder and CEO Sagar Daryani said the platform seeks to inspire aspiring entrepreneurs by providing them with the visibility and support needed to build globally competitive businesses.