Tanishq, the jewellery retail brand from the House of Tata, has launched Adhyantara, a new collection inspired by the cosmos, ahead of Dhanteras. Featuring actress Triptii Dimri, the collection combines contemporary design with traditional Indian craftsmanship to target festive jewellery buyers.
The collection offers over 100 designs across four categories: Glass Kundan, plain jewellery with stones, plain gold and uncut diamonds. The range includes necklace sets, bangles, finger rings and mangalsutras in 18-karat and 22-karat gold, with designs weighing between 30 and 120 grams.
The collection incorporates sculptural 3D forms, layered detailing, patented 3D Glass Kundan, hand-carved stones and distinctive enamel techniques. Select pieces feature modular 3-in-1, 4-in-1 and 5-in-1 formats, while fire opals and sunstones add colour and visual depth.
Tanishq Chief Marketing Officer Pelki Tshering said Adhyantara brings celestial inspiration into contemporary jewellery, reflecting the evolving aspirations of modern Indian women. Head of Design Garima Maheshwari highlighted the precision and craftsmanship behind the collection.
To support festive purchases, customers across West Bengal can avail of a flat ₹301 discount per gram on gold jewellery, up to 20% off making charges on gold jewellery and diamond value, and zero deduction on exchanges of old gold of 18 karat and above from any jeweller. The offers are valid from October 25 to November 8, 2026.