14
Sep
The American menswear brand from Arvind Fashions Limited, ARROW announced fashion icon and superstar, Hrithik Roshan, as a brand ambassador and kicked off its campaign ‘On Top of the World’ featuring the actor. This announcement comes ahead of the brand’s big-city expansion plans and launch of 25 new ‘New York’ style fashion stores. This ‘On top of the world’ campaign draws inspiration from an iconic 1930’s photograph at Rockefeller Plaza, New York. The ARROW Campaign is conceptualized by WYP Creatives and shot by ace director and photographer, Tejal Patni. Read More - vodafone-idea is now Vi The campaign ‘On Top…