Flipkart

Flipkart’s pan-India supply chain expansion

Flipkart’s pan-India supply chain expansion

Flipkart has expanded its supply chain across the country in an aim to cater to the growing needs of consumers coming online and to support market access for lakhs of MSMEs, Sellers, Artisans & Kiranas. It has increased its last-mile reach with more than 3,000 facilities across the country. This expansion will also help lakhs of sellers, MSMEs and artisans from smaller towns to connect with a pan-India consumer base through Flipkart’s supply chain. This massive infrastructure investment is aimed at bringing the festive cheer to Bharat consumers’ doorstep ahead of the festive season and BBD (the Big Billion Days)…
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Flipkart and Paytm offer for customers

Flipkart and Paytm offer for customers

Flipkart announced its partnership with Paytm to provide customers with a slew of offers and benefits for this festive season. This partnership will enable millions of Paytm users to conveniently pay through their Paytm Wallet and Paytm UPI while shopping on Flipkart during The Big Billion Days. Paying with wallet balance will be the fastest way for Paytm users to checkout during The Big Billion Days Sale, making sure they don’t miss out on flash sales & limited stocks. In addition, Flipkart customers will enjoy instant cashback to their Paytm wallets. Commenting on the partnership, Ranjith Boyanapalli, Head - Fintech…
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Flipkart’s Big Billion Days start Oct 16

Flipkart’s Big Billion Days start Oct 16

India’s homegrown e-commerce marketplace, Flipkart announced the timeline of its biggest flagship event of the year - The Big Billion Days. It will commence from October 16 to October 21. The event sets the tone for the festive season. The Big Billion Days event will focus on delivering a wide range of products to existing and new consumers while providing growth opportunities to MSMEs and sellers across the country. Flipkart is working with India’s favourite celebrities including Amitabh Bachchan, Virat Kohli, Alia Bhatt, Ranbir Kapoor, Sudeep Kiccha, and Mahesh Babu, who will be seen in creative avatars as they engage with…
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Flipkart adds 13,000 Kirana for delivery

Flipkart adds 13,000 Kirana for delivery

In preparation of the upcoming festive season and the Big Billion Days, Flipkart, India’s homegrown e-commerce marketplace, has expanded its Kirana program in Eastern India with nearly 13,000 kiranas onboarded under this initiative from the region. This expansion is part of the over 50,000 kiranas that Flipkart has on boarded across the country to provide a faster and personalised e-commerce experience to millions of consumers while also augmenting an alternate source of income for the kiranas. The expansion of Flipkart’s kirana program across Eastern cities such as Kolkata, Guwahati, Silchar, Noonmati and Shillong makes e-commerce more inclusive by connecting kiranas…
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Flipkart partners with Max Fashion

Flipkart partners with Max Fashion

Flipkart has partnered with Max Fashion. This partnership assumes significance, as India prepares for the upcoming festive season and Flipkart prepares for its annual Big Billion Days, focusing on bringing India's best fashion brands and collaborating with them to bring the best styles for Indian consumers. Max is the single largest player in India with 375+ stores in 130 cities across the country. Through this partnership, Max Fashion will be able to get wider market access and make their products across categories including accessories, footwear, womenswear, menswear, and kids wear, available in newer geographies and pin codes. The Max Fashion…
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Flipkart to upskill all new employees with training

Flipkart to upskill all new employees with training

Flipkart is undertaking training programs for its direct hires in various aspects of the supply chain. The training will help impart future-ready skills for the participating workforce. For lakhs of seller partners, MSMEs and artisans etc., who also start preparing for the festive season months in advance, Flipkart provides separate training. Flipkart will help generate over 70,000 direct and lakhs of indirect seasonal jobs for the upcoming festive season and Flipkart's Big Billion Days (BBD).  While creating direct job opportunities across Flipkart's supply chain, there will also be additional indirect jobs created at Flipkart's seller partner locations and kiranas. This…
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Flipkart’s Independence Day Sale concludes

Flipkart’s Independence Day Sale concludes

Kick-starting the festive season, sellers on the Flipkart Marketplace platform witnessed significant business growth in the company’s recently concluded 5-day-long Independence Day Sale (August 6-10). During this period, the Flipkart marketplace platform recorded a 54 per cent increase in transacting sellers compared to last year. The Independence Day Sale event saw participation from sellers primarily from Tier 2 cities and beyond. In the wake of the COVID-19 pandemic, e-commerce has emerged as the preferred channel to connect with consumers nationwide. Since the nationwide lockdown, Flipkart saw an increased interest from sellers to join the platform. Since then, the company has…
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Flipkart’s 2GUD brings social commerce

Flipkart’s 2GUD brings social commerce

India’s homegrown e-commerce marketplace, Flipkart launched social commerce on its independent value platform - 2GUD. 2GUD’s social commerce platform will allow users to have an uninterrupted video shopping experience with their favourite influencers showcasing the latest fashion trends, reviewing gadgets, sharing beauty tips and so much more. Consumers on 2GUD’s social commerce platform will be exposed to a feed of videos made by a hand-picked influencer network across various topics and categories. These influencers will curate their favorite products as part of their collection in the virtual store, allowing consumers to witness their styling journeys across categories. It will also…
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