25
May
Colgate-Palmolive (India) Limited, the market leader in oral care, announced the new identity of India’s biggest toothpaste brand - Colgate Strong Teeth with its latest campaign ‘Daant Strong Toh Main Strong’. The brand puts the spotlight on the link between Strong Teeth and Nutrition and the significant role of the strength of teeth to chew all kinds of food to aid in better digestion, and hence the body absorbs better nutrition. This is also the first time the brand showcases the nation’s heartthrobs - Shahid Kapoor and Rana Daggubati playing the role of new-age dads, deeply invested in their child’s…