31
Jul
Britannia 5050 has announced its foray into Salty Snacks with the launch of ‘5050 Potazos’, the 50 Potato chip 50 biscuit product. 5050 Potazos’ is a fusion product, which brings together 2 exciting and loved snacking formats in the country- the potato chip and the biscuit. The product has initially launched in Assam and North East markets in July and will roll out in the rest of the country in the coming months. Britannia 5050 Potazos is thin, crispy and delivers the familiar ‘masaledar’ flavors of a potato chip in a biscuit format. In a Nationwide consumer survey undertaken by…
