blenderspride

Blenders Pride Fashion Tour

Blenders Pride Fashion Tour

In association with FDCI, Blenders Pride Fashion Tour ‘The Showcase’ was launched on 6 August with a vision to search for the next generation of fashion designers, shutterbugs, models and content creators to catapult their career journey. After an overwhelming nationwide response and an extensive team challenge, ‘The Showcase’ announced the winners of its second edition. The winners are sustainable fashion designer based out of Pondicherry, Naushad Ali, an aspiring model from New Delhi, Ishpreet Kaur, fashion shutterbug from New Delhi, Tanay Babbar and corporate professional & fashion and lifestyle content creator from Mumbai, Urbasi Chowdhury. Designer Ada Malik (Mumbai),…
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Blenders Pride in newly designed pack

Blenders Pride in newly designed pack

Seagram’s Blenders Pride, leaders in the premium Indian whisky category,  has introduced a limited-edition pack in association with design stalwarts Shantanu & Nikhil for the festive season.  The unique collectible features a classic design. The limited-edition pack reflects the designer duo’s signature style of merging elements from Indian culture with western silhouettes. Modern, chic and elegant, the drapes used in the design make the designer duo’s craft come alive and create a style statement that is timeless. The rich golden liquid is perfectly wrapped in a drape of black and streaks of gold that intertwine to form a silhouette that…
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Blenders Pride Fashion Tour collaborates with Tarun Tahiliani

Blenders Pride Fashion Tour collaborates with Tarun Tahiliani

The first-ever digital collaboration came up between Blenders Pride Fashion Tour and designer Tarun Tahiliani to celebrate his 25 years in the industry. For years, Blenders Pride Fashion Tour has set the benchmark for the fashion industry in India. Now, the tour, in collaboration with Tarun Tahiliani, celebrated a story of My Identity, My Pride. The evening showcased elements of Pride in his craft and heritage. A theatrical representation of fashion was held in both menswear and women wear, in a larger-than-life custom set designed by Tarun Tahiliani, showcasing his 25-year journey.  Ishwindar Singh, GM Marketing, Pernod Ricard India, said,…
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