10
Nov
Amazon Pay has announced the launch of #AbHarDinHuaAasan– a digital-led campaign that highlights the convenience and safety of digital payments on the platform and its positive impact on millions of customers across India. The campaign unfolds with a digital film that celebrates the evolution of money and various business activities, from cash to digital, across generations. It further showcases how Amazon Pay can be used to pay anyone, anywhere, effortlessly, and instantly. The campaign film captures an array of use cases, i.e., shopping in a marketplace or online, recharges and utility bills, and more to showcase the convenience of payments…