Mobavenue AI unveils new identity and launches Neural Engine to reshape AI-driven advertising

Mobavenue AI Tech Limited, an AI-native advertising and marketing technology company listed on the BSE, has unveiled a new brand identity alongside the launch of the Mobavenue Neural Engine, an artificial intelligence-powered intelligence layer designed to help marketers plan, execute and measure advertising campaigns from a single platform.The company said the rebranding reflects its evolution from a bootstrapped Mumbai-based digital marketing startup into a global AdTech platform operating across more than 10 markets with over 200 employees serving 150-plus brands. Founded by TejasRathod and Kunal Kothari, with Ishank Joshi later joining as the third founder, Mobavenue transitioned from a services-led business to a product-driven technology platform and was listed publicly in 2025 while continuing to develop its proprietary GMP 360 technology stack.

At the core of the announcement is the Mobavenue Neural Engine, which integrates campaign planning, execution, creative intelligence and conversational reporting into a unified AI system. According to the company, the platform enables marketers to launch campaigns in under 59 seconds, significantly reducing execution timelines while providing AI-generated marketing plans, creative recommendations and real-time performance insights through natural language queries.Founder, Managing Director and CEO Ishank Joshi said AI is redefining advertising by shifting the industry towards intent, intelligence and measurable impact. Founder and CTO TejasRathod added that the platform addresses fragmented marketing workflows by combining planning, campaign execution, creative development and analytics within a single intelligence layer. Founder, Chairman and COO Kunal Kothari said the company’s new identity, displayed at New York’s Times Square following its expansion into the United States, reflects its ambition to build AI-powered advertising infrastructure for global markets, including the US, UK and Singapore.

Mobavenue’s AI-led advertising platform could find growing demand among Kolkata’s expanding retail, e-commerce, education, healthcare and FMCG sectors, where businesses are increasingly investing in digital marketing. The ability to automate campaign planning and generate actionable insights may help regional brands optimise advertising budgets, improve customer targeting and compete more effectively in an increasingly data-driven marketing environment.