Kolkata’s affordable housing market continued to show resilience in the first quarter of 2026, with residential sales rising 5 per cent year-on-year despite a broader slowdown across India’s major housing markets. According to Aadhar Housing Finance Ltd., the city recorded sales of 4,043 residential units during the January-March quarter, supported by its status as one of the country’s most affordable housing markets and an EMI-to-income ratio of 22 per cent. The sustained demand from first-time homebuyers, middle-income households and self-employed individuals has also strengthened the need for accessible housing finance.
Against this backdrop, Aadhar Housing Finance will organisePradhanMantriAwasYojana (PMAY) Spot Sanction Camps across Barrackpore, Howrah, Garia and other locations in and around Kolkata on July 10 and 11. The initiative aims to raise awareness about government-backed affordable housing schemes while helping eligible beneficiaries secure home loans through on-the-spot assistance with eligibility checks, documentation, PMAY guidance and loan applications.
Managing Director and CEO Rishi Anand said affordable housing continues to be a key driver of residential demand in Kolkata and that the camps are intended to make the home loan process simpler and more accessible for first-time buyers. Chief Operating Officer Anil Nair said many eligible families require assistance in understanding schemes and completing documentation, and the camps are designed to bridge that gap.
The PMAY scheme offers eligible beneficiaries an interest subsidy of up to Rs 1.80 lakh to promote affordable homeownership under the Government of India’s “Housing for All” mission.
In Kolkata, the city’s relatively low housing costs and improving affordability continue to make it an attractive destination for end-users rather than speculative investors. Industry observers believe initiatives such as PMAY camps, combined with easier access to housing finance, could further boost demand in the affordable housing segment, benefiting homebuyers, developers and financial institutions while supporting steady growth in Kolkata’s residential real estate market.