Hero MotoCorp has announced a four-day festive retail initiative, ‘Herotsav’, from November 1 to 4, offering customers rewards, finance schemes and discounts under its nationwide campaign, ‘Hero Sang Tyohar Hai Har Kahin’.
The initiative follows a strong customer response to the company’s 12 newly introduced and refreshed motorcycle and scooter models, with record dealership footfalls contributing to festive momentum. The offers include a chance to win Hero two-wheelers and gold coins, financing of up to 100%, equated monthly instalments (EMIs) starting at ₹2,222, no-cost EMI, credit card cashback of up to ₹10,000 and corporate benefits of up to ₹6,000 on select models.
Ashutosh Varma, chief business officer of Hero MotoCorp’s India Business Unit, said the response to the new and refreshed models reflected customer confidence in the company’s portfolio. He added that Herotsav aims to make festive purchases more rewarding.
In Kolkata, the limited-period offers could attract customers considering two-wheeler purchases during the festive season, particularly those seeking affordable financing and cashback benefits. However, actual savings will depend on model eligibility, financing terms and participating dealerships.
Customers can access the offers at authorised Hero MotoCorp dealerships or through the company’s digital retail platform. The benefits are available until November 4, subject to applicable terms and conditions.