Flipkart, India’s homegrown marketplace has partnered with Safari Industries to launch Magnum, the affordable range of luggage on the platform. This partnership assumes significance, as India prepares for the upcoming festive season and Flipkart prepares for its annual Big Billion Days, focusing on bringing the best brands to Indian consumers. Through this partnership, Magnum will be able to get wider market access and make their products across categories, available in newer geographies and pin codes. This includes hard luggage made of 100% polycarbonate and soft luggage made of strong, durable fabric, backed by the reliable Safari warranty.
Magnum carries with it the promise of durability and style, bringing reliable luggage to the stylish traveler. The brand has grown at an impressive CAGR of 40% over the last three year period with a footprint of over 2200 stores Pan India, and is now turning a new leaf with an online exclusive partnership with Flipkart, focused on bringing scale and geographical reach.