Business

Vanish promises ‘Dry Clean Like results’
17 Oct

Vanish promises ‘Dry Clean Like results’

editor0 CommentsBusiness
Vanish has joined hands with Avataar. Me to create an immersive Augmented Reality experience for its consumers. The brand has also launched its new campaign showcasing Vanish’s revolutionary formulation while highlighting ‘dry clean like results at home’. Vanish is India’s No. 1 stain removal brand and a premium laundry additive. It is available in both powder and liquid format is available across the country in modern trade stores, e-commerce sites and local Kirana stores. The price range starts from Rs. 59 onwards. Vanish in its campaign showcases the product efficacy through live demos highlighting the importance of ‘seeing is believing’…
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PGI and Oxfam to uplift lives of migrants
15 Oct

PGI and Oxfam to uplift lives of migrants

editor0 CommentsBusiness,
Taking a step towards helping the migrant workers, Platinum Guild India has joined hands with Oxfam India, launching the “Platinum Season of Hope” initiative. This initiative will impact 4500 families, approximately 22,500 individuals over a period of 3 months. It will touch lives in states where the impact of the pandemic has been brutal combined with natural calamities. This act is a small step towards uplifting lives of migrant workers. Platinum Season of Hope also extends into a retail activation carried out in partnership with all of Platinum Guild India’s retail partners across 1200 stores. Successive phases of unlocking with…
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HCCB introduces ‘work from home’ policy
15 Oct

HCCB introduces ‘work from home’ policy

editor0 CommentsBusiness
HCCB, one of India’s top FMCG companies, has rolled out a ‘work from home’ policy for employees. The policy will span the period post-pandemic, such that employees can choose to permanently work-from-home, provided they do not need to be physically present at the work location (factory, sales etc.).  As a first step, the company has started delivering ergonomically designed chairs from its office to the eligible employees, working out of its headquarters in Bengaluru, to their homes, on request. Those working in other cities have the option to purchase work chairs. Recognizing the need for uninterrupted internet connectivity, HCCB will…
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Life Skills Program in Sikkim
15 Oct

Life Skills Program in Sikkim

editor0 CommentsBusiness, Sikkim,
RB, under its flagship Dettol ‘Banega Swasth India’ in partnership with Primus Partners launched a unique life skills program for kids, “Birds and Bees Talk” (BBT). The curriculum was launched for children between the ages of 10-19 in Sikkim in the presence of Chief Minister Shri Prem Sing Tamang, Education Minister Shri Kunga Nima Lepcha, Health Minister Dr Mani Kumar Sharma, Education Secretary Shri Anil Raj Rai, Social Justice & Welfare Secretary Shri Tshewang Gyachho, Addl. Chief Secretary Shri GP Upadhyaya and Health PS Shri Kareti Sreenivasulu. A letter of Intent (LoI) was also signed on the occasion. This comprehensive…
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Arunachal Pradesh and Dettol introduces a unique programe
14 Oct

Arunachal Pradesh and Dettol introduces a unique programe

editor0 CommentsArunachal Pradesh, Business,
Under its flagship Dettol ‘Banega Swasth India’ in partnership with Primus Partners, RB launched a unique life skills program for kids, ‘Birds and Bees Talk’ (BBT). This comprehensive sexuality education curriculum will help to make children informed with the help of accurate, fact-based and age-appropriate information on growing up, sexuality and life skills amongst adolescent kids. The curriculum was launched for children between the ages of 10-19 in Arunachal Pradesh in the presence of Chief Minister Shri Pema Khandu, Education Minister Shri Taba Tedir, Chief Secretary Shri Naresh Kumar and Education Secretary Smt. Niharika Rai. Under this curriculum, teachers from…
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Amazon India expands its reach in North East
10 Oct

Amazon India expands its reach in North East

editor0 CommentsBusiness,
With close to 60 Amazon-owned and Delivery Service Partner stations in the region, Amazon India has added several new pin codes to its delivery footprint ahead of the festive season this year, including remote towns such as Champhai, Kolasib, Lumding, Pasighat and Mokokchung. With these, the company expanded its delivery network in the 8 states of North East India. Amazon has partnered with local entrepreneurs as part of the Delivery Service Partner program, enabling these small businesses with growth opportunities and helping Amazon India to penetrate into tier 3 and tier 4 locations in the North East with its own…
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Almond consumption reduces healthcare costs
10 Oct

Almond consumption reduces healthcare costs

editor0 CommentsBusiness, Health
Funded by the Almond Board of California, recent research by Tufts University shows that eating 42.5 grams of almonds each day may help reduce healthcare costs associated with cardiovascular disease (CVD) among US consumers. The objective of this study was to estimate the cost-effectiveness of almond consumption in preventing coronary heart disease through changes in LDL cholesterol levels in the U.S. population. The researchers developed a model to assess the relationship between eating 42.5g of almonds per day versus no almond intake. Based on these analyses, researchers concluded that consuming 42.5g of almonds per day is a cost-effective strategy for…
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50K Kiranas join hands with Flipkart’s delivery network
10 Oct

50K Kiranas join hands with Flipkart’s delivery network

editor0 CommentsBusiness, ,
As everyone is gearing up for the festive season, there are over 50,000 Kiranas across the country joining hands with Flipkart to deliver millions of shipments across the country. This includes thousands of small retailers from the state who have joined Flipkart’s Kirana program and will play a crucial role in the upcoming Big Billion Days in safely serving shipments to lakhs of Flipkart consumers. The Kirana program has transformed the lives of thousands of kiranas from the state and across India who are now able to supplement their income and also upskill themselves in handling customers in a safe…
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Flipkart’s pan-India supply chain expansion
10 Oct

Flipkart’s pan-India supply chain expansion

editor0 CommentsBusiness,
Flipkart has expanded its supply chain across the country in an aim to cater to the growing needs of consumers coming online and to support market access for lakhs of MSMEs, Sellers, Artisans & Kiranas. It has increased its last-mile reach with more than 3,000 facilities across the country. This expansion will also help lakhs of sellers, MSMEs and artisans from smaller towns to connect with a pan-India consumer base through Flipkart’s supply chain. This massive infrastructure investment is aimed at bringing the festive cheer to Bharat consumers’ doorstep ahead of the festive season and BBD (the Big Billion Days)…
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Amway’s Artistry Signature Select Personalized Serum
09 Oct

Amway’s Artistry Signature Select Personalized Serum

editor0 CommentsBusiness
Amway India introduced a personalized skincare solution with Artistry Signature Select Personalized Serum. Artistry’s new launch marks its entry into the personalized skincare segment in the country. Artistry Signature Select Personalized Serum is a first of its kind skin care solution in the Indian beauty industry. The product comes with one base serum and five amplifiers, created to address five top skin concerns.  Artistry’s Signature Select Personalized Serum is the perfect option for consumers looking to tackle specific skin concerns. The Artistry Signature Select Personalized Serum will be sold through Amway Direct Retailer/Amway Direct Sellers or can also be purchased through…
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