Business - The Purbottar

07 Feb

Coca-Cola launches ‘Coke Studio Bharat’

Business Correspondent0 CommentsBusiness

After the overwhelming success of Coke Studio globally, Coca-Cola announces the launch of ‘Coke Studio Bharat’ in Mumbai. The season is an amalgamation of over 50 artists from across the country who have come together to create over 10 memorable tracks celebrating the roots of Bharat. In this season of Coke Studio, emerging artists from India’s hinterlands and seasoned artists have come together, to lend their own unique voice to the tracks.Coke Studio Bharat ‘Apna Sunao’ is humbled to be a conduit to give these talented artists’ unique voices a stage to tell the story of Bharat that is rooted…

07 Feb

Tata Trusts Starts a Campaign “Kaise Ka Cancer”

Business Correspondent0 CommentsBusiness

Tata Trusts has launched its latest campaign “Kaise Ka Cancer” that highlights the feeling of uncertainty that cancer patients and their caregivers, especially those from smaller towns and villages, experience when detected with cancer. The campaign raises awareness around four key pillars that can alleviate India’s problem of growing cancer burden: awareness, accessibility, quality care and affordability. The campaign then builds on the stress of uncertainties in the next film which highlights the mental agony of the patient’s family-members and caregivers through this difficult time and the ray of hope that hospitals supported by Tata Trusts provide for the entire…

07 Feb

Sony AATH celebrates 1000 episodes of Gopal Bhar

Business Correspondent0 CommentsBusiness

In Sony AATH, the show ‘Gopal Bhar’ has recently reached a significant milestone of running 1000 episodes on the channel, the maximum for any animation series in Bengal. Gopal Bhar is the story of a legendary jester in the court of Raja Krishnachandra, King of Nadia set amidst the backdrop of the 18th century. Produced by Ssoftoons, the show is famous for its tales of wisdom where Gopal outwits other fellow courtiers in a simple yet effective manner. His stories are short, beautiful, and humorous with a specific social message. To celebrate the completion of its 1000-episode landmark, Sony AATH…

06 Feb

Tata Power collaborates with Fortune Park Pushpanjali Durgapur

Business Correspondent0 CommentsBusiness

Tata Power, one of India’s largest integrated power companies and a leading EV charging infrastructure provider, has installed public charging stations at Fortune Park Pushpanjali (Member ITC's Hotel Group) in Durgapur. In collaboration with Fortune Park Pushpanjali Durgapur, Tata Power installed two EV charging stations of 30 Kw and 7.4Kw capacity at the iconic city landmark, which is located in Durgapur City Centre with easy access to Durgapur Steel Plant, shopping complexes, and key corporate establishments. The collaboration aligns with Tata Power's commitment towards making sustainable mobility mainstream. The EV charging stations will encourage guests to travel by electric vehicles,…

06 Feb

Adishwar Auto Ride India Launches ‘Moto Vault’ Superbike showroom in Imphal

Business Correspondent0 CommentsBusiness

Adishwar Auto Ride India Pvt. Ltd. (AARI) has announced the launch of its latest venture – Moto Vault, a multi-brand superbike franchise in Imphal. The announcement comes in line with the company’s commitment to set up multiple touch points across India to ensure every customer has the best in superbike experience. The Moto Morini range includes 4 models in the 650cc range with prices starting from Rs. 6,89,000 (ex-showroom,India), these include the Seiemmezzo Retro Street and Scrambler, alongside the X-Cape 650 and X-Cape 650X. The Zontes range starts from Rs. 3,15,000 (ex-showroom, India) and consists of 5 models in the…

06 Feb

New Complete Protection+ toothpaste elevates the Sensodyne experience for consumers

Business Correspondent0 CommentsBusiness

Haleon, the makers of Sensodyne has announced the launch of its latest product – Sensodyne Complete Protection+. The launch is aimed at offering consumers an All-in-One Sensodyne offering to manage their overall Oral Care needs. Complete Protection+ combines the trusted Sensodyne credentials of protection against tooth sensitivity along with a multitude of Oral Care benefits like fresh breath, whitening, deep cleaning, cavity protection and more. Sensodyne Complete Protection+ offers trustworthy protection against tooth sensitivity and its advanced cleaning system helps maintain natural whiteness of teeth. The unique formula contains optimally sized spherical silica cleaning particles which help in deep cleaning…

06 Feb

Kotak811 Launches its Campaign #SamayKoSahiKamPeLagao

Business Correspondent0 CommentsBusiness

Kotak Mahindra Bank Limited’s (“KMBL”/ “Kotak”) Kotak811, a semi-autonomous digital bank has announced the launch of its campaign that highlights Kotak811. The campaign #SamayKoSahiKaamPeLagao features new-agestand-up comedians, Tanmay Bhat and Samay Raina. The campaign reinforces Kotak811 as the digital bank that lets customers do more with their time, thanks to its easy and convenient banking solutions. Conceptualized and created by Schbang, this digital campaign comprises a set of 3 ad films, which will be seen across digital channels and OTT platforms. Ms Shanti Ekambaram, Whole Time Director, Kotak Mahindra Bank Ltd. said, “Kotak811 is making banking so easy and convenient…

06 Feb

Budget 2023-2024 introduced ‘Amrit Peedhi’

Business Correspondent0 CommentsBusiness

To empower the youth and help the ‘Amrit Peedhi’ realize their dreams, the government have formulated the National Education Policy, focused on skilling, adopted economic policies that facilitate job creation at scale, and have supported business opportunities, said Union Minister for Finance & Corporate Affairs Smt Nirmala Sitharaman while presenting the Union budget 2023-2024 in Parliament. Union Budget 2023-2024 adopts seven priorities, which complement each other and act as the ‘Saptarishi’ guiding us through the Amrit Kaal. Youth Power is one of the priority areas which include Skill Development. The finance minister announced that Pradhan Mantri Kaushal Vikas Yojana 4.0…

06 Feb

Toyota Kirloskar Motor Registers Wholesales of 12,835 units in January 2023

Business Correspondent0 CommentsBusiness

Toyota Kirloskar Motor (TKM) has announced that its wholesales stood at 12,835 units for the month of January 2023 thus recording a significant increase of 175% over the same month last year. The company had sold 7328 units in January 2022. In the month of January 2023, TKM announced opening of bookings for the popular Toyota Hilux and the Toyota Innova Crysta. Additionally, the prices of the CNG variants of the Urban Cruiser Hyryder were also announced. Commenting on the performance, Mr. Atul Sood, Vice President, Sales and Strategic Marketing- TKM, said, “We at TKM, are well prepared to meet…

06 Feb

SABIC’S Showed up At PlastIndia 2023

Business Correspondent0 CommentsBusiness

SABIC, a global leader in diversified chemicals will be making a strong presence at the highly anticipated PlastIndia 2023, a major plastics and rubber tradeshow. The event is making a return after a three year pause due to challenges from the COVID-19 pandemic. The exhibition aims to highlight how SABIC can help contribute to India's growth and support its carbon neutrality goals. Held from 1st to 5th February in New Delhi, SABIC will showcase its innovative, sustainable solutions at its booth in Hall 2, Ground Floor, B1, at Pragati Maidan. SABIC will be exhibiting its sustainable, high performance material solutions…