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Skechers launches ‘Go Like Never Before’

Skechers launches ‘Go Like Never Before’

Skechers, the global sports and lifestyle brand based in California, is launching a new campaign featuring Gully Boy actor Siddhant Chaturvedi, who will be the first Indian brand ambassador for Skechers. The ‘Go Like Never Before’ campaign featuring Chaturvedi will be exclusive to the India market and emphasizes the importance of running as a sport to remain fit and encourages people to stay active in their day-to-day routine. The campaign video features newly launched performance footwear styles from the Skechers GO RUN series. It is the lightest and most resilient midsole foam that Skechers Performance has offered to date and…
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Virtual residential demand in ‘Shadow Cities’

Virtual residential demand in ‘Shadow Cities’

Housing demand, which hitherto has remained dominant in the top 8 cities of India, is gaining momentum in Tier II & Tier III or 'shadow cities’ with the trend becoming more prominent post the nationwide lockdown according to Housing.com. As per the Think Piece titled 'Time for Internal Globalisation - Small Cities Setting the Tone for Revival', the online platform observed a surge in virtual residential demand from 'shadow cities' (Tier II & III cities). The recently launched Virtual Residential Demand Index states that the demand from small cities had been increasing steadily but saw a significant spike in August…
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Himalaya Lip Care brings ‘Muskaan’

Himalaya Lip Care brings ‘Muskaan’

On the eve of World Smile Day, The Himalaya Drug Company rolled out its flagship social impact initiative, Muskaan, in Madhya Pradesh and Chhattisgarh, with an objective to spread awareness about cleft lip and palate conditions. In partnership with Smile Train, the initiative will support free life-saving cleft treatment to children in need. Through the campaign, “EkNayiMuskaan”, Himalaya Lip Care will focus on spreading awareness around the cleft lip and palate treatment at the grassroots level. The campaign was kick-started with a heart-warming video capturing the inspirational story of eight-year-old Munmun. The film portrays how Munmun’s life was transformed with…
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Kalyan Jewellers – Sankalp collection for Durga Pujo

Kalyan Jewellers – Sankalp collection for Durga Pujo

For the Durga Pujo festival, Kalyan Jewellers brought the new Sankalp collection. It is in line with traditional jewellery, handcrafted in gold with enamel Meenakari work. With Persian Meenakari work subtly incorporated into the kaarigari, Sankalp collection pays homage to the timeless pieces of the Bengal’s jewellery repertoire. Each of the pieces in this collection is loaded with cultural and traditional symbolism. To make this festival shine even brighter, Kalyan Jewellers has announced exciting offers with the ‘300 kg Gold Giveaway’ campaign. Customers shopping at Kalyan will receive instantly redeemable vouchers against their purchases. This offer is valid until 30…
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CBI raids Rs 50 lakh recovery from 14 premises of Congress leader DK Shivakumar

CBI raids Rs 50 lakh recovery from 14 premises of Congress leader DK Shivakumar

The Central Bureau of Investigation (CBI) on Monday raided the premises of senior Congress leader DK Shivakumar in connection with the alleged corruption case against him. Sources indicated that the CBI raided 14 premises of state Congress chief DK Shivakumar and his brother and MP DK Suresh, including the former's residence at Doddalahalli, Kanakapura and Sadashiva Nagar, in Bengaluru. The CBI has recovered a total of Rs 50 lakh after the raids, according to news agency PTI. It may be noted that the CBI has registered a case against DK Shivakumar and others on allegations of acquisition of disproportionate assets.…
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Survey: Financial Immunity in post-COVID world

Survey: Financial Immunity in post-COVID world

Guwahati, October 2020: SBI Life Insurance unveiled a comprehensive consumer survey, providing deep insights into consumer predispositions towards Financial Immunity in a post-COVID world. SBI Life commissioned the ‘Understanding consumer attitude towards Financial Immunity’ survey with The Nielsen Company, reaching out to over 2,400 consumers across 13 key cities. Understandably, in the wake of COVID-19, maintaining personal physical immunity has been on the fore. In fact, 8 out of 10 Indians are aware that ‘stress’ lowers mental and physical immunity. The survey attempts to better understand the cause of stress, by enquiring about the top financial worries of the consumer…
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New Zealand PM Jacinda Ardern Says “We Beat The Virus Once more”.

New Zealand PM Jacinda Ardern Says “We Beat The Virus Once more”.

Prime Minister Jacinda Ardern declared on Monday New Zealand "beat the virus again" and announced restrictions in the country's largest city would be eased, after a second Covid-19 wave was contained.The virus was believed to have been eradicated in late May after a strict national lockdown led to New Zealanders enjoying 102 days without community transmission. But a new cluster emerged in Auckland in August, forcing the city of 1.5 million into lockdown for almost three weeks. With no new confirmed instances in Auckland for 12 days, Ardern stated Monday the virus was now beneath management and congratulated residents for…
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BSF OBSERVES “FIT INDIA FREEDOM RUN” AND CLEANNESS DRIVE AT FRONTIER HQ GUWAHATI.

BSF OBSERVES “FIT INDIA FREEDOM RUN” AND CLEANNESS DRIVE AT FRONTIER HQ GUWAHATI.

. Border Security Force Guwahati Frontier concluded a series long “Fit India Freedom Run” by conducting 10 Km ‘Fit India Freedom Run’ at Patgaon, Guwahati and also conducted cleanness drive on the occasion of birth anniversary of father of the nation, Mahatma Gandhi. On 2nd Oct’ 2020, Frontier HQ Border Security Force Patgaon Guwahati concluded the series of “Fit India Freedom Run” by conducting 10 Km run under overall supervision of Shri Rajesh Kumar, IPS, Inspector General BSF Guwahati Frontier. The Run was flagged off by Shri Rajesh Kumar, IPS Inspector General Border Security Force, Guwahati Frontier. 150 participants including…
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Hathras gang-rape case : Village Border Reopened After 2 Days,Reporters Allowed In.

Hathras gang-rape case : Village Border Reopened After 2 Days,Reporters Allowed In.

On Saturday authorities in Uttar Pradesh's Hathras reopened the borders and said that they will allow media to enter the village where a 19-year-old woman was gang-raped, said the official. The UP Police has set up the barricades roughly 2km from the village on the main road on early Thursday, blocked off all the access paths, and deployed the policemen on the mud tracks and in the fields to prevent any "outsiders" from accessing the village. The officials have also said that section 144 of the Code of Criminal Procedure, which prohibits the assembly of four or more people.was camped…
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Amid LAC faceoff, US military aircraft refuels at Port Blair.

Amid LAC faceoff, US military aircraft refuels at Port Blair.

In a improvement that comes amidst India’s ongoing navy confrontation with China in jap Ladakh, long-range maritime patrol plane of the US appear to have begun refuelling from the strategically-located Andaman & Nicobar island archipelago. An American P-Eight Poseidon plane, armed with radars in addition to missiles and rockets to tackle enemy submarines and warships, landed at Port Blair for a number of hours on September 25 for logistics and refuelling assist, stated sources on Friday.Whereas India and US have been offering refuelling and operational turnaround amenities to one another’s warships beneath the reciprocal navy logistics pact inked in 2016,…
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